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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Other methods of expanding your visibility include social media campaigns, events, career fairs, and using search engine optimization (SEO) to attract people to your website.

Strategy 169
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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?

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48 No-Brainer Tools Every Marketer Needs

Higher Logic

Tools, technology, and coffee keep us running. Since there are so many tools out there, our marketing team came together to compile a list of our favorites to share with you. OneNote is a digital notebook with nice organization tools, making it easy to cleanly jot down meeting notes or brainstorming ideas. Another similarity?

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Strategies to engage Gen Z with your continuing education program

Crowd Wisdom

With a mobile-responsive LMS, all learners can launch a course from anywhere and from any device, making learning convenient and boosting engagement. Online social community. Gen Z is heavily connected on social media platforms including TikTok, YouTube, Instagram, and Snapchat. Innovative technology.

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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

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Association Brain Food: 4.19.24

Reid All About it

Gain an edge on professional development competitors by adding mentoring to your online courses and cohort programs as a free or premium service. Americans no longer trust traditional institutions, like the media, higher ed and government, because they’ve veered away from their original purpose. Education + mentoring.

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How to Maintain Relevance and Revenue in Today’s Economy

Association Analytics

With this new virtual-only audience segment, they launched a new online course that resulted in nearly $300,000 of additional revenue. For example, some members might say they want more opportunities to earn CPE credits at your conferences; but when you look at the data, you might find that CPE course completions are low at your events.

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