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How to Leverage the Marketing Power of Social Proof

WBT Systems

Association members encounter an overwhelming amount of information every day from organizations pushing themselves into the already crowded professional development space. Your association can leverage the power of social proof when marketing your online learning programs. First, identify the influencers.

Marketing 192
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Association Brain Food: 4.12.24

Reid All About it

The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. SMS marketing.

Revenue 256
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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Member app.

Maryland 272
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Association Brain Food: 12.1.23

Reid All About it

The weekly list of free educational events and resources for the association community… Grassroots advocacy. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts.

Arlington 266
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Association Brain Food: 3.17.23

Reid All About it

The weekly list of free educational events and resources for the association community… Online learning. With for-profit and higher ed competition growing, your association’s online courses must stand out in the crowd. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems.

Revenue 205
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Association Brain Food Weekly: 12.3.21

Reid All About it

The weekly list of free educational events and resources for the association community…. WBT Systems describes how IAPMO developed online courses that plumbers need to maintain licensing or transition into less physically demanding roles. Event experience mapping. 70 content ideas for social media posts. Quick hits.

Revenue 195
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Association Brain Food Weekly: 2.12.21

Reid All About it

The weekly list of free educational events and resources for the association community…. They urge associations to stop living in limbo and start planning virtual events for 2021. Don’t underestimate the power of a walk. Here are the educational events scheduled for next week. Accepting reality. Association evolution.

Revenue 370