Nimble AMS

APRIL 29, 2022

Are you looking for tried and true methods to maximize your association revenue? There are myriad options on how to increase profits, however, leveraging successful strategies at your organization guarantees increased revenue and delivers value to the member experience. . Try out these four proven revenue boosters ?at

Revenue 118

Revenue Strategy Discount Price 118

EventMobi: Association Events

OCTOBER 19, 2023

After all, members are the lifeblood of your organization: they support your organization’s mission, attend events, and form your community! We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Ready to launch your membership campaign, but wondering where to start?

How To 130

How To Discount Social Media Software 130

Higher Logic

SEPTEMBER 12, 2017

Is pricing too low? Is your program effective at increasing non-dues revenue ? While conference and events tend to be the most common sponsorship opportunities, most associations have far more possibilities than they realize. A few common areas where associations accept sponsorships are: Conferences and other events.

Revenue 222

Revenue Price Newsletter Directory 222

Reid All About it

JANUARY 5, 2024

The weekly list of free educational events and resources for the association community… Reflection time. Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors.

Revenue 279

Revenue LMS Price Education 279

Velvet Chainsaw

APRIL 14, 2021

For well over a year, we’ve consulted with dozens of associations on their go/no-go event strategies. It remains to be seen if hotels will adjust pricing to market conditions and be more flexible with partial performance and resulting liabilities. Revenue for anchor exhibitors cannot be recognized until that happens.

Revenue 98

Revenue Price Conference Marketing 98

Reid All About it

AUGUST 4, 2023

The weekly list of free educational events and resources for the association community… “One of the most tragic