June, 2017

Membership Marketing: Get More Email Opens by Understanding Send Patterns

Higher Logic

Email can be overwhelming. Many of us let emails sit, often with good intentions of getting to them later, which results in emails not being opened or read at all. Email communication suffers when we’re busy or our inboxes are clogged with to-dos.

Why is disengagement happening at associations?

YourMembership Blog

Millennials and generation Y just feel they don’t belong. The year was 2000. The startup that launched in 1998 had outgrown the garage, relocating to a nondescript building in an office park a couple of miles off the highway. Outside that building, on an asphalt parking lot, yellow police tape marked off an area where. The post Why is disengagement happening at associations? appeared first on YourMembership. Membership & Marketing Member Engagement Millennials

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How to Generate Association Revenue Through Grants – It’s Easier Than You Think

SocialFish

By Amy Gitchell, GrowthZone AMS. “We We need to do more fundraising and generate more revenue.”. It’s a familiar refrain of organizations of all types and sizes. A commonly overlooked solution to the challenge is to seek funds for specific programs and projects by applying for grants.

34 Free Nonprofit Webinars for July 2017

Wild Apricot Blog

Every month we compile the largest list of free nonprofit webinars. Here are 34 for July 2017. webinars nonprofit-webinars

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Membership 101: Why Did They Join?

Spark Consulting

My last membership 101 blog post addressed the question: how do I know when it’s time to ask a prospect to join my association? . The answer was: by studying your data.

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Association Brain Food Weekly: 6.9.17

Reid All About it

Your weekly list of free webinars and events for the association community… My friends at DelCor Technology Solutions have kicked off their 15th Annual.org Community Food Drive to support the Capital Area Food Bank.

Moving From Talk to Action on Diversity and Inclusion

Wild Apricot Blog

Many organizations and associations have a compelling statement on diversity and inclusion, but one that isn't reflected in their day-to-day operations. Sherry Marts and Elizabeth Engel, authors of "Include Is a Verb," show you how to move your organization from talk to action when it comes to authentic diversity and inclusion. assocations inclusion diversity

Sweet Association Social Media & Marketing Jobs – June 21

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. .

5 Key Takeaways from ISACA’s Cybersecurity Report

Associations Now

As skills gaps grow and resources shrink, enterprise IT teams feel they may be on shaky ground in the evolving cyberthreat landscape.

The 6 Biggest Business Benefits of Starting a Branded Online Community

Higher Logic

What drove your last business initiative? For most of us, the answer revolves around meeting goals and improving the bottom line. We launched our latest project to be more efficient, increase sales, or improve retention.

Market research for associations leads to better decision-making.

YourMembership Blog

Market research is an asset to your association. But before you appreciate its value, you must first review the role of this data and understand how best to use this information in decision-making which positively affects your member engagement and association growth. Typically, market research for your association is defined as the planning, collection and. The post Market research for associations leads to better decision-making. appeared first on YourMembership.

3 Design Thinking Facilitation Resources for Nonprofits

Beth Kanter's Blog

Almost four years ago, I wrote my experience as a participant n a design-thinking lab to give input on a digital strategy for a philanthropy. The design lab was facilitated by Pete Maher, founder of Luma Institute.

24 Things I Wish I Knew Before Entering the Nonprofit World

Wild Apricot Blog

I asked Shawna, and a dozen other seasoned nonprofit pros what they wish they knew before signing on to work for a nonprofit. Here are the 22 things that they hammered home. working-at-a-nonprofit

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Boomer Bootcamp!

SocialFish

Message for SocialFish readers from my friend Shira Harrington – please share if you know anyone who might be interested!

Digital Transformation Stalls Without Strong Leadership

Associations Now

A recent survey spells out challenges that leaders need to overcome to bring about change within their organizations. While technology has the power to reshape processes and drive down costs, many digital transformation strategies lack the C-level support needed to succeed.

Online Community Platform vs AMS Add-On: What Software Does Your Association Need?

Higher Logic

Online communities are now better known for their ability to improve member engagement, satisfaction, and retention than they were even a few years ago. It makes sense, then, that more and more associations are considering, or expanding, their online community plans.

Here comes Google for Jobs.

YourMembership Blog

Google CEO Sundar Pichai recently announced at Google I/O 2017 the emergence of Google for Jobs, the internet tech company’s latest initiative designed to connect job seekers and employers. What does this mean to you and your career website? Above all, know YourMembership has got you covered. We’ve been in ongoing talks with Google’s head. The post Here comes Google for Jobs. appeared first on YourMembership. Career Solutions Job Board Software

Association Brain Food Weekly: 6.30.17

Reid All About it

Your weekly list of free webinars and events for the association community… The latest cybersecurity threat rampaging around the world is a cyber weapon , not ransomware, says the CEO of security awareness training firm KnowBe4. Should your association or company be concerned?

