WBT Systems

APRIL 3, 2018

Don’t overlook competing programs from other associations, higher education institutions, MOOCs, and for-profit companies, like LinkedIn, Udemy, and firms in your industry. Can you find members who haven’t taken your online courses but have taken courses elsewhere? Find out how your courses come up short.

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SCD Group

JUNE 10, 2013

Universities bolster MOOCs for online learning By Mary Beth Marklein via USA TODAY. Content Marketing Using Niche Networks By Monica Bussolati via Bussolati.com. But how to decide which network is a fit for your organization and which content is best? Markets become unpredictable. Budgets get out of whack and stay there.

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WBT Systems

JULY 10, 2018

Review position descriptions at your association (including your own position) and at other associations to decide which skills and knowledge you need to: Take your association’s educational programs, program management, or program marketing to the next level. Attract new market segments. Beat the competition. Lay out the ROI.

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Blue Sky eLearn

OCTOBER 11, 2017

Prioritize it, organize it, and start adding more to it. Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. You’ll hear all sorts of terminology in the eLearning world – MOOCS, Moodles, gamification – don’t be overwhelmed by this!

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Associations Now

FEBRUARY 6, 2014

Imagine filling current skills gaps across occupations, job titles, and industry sectors by leveraging the power of trusted organizations that have been on top of their fields for years. Take massive open online courses, or MOOCs, for example. The post Can Associations Corner the Education Market?

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Reid All About it

SEPTEMBER 27, 2016

Here are some of the courses I’d require: Strategic thinking and goal-setting. They need to offer relevant, dynamic curriculums—accreditation requirements hold them back now from responding quickly enough to market (and student) needs. How long will it be before it enters your market? Rethink the college experience.

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Reid All About it

JULY 21, 2017

A few years ago I took an excellent online Coursera course, Modern American Poetry. LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. If your organization has a webinar scheduled in the near future, please send me the link.

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Associations Now

SEPTEMBER 21, 2017

The latest edition of Tagoras’ Association Learning + Technology report finds that emerging learning technology is out there, but the problem is that organizations don’t have an effective strategy to put it into play. And many organizations are getting serious about mobile as well, with 49.7

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Aaron Wolowiec

MAY 26, 2015

With the global e-learning market now valued at more than $100 billion, we are well past the point where e-learning is simply a trend. In spite of this shift, there is often still reluctance on the part of organizations to fully embrace e-learning and promote it as a flagship offering. 3: People won’t pay for e-learning.

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Associations Now

MAY 29, 2014

As the association industry continues to mull the possibilities of cornering the education market , a new whitepaper from Tagoras takes a look at three “fringe” education formats. While none of these methods currently has more than a 10-percent adoption rate among associations, they could offer benefits to membership organizations.

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SCD Group

SEPTEMBER 16, 2012

What can conference organizers do to limit boring presentations? College may never be the same By Mary Beth Marklein, USA TODAY Massive Open Online Courses --MOOCs, for short. And MOOCs already have attracted the interest of some employers, paving the way for a potential revenue source. But boring presentations are.

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Leading Learning

DECEMBER 3, 2023

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. As a result, there is a thriving and growing global market for lifelong learning. How Big Is the Adult Lifelong Learning Market? Aside from being U.S.-centric,

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Reid All About it

JULY 1, 2022

He pulls out association-relevant findings from the successes of MOOCs, LinkedIn Learning, Khan Academy, The Great Courses, Udemy, and Degreed. Understanding the Payments Ecosystem in Your Organization. Analytics in Action: Level Up Your Association’s Marketing with Analytics. Quick hits. Annabel Acton, Inc. Host: Grype.

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Leading Learning

MAY 22, 2022

Venture capital firms have jumped back into the game head first, massive open online course (MOOC) providers, originally rooted in universities, have gone public or been bought , and big Web firms like LinkedIn and Google have become major players. And it seems inevitable that Facebook will rock this market at some point.

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Associations Now

MAY 9, 2014

As I was reading The Washington Post online earlier this week, I came across this headline: “ Smithsonian Makes Deal to Offer Online Courses.” Of course, it piqued my interest being that it falls under the umbrella of topics I cover in this blog. The courses will be targeted toward college-educated lifelong learners at a fee of $89.95

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Beth Kanter

OCTOBER 2, 2013

Google has launched Analytics Academy , a three-week online course t three-week course offers the basics for those seeking to understand the how to improve results through better digital measurement. Deep-dives into Google Analytics reports with specific examples for evaluating your digital marketing performance.

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Aaron Wolowiec

JUNE 17, 2014

An infographic by Online-PhD-Programs.org summarizing MOOCs. Massive Open Online Courses – or MOOCs – seem to be all the rage. MOOCs are online classes that are available to anyone with a computer and/or Internet access. Some MOOCs are free, but others aren’t. million people participate in MOOCs through Coursera.

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SCD Group

NOVEMBER 19, 2012

By Clay Shirky Using what MP3 and Napster did to the music industry as an example, Shirky talks about the upcoming evolution/revolution within education in the form of MOOC (Massive Open Online Course). What The New Yorker Magazine Can Teach You About Content Marketing that Works. It provides 11 Tenets of Content Marketing.

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SCD Group

NOVEMBER 20, 2012

Look at the global cell phone business: According to Fast Company, “Just five years ago, three companies controlled 64% of the smartphone market: Nokia, Research in Motion (Blackberry) and Motorola. It's 2012 and time for association leaders to stop wondering whether the "tidal wave" is headed toward their organizations.

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Mizz Information

MAY 6, 2014

I’ve been reading and thinking about the collaborative economy for a while now, and of course can’t help but wonder what it means for the association industry. What happens when people are no longer in the market to purchase products because they prefer to borrow them--will those vendors still exhibit at tradeshows?

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Beth Kanter

NOVEMBER 18, 2014

We started off with an affinity clustering of the strengths, challenges, and opportunities for improving their organization’s practice of measuring impact and communicating about it. Or maybe you have a board member who works in the business world and is or has connections to people who work in finance, market research, or analytics.

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Leading Learning

MAY 24, 2022

During those 15 years, we’ve worked with a lot of organizations, done a lot of research, published hundreds of articles and podcasts along with numerous reports , hosted more than a hundred Webinars , and run multiple events , online and off. That’s just not true anymore. More on current costs to produce e-learning here.).

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Course Video Cost Certificate 101

.orgCommunity

NOVEMBER 29, 0002

Thinking small isn’t going to turn your association into a market leader and innovator, but an educational moonshot will. Several associations, including the American Society of Clinical Oncology , American Association for Cancer Research , and American Lung Association , along with other organizations are involved with the Cancer Moonshot.

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.orgCommunity

AUGUST 29, 2019

Thinking small isn’t going to turn your association into a market leader and innovator, but an educational moonshot will. Several associations, including the American Society of Clinical Oncology , American Association for Cancer Research , and American Lung Association , along with other organizations are involved with the Cancer Moonshot.

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Leading Learning

APRIL 9, 2020

Or vice-versa—we may believe our learners can achieve anything but think it impossible to ramp up our digital marketing savvy. Then, of course, we need to ensure that what we do throughout the learning experience, not just before the start or at the beginning, remains focused on the growth mindset.

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