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Tips to plan for a powerful 2024 for your continuing education program

Freestone

If you haven’t already started planning your content delivery strategy and partner outreach for 2024, now’s the time to get started. We’re here to help you r continuing education program plan for a powerful 2024! Do you leverage a learning management system (LMS), association management software (AMS), social media, or more?

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Debunking 5 Marketing Automation Myths

Higher Logic

In my quest to educate on marketing automation, I run across a lot of misconceptions. Someone always has a story about some other marketer, from some other organization, that had some sort of major difficulty or near catastrophe, caused by a malfunction of an automated campaign. Educate yourself on your data points.

Marketing 235
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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities. Create Educational Opportunities. One of the main reasons someone joins an association is to advance in their career, which starts with education. Onboard New Members.

Revenue 296
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5 Tips for Next Year’s Marketing Plan

GrowthZone

When creating a marketing plan, many organizations miss the opportunity to clearly differentiate between a strategy and other plan components. Strategy” refers to the long-term planning and implementation of methods to help an organization achieve its marketing goals. Not a strategy: To grow our share of the market.

Tips 96
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How to Leverage the Marketing Power of Social Proof

WBT Systems

No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. Your association can leverage the power of social proof when marketing your online learning programs.

Marketing 192
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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

Member engagement refers to the active efforts an organization makes to connect and foster relationships with their members. According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. What is Member Engagement? The solution? Year round.

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Association Brain Food: 1.12.24

Reid All About it

The weekly list of free educational events and resources for the association community… Free education. They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. Need to reignite your spark? Member mobile app.

LMS 266