Higher Logic

JUNE 26, 2020

To be effective today, the association knew they needed a member communication strategy that delivered a personal and valuable experience to members. This targeted, personalized approach has been especially successful at engaging and recruiting more members under age 35. Campaign #1: Onboarding New Association Members.

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

MemberClicks

APRIL 26, 2024

The target market is often more well-defined, and the ongoing commitment is longer. Advantages of Memberships Membership benefits are usually tailored to the interests of the member group. Are you actively marketing? Survey/Interview Current Membership Current members often offer the key to selling more memberships.

How To 52

How To Social Media Discount System 52

MemberClicks

APRIL 26, 2024

The target market is often more well-defined, and the ongoing commitment is longer. Advantages of Memberships Membership benefits are usually tailored to the interests of the member group. Are you actively marketing? Survey/Interview Current Membership Current members often offer the key to selling more memberships.

How To 52

How To Social Media Discount System 52

Higher Logic

OCTOBER 22, 2019

This information will transfer directly to your management system, keeping your member database updated. Apply early bird and other member discounts. Your members will appreciate registration discounts in return for joining your association or signing up early for your next event.

System 192

System Association Management Software Strategy 192

Blue Sky eLearn

DECEMBER 6, 2019

You can also provide multiple registration options like group registrations, early registrations, or member discounts. Every association has different needs, depending on the field your members are in. However, there are some important factors to look out for when researching LMS prospects: Member experience.

Member Engagement 232

Member Engagement Directory Tips LMS 232

Higher Logic

MAY 1, 2018

To keep members excited about attending, your events need to be better every year than they were the last. But the member experience is more than just speakers and merchandise. Discounted registration. These benefits are commonly offered for events where both members and nonmembers can attend. Free merchandise.

Strategy 120

Strategy Tips Discount Software 120

Forj

APRIL 22, 2021

While more comprehensive solutions will decrease the administrative burden on your team and provide for a more impactful experience for learners, they can cost more than simple, straightforward solutions. Marketing the new course? You’ll compensate those team members for their time and energy. Members-Only Pricing Model.

Price 172

Price Course LMS Discount 172

SBI

JANUARY 16, 2024

Recognizing this shift, member services quickly collaborated with events and marketing teams to create tailored language and processes for attracting and serving the unique needs of group members. Marketing professionals have more and more options to use new tools to support design, editing, and brainstorming.

Cost 52

Cost Innovation Revenue Association Management 52

Higher Logic

SEPTEMBER 22, 2015

Whether you’re interested in online community management, better engagement and marketing tactics, you’re new to Higher Logic or you’ve been with us for years, we have a slew of stimulating sessions to attend. She brings with her 10 years of community experience! who will speak about member journey mapping. Group discounts.

Discount 120

Discount Member Experience Tips Content 120

Association Success

MARCH 12, 2019

Ultimately, and getting to the core primary purpose of our new structure, we will align around doing one thing exceptionally well, and that is delivering much-improved member experiences and engagement – especially digitally. This translates to the core primary outcome for all of us on staff: member and customer retention.

Certificate 109

Certificate Discount Team Content 109

Higher Logic

SEPTEMBER 28, 2017

9 Steps to Create Member Personas. Do you need member personas to help you recruit new members ? Provide better marketing to the members you already have? Or are you trying to develop better member benefits? Clearly explain why you’re building member personas and what you want to use them for.

Member Experience 136

Member Experience United States Recruiting Recruitment 136

Higher Logic

JULY 13, 2017

For those who want experience, boost your volunteers’ resumes by offering them the chance to learn new skills, such as how to use Excel or common marketing tactics. By enhancing their volunteer experience with practical knowledge, they’ll have a reason to maintain and renew their relationship with your association.

Directory 249

Directory Tips millennials Certificate 249

Crowd Wisdom

JULY 27, 2023

Consider investing in your continuing education (CE) program to drive non-dues revenue and attract and retain more association members. Community Brands research found that 77% of association professionals plan to develop and improve CE education and professional development programs to enhance the member experience.

Revenue 52

Revenue LMS How To Course 52

Reid All About it

MARCH 24, 2023

Instead, recent AMS data reflects more accurately how your members and prospect attendees are living now. They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Panelists will share their experiences, challenges and takeaways. 1 CAE credit.

Revenue 227

Revenue Chicago Leadership Education 227

Protech

MARCH 30, 2023

Typically, these platforms include a member database and event management tools, and they can host educational resources, member-generated content, and message boards. To aid the business development side of associations, they may also include fundraising, e-commerce, financial management capabilities, and marketing capabilities.

Software 52

Software Association Management Directory Discount 52

MemberClicks

AUGUST 1, 2023

Include items like your different membership levels , features and services, benefits, and how you’ll engage with members. Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1.

Recruiting 52

Recruiting Recruitment Cost Discount 52

Nimble AMS

DECEMBER 5, 2022

Consider involving volunteers as you plan your events by tasking them to guide the creation of a conference session or by asking them to lead an event session itsel f.

Member Engagement 134

Member Engagement Social Media Review Recruiting 134

Freestone

DECEMBER 12, 2023

Easily complete sales An LMS that provides an online shopping cart makes it easy for your members to add all the content they need. The e-commerce experience should strive to simple with multiple currency options, coupon or promotional discount capabilities, and instant downloads.

Learning Management System 82

Learning Management System LMS Revenue System 82

MemberClicks

SEPTEMBER 27, 2023

Early bird and referral discounts Offer early bird discounts for attendees who register early. You can also offer referral discounts that allow attendees to send a discount code to a friend after purchase. Does the software work with your tools for email marketing, payment processing, CRM, social media, and more?

