Sat.Oct 29, 2022 - Fri.Nov 04, 2022

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Association 4.0—A Playbook for Success


Every great team needs a playbook—a blueprint that outlines the rules you live by and your strategies for peak performance. At.orgSource we call that collection of wisdom our Association 4.0 framework. It is the product of ongoing research to prepare our clients for success in digital markets. Many of the characteristics we identified are […].

Team 88
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The one-in-one-out rule: What associations can learn from minimalism and decluttering

Association Adviser

I received my Certified Association Executive (CAE®) designation in the summer of 2015 and within 24 months I had also given away/donated/tossed over 70 per cent of my possessions. The process of building my leadership and management skills, while simultaneously shrinking my stuff, helped me zero in on how lessons from the process of decluttering and living a more minimal life could be applied by association executives to enhance the value they bring to their organizations, and the value that, i


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How to get non-techy staff on board with new membership management software


Is your team scared of new technology? Here’s how to get non-techy staff on board with new membership management software. When it’s time for new membership management software , it’s important to get your entire organization on board with the new technology. From your executive leadership and board of directors to each department that will be using the software, everyone needs to understand the value of implementing modern software.

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Nonprofit Marketing Plan: 8 Steps to Create A Strong Plan

Wild Apricot

Having worked with hundreds of nonprofits over the years, I can tell you that organizations that develop and follow a well-thought-out nonprofit marketing plan grow faster and make a bigger impact than those that don’t. A holistic marketing strategy.

Marketing 407
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Increase Member Value with Modern Training Experiences

Unlock the potential of your membership association by prioritizing modern member training experiences. In this white paper, we discuss the infrastructure behind an excellent learner experience for members, and how a modern upgrade can turn into major retention gains down the road. You’ll gain insights from real-life examples and identify and address common UX blind spots that may be undermining your current training initiatives.

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Sell Your Industry to Job Seekers with Content Marketing Inspired by Wrexham AFC and Formula 1

WBT Systems

Many employers are still having trouble finding talented professionals to fill empty positions. Associations worry about attracting young people and career changers to their industry.

Industry 366

More Trending

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[GUEST BLOG] Your Chamber Has More Potential Than You Realize, Part 1


by Frank Kenny. Let me share a quick story with you. When I was interviewing for the Executive Director job at my chamber, an influential board member took me aside and said, “Look, we’re just a small, poor chamber and we cannot afford to pay you what you’re worth and you’d be better off just finding another job.”. This was hard for me to hear because I loved my community and really wanted to work for my local Chamber of Commerce so I could help businesspeople and help the area

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Nonprofit Software: 25+ Providers to Build Your Tech Stack

Wild Apricot

In the age of the internet, nonprofit success goes hand-in-hand with technology. Whether you’re building a smash website, updating your online member database or shining on social media, you’re going to want some tools to help you out.

Software 357
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CSAE 2022: Four big takeaways for your association

Nimble AMS

In late October, the Nimble AMS team attended CSAE 2022 in Halifax, Nova Scotia. During our time at the conference, we had the pleasure of celebrating the 60 years the Canadian Society of Association Executives (CSAE) has been a premier organization dedicated to member-based organizations and association professionals. Happy anniversary, CSAE! . The theme of CSAE 2022 was Reunite, and our team had the exciting opportunity to connect with our partners at 108ideaspace.

Software 119
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Surveying to Increase Engagement

Association Adviser

Information collection has become an art form in the modern business world, and it is practiced by organizations in every industry in the form of surveys. As an association, collecting insights through surveys can reveal the best ways to engage with your members. Whether it's what content your audience responds best to or why members aren’t attending in-person events, surveys are a pragmatic and incredibly useful tool that uncover new pathways for engagement and growing non-dues revenue.

Survey 113
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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.

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12 Areas Your Association Must Address to Thrive During a Recession


Your association survived the worst of the pandemic. Now, you’re watching the economy and assessing how it might affect your industry, organization, members, and market. But this time, you can be proactive instead of caught off guard like we all were in the spring of 2020. You can better prepare your association for the impact of rising inflation or a worsening recession by addressing these twelve issues. #1: Budget.

Revenue 102
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The Top 25 Things You Didn’t Know About Google Ad Grants

Wild Apricot

Did you know that nonprofits are eligible for a $10,000 monthly grant to spend on advertising space from Google? Through the Google Ad Grants program , Google strives to empower nonprofits to amplify their causes online and reach an audience searching.

Marketing 327
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17 Conference Apps to Improve the Attendee Experience


Event days can be overwhelming: your attendees need to figure out how to best spend their time, where they need to be when, and how to access constantly-shifting event information. Fortunately, 85% of Americans own a smartphone (a 50% rise since 2011), and by giving your attendees the option to download a conference app, you can reduce overwhelm and increase their overall event satisfaction.

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How to Attract New Members: 8 Steps to Take Right Now

Association TRENDS

With so many choices for education and community for younger professionals, associations must find ways to stand out from the crowd. New membership recruitment strategies can help you reach a new audience. If you want to consistently attract new members to your association, you most likely need to evolve your current strategy. That means appealing.

How To 52
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Your Culture Patterns Can Defeat Your Core Values


Most organizations have core values, though many don’t handle them very well. They describe the core values only at a high level and choose lofty and generic values that really don’t guide behaviors. Some, however, do core values really well. I was at a happy hour this week for a client that was rolling out the culture code they created around the concepts of Trust, Accountability, Collaboration.

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Club Dues 101: Accepting and Managing Member Payments Online

Wild Apricot

Wondering how to collect club dues for your membership organization? You might have a lot of questions: What are club dues and why do they matter? Are club dues different from a membership fee? How much should we charge for our club dues? How do we.

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Are Your Employees’ Glasses Half-full or Half-empty?


The question — is your glass half full or half empty? — has been used for decades to emphasize the difference between negative and positive thinking. It's the tool that's used to describe two types of people — optimists and pessimists – so how do you use it to benefit your staff? Can you tell if someone’s glass is half full or empty?

Tools 52
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Engaging Despite Our Member's Busy Schedules

Elevating Engagement

When it comes to our schedules, it seems like COVID is over. All my friends are back to the headless chicken dance of work, home, events, travel, and if they are lucky, maybe a bit of sleep - me too. Time is at a premium again, and no one has enough of it. I've been thinking about how our efforts to engage members must shift to accommodate our member’s re-found ultra-busy schedules.

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5 Habits of Growth-Oriented Associations

We’ve identified the five defining characteristics of future-focused associations. Adopting these traits allows your organization to chart a course for long-term growth and success. Find out: Why some organizations are more adept at navigating and overcoming challenges facing all associations. The success formula for thriving associations, including a behind-the-scenes peek at some flourishing organizations.

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7 Items to Include in Your New Member Welcome Packet


CONGRATULATIONS! You got a new member! All that hard work and effort to show your benefits, to win them over and BOOM — they’ve signed up! But… what now? What do you do next? Well, member retention begins the moment that member officially becomes a member. Your onboarding process – including your new member welcome packet – is a big part of that. What is a welcome packet?

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6 Ways To Build An Effective Digital Marketing Plan With Google Trends

CMA Solutions

Google it. That may make a lot of sense for most questions. Google Trends , perhaps the most overlooked SEO/content marketing/market research/competitive analysis/PR targeting tool, is one resource to help build an effective digital marketing plan. When it comes to marketing, never try to do it by yourself. You will need partners, team members and tools, which will help you glean insight from your competitors in the marketplace.

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Improve Your Nonprofit’s Board Engagement: 5 Best Practices


A nonprofit’s success depends on. more than just fundraising. Furthering your mission requires fully engaging your supporters in making an impact. But this doesn’t just involve reaching out to potential donors and volunteers in new ways—it also means improving board engagement. Board members are sometimes treated as a stamp of approval because they approve your budget and other key strategies.

Process 40
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Don’t get hung up on something minor

Effective Database

Don't get hung up on something minor I'm a problem solver. I love to solve problems. Which is great until it's not. One trap for problem solvers like me is trying to solve a problem that really doesn't need to be solved.

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11 Tips to Drive Learning Content Consumption

Elevate your member education initiatives This eBook will explore: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? You’ll discover why measuring content consumption is pivotal for program success and explore effective tactics to boost overall engagement.

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Association Digital Mindset That Drives Value and Revenue

Association Strong

Associations who don't embrace a digital mindset for serving their members will quickly become irrelevant in the future. Fast paced change, demand for real time information and a new generation are all driving everything in an association to be provided digitally. Tom and Dave discuss the keys and steps to an effective digital transformation for any association in education, communication and member engagement.

Revenue 40
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Association Brain Food: 11.4.22

Reid All About it

The weekly list of free educational events and resources for the association community…. Non-dues revenue award. Do you have a program, event or staff experience that connects your association’s mission to business growth? Nominate your association for the Pierre Partnership Award presented by the Professionals for Association Revenue. Nominees do not need to attend the RevUP Summit or even be a PAR member.

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Small Project – Big Result

Robert Skrob

What’s the fastest first step to improve retention for all of your subscribers? Click here to find out. When most teams try to tackle high churn rates many get bogged down in large projects. They eagerly WANT to transform churn into retention. However, the project gets so big, other priorities get in the way and they never get anything implemented. Continued.

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A Miami building is evacuated near the site of the deadly Surfside condo collapse


Residents of a Miami Beach building on the same street where a condominium collapse killed nearly 100 people were forced to evacuate on Thursday evening after officials determined the structure was unsafe and gave orders to leave.

Miami 10
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Year-End Membership Calculations for Associations

Membership Calculations for Association Pros This user-friendly workbook (aka “cheat sheet”) provides simple, step-by-step instructions for calculating seven vital member statistics, including: Retention Rate Churn Member Acquisition Cost Average Membership Tenure And more! It’s a handy cheat sheet for association pros who want a quick reference guide.