The 22 Features Every Top Nonprofit Website Has

Wild Apricot Blog

Your nonprofit website can make or break your organization. That’s the unfortunate reality these days when so much happens online. To help other nonprofits create websites that bring in massive support, I’ve compiled the 22 features every top nonprofit website has. website nonprofit-website

Marketing, Membership and Comms Association Jobs – June 27

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. .

How the iPhone Changed the Conference Experience

Associations Now

The first iPhone went on sale 10 years ago this week. Since its launch, it’s had an impact on almost every aspect of association management. A look at how it’s changed meetings and events. Want to feel old?

5 Tips for Increasing Donations to Your Nonprofit

Higher Logic

Nonprofits are well-known for their dedication to making a positive impact in their field. The largest and most successful have been around for a long time, like the National Audubon Society, or have a mission and brand that is large and easily recognized, like Ronald McDonald House Charities.

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Google for Jobs is officially here.

YourMembership Blog

On June 20, Google launched the widely anticipated Google for Jobs throughout the United States. The program, which was highlighted by Google CEO Sundar Pichai last month at the Google I/O conference, is a new initiative designed to connect job seekers and employers, perhaps bringing far-reaching implications for the recruitment advertising industry. If you search. The post Google for Jobs is officially here. appeared first on YourMembership. Career Solutions Career Development Google

Configurable and Personalized Conference Experiences

Velvet Chainsaw

The mass-personalization wave that is dramatically changing what and how we buy as consumers has application to conferences.

6 Steps to Run a Productive Virtual Meeting with Templates and Examples

Wild Apricot Blog

If you’d like help making your virtual meetings more productive, here is a six-step formula along with the templates and examples that can make your virtual meetings super productive. Nancy-Settle-Murphy meetings virtual-meetings

Nonprofits in the Autonomous World: Will the Bots Take Over?

Beth Kanter's Blog

Click to Check Out Beth Bot. What is the “autonomous world?” As Jeremiah Owyang , founder of Crowd Companies , describes it as drones, robots, chat bots, and AI. He should know, having tracked and observed the disruption caused by online technology over the past decade.

Report: Remote Work Growing in Prominence

Associations Now

A report from FlexJobs finds that while remote work remains a relatively small part of the work economy, it has seen significant growth in the past decade. Employees who telecommute tend to be older and better educated than the part of the workforce that heads to the office.

How Small-Staff Associations Can Get People to Come Back to their Websites (Without Extra Work)

Higher Logic

Do more with less. That’s what associations and nonprofits are often tasked with, especially when a small staff is doing website work on top of events, benefit programs, and membership management.

Association event personas 101.

YourMembership Blog

One-size-fits-all may work for hats, but it won’t work for events. Your attendees expect event content—and its marketing—to address their specific needs and challenges. They won’t take the time to sift through generalized marketing to find what they’re after, and they will likely skip your association event entirely if it doesn’t resonate. So, how do. The post Association event personas 101. appeared first on YourMembership. Membership & Marketing Personas

Are We Creating The Wrong Type Of Conference Experiences?

Velvet Chainsaw

Everyone’s talking about the need to create customer experiences. Yes, including us, the Velvet Chainsaw team.). It’s as if Joe Pine and Jim Gilmore’s Experience Economy is just now hitting its stride—for conferences at least.

49 Popular Nonprofit Software Tools That Save Time and Money

Wild Apricot Blog

Like any company, your nonprofit needs software to increase productivity. Here are 49 of the most popular nonprofit software tools perfect for that. technology nonprofit-software

Calling All ASAE Allies

Spark Consulting

Guest blog from my Include Is a Verb co-author, Sherry Marts (S*Marts Consulting). A couple of weeks ago there was a fairly lengthy thread in the Executive Management Section on ASAE Collaborate, with the subject line “ ASAE Committees/Sections Feedback ” (member login required). At one point, that conversation turned to talking about gender-based (and other) harassment at ASAE meetings.

Wednesday Buzz: Connecting with Millennials on Social Media

Associations Now

How to use the latest Facebook and Instagram features to reach and engage with millennials online. Also: Tips for delivering a perfect pep talk. Social media platforms introduce and update features seemingly almost daily.

3 Features to Look for in an Online Community App [Research]

Higher Logic

We’ve heard about the importance of mobile for years. Everything needs to look just as good on a smartphone as a laptop, whether you use responsive design or an app. But which is better? An app or responsive design ?