Tools 52

Tools Tips How To Software 52

MemberClicks

FEBRUARY 2, 2024

Event marketing. When planning events, your organization can leverage event marketing features to boost event attendance and manage sponsorships. Email marketing. Email is an indispensable communication channel for your association to promote its membership program, welcome new members and stay in touch with current ones.

Membership Management 52

Membership Management Software Directory Revenue 52

Aptify

JULY 1, 2021

Identify and research the different segments of your target membership market – for example, students, early career, mid-career, executives, and professionals in transition. For example, offer new members a special discount toward a future event, online learning, or webinar registration. Find co-marketing opportunities.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

MemberClicks

MAY 30, 2023

If you’re feeling nervous about membership renewals , you can offer early-bird discounts and other incentives to encourage members. Tiered Pricing Tiered membership pricing is popular for organizations because it appeals to distinct member personas. Coupons and discounts – Who doesn’t love a good deal?

FAQ 52

FAQ Price Discount Revenue 52

Reid All About it

DECEMBER 1, 2023

6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? Host: MeetingsNet Speakers: Brooke Gracey, Director, Demand Generation, and Carisa Bartelt, Manager, Industry Marketing, Cvent Wed 12/6 at 5 p.m. 1 CAE credit. More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Protech

APRIL 12, 2023

This software makes managing the large amounts of data your association collects simple, illuminating key member insights. From there, you can create engaging programs that focus on member experiences, growth opportunities, and enriching events and opportunities.

Association Software 52

Association Software Software How To Certificate 52

Higher Logic

MAY 2, 2019

Consider integrating engagement tools like marketing automation and online community platforms with your association’s database (either your AMS or CRM), which grant associations the opportunity to digitally connect with their members like never before. Utilize Engagement Tools to Increase Publication Awareness. Get creative.

Tips 136

Tips Revenue Case Study Content 136

MemberClicks

JULY 31, 2023

Event marketing. When planning events, your organization can leverage event marketing features to boost event attendance and manage sponsorships. Email marketing. Email is an indispensable communication channel for your association to promote its membership program, welcome new members and stay in touch with current ones.

Membership Management 52

Membership Management Software Directory Revenue 52

Protech

MAY 4, 2020

The digital customer experience is a c ombination of all your association’s digital interactions. Typically, those interactions include your public relations and marketing activities, social media posts, email newsletters, webinars, blogs, SMS and podcasts. . Loop 1 – Buy (Market and Sell) . Photo credit: Refactored.

Content 86

Content System Discount Software 86

MemberClicks

NOVEMBER 8, 2021

But are your members getting everything they need out of their memberships? One recent survey showed that less than half (40%) of younger members felt what they received was worth their dues. By enhancing your member experience and giving membership benefits that resonate, your association can maximize your member ROI.

Directory 52

Directory Certificate Discount Survey 52

MemberClicks

NOVEMBER 8, 2021

But are your members getting everything they need out of their memberships? One recent survey showed that less than half (40%) of younger members felt what they received was worth their dues. By enhancing your member experience and giving membership benefits that resonate, your association can maximize your member ROI.

Directory 52

Directory Certificate Discount Survey 52

Associations Now

OCTOBER 8, 2019

If you’re not using UX, studying up on some basics could result in more positive member experiences. This mindset—or a shift to it, if you don’t have it— will undoubtedly open up new doors and new ways of thinking, and challenge your staff to be more creative in how [they] deliver value that results in the retention of members.”.

Discount 63

Discount Team Recruiting Recruitment 63

Associations Now

MARCH 22, 2017

Members gain advantages too, from discounted dues to access to more programs and services. If your association has a national-chapter setup, chances are good you’ve considered the idea of a joint membership model, which offers members a dual enrollment and might come with extra discounts or benefits. I love Big Macs.

New Jersey 49

New Jersey Discount Detroit Certificate 49

MemberClicks

NOVEMBER 9, 2023

Workshop feedback surveys also give you timely information about your members such as: Perceptions. Get information about how members perceive your events and your organization. Use this information to improve your overall member experience , including member communications, events, and even your member retention strategy.

Survey 52

Survey Examples Software Analysis 52

Disciple Media

NOVEMBER 1, 2023

Understand your audience and market At the epicenter of a flourishing membership business is an unwavering understanding of its audience. Recognize your standing in the market: Where are your competitors excelling? Experiment with different pricing tiers for specific durations and measure member responses.

How To 36

How To Price Content Tips 36

GrowthZone

NOVEMBER 8, 2022

The integration with our front-end website is seamless and provides immediate updating for a wide variety of critical functions including the member directory, calendar of events, discounts, and committee/board pages. Having a seamless package keeps our members updated and our Chamber looking professional with fresh content.

Process 78

Process Directory Software Revenue 78

Socious

DECEMBER 27, 2016

Nostalgia in Marketing and Engagement. Companies have been using nostalgia to connect with customers and members for years. A recent Forbes article highlighted a few great examples of nostalgia in marketing, such as a hashtag that swept across Twitter a few years back: #InThe90sIThought. Encourage your vendors to do the same.

Social Media 100

Social Media Examples Discount millennials 100

Disciple Media

SEPTEMBER 25, 2023

Kajabi is a robust platform designed for content creators to market, sell, and deliver their courses seamlessly. However, it has expanded it’s offering to include a suite of tools to make the e-learning experience enriching for both creators and learners. Let’s dive in! What is Kajabi?

Course 36

Course Price Learning Management System LMS 36

Protech

MAY 9, 2023

An AMS, which stands for association management software or system, is software that is designed to assist associations with every part of managing members, meetings and events, continuing education, finances, and data analytics. Let’s also take a look at an example of how your internal team could use some of these features.

How To 52

How To Software Event Planning Membership Management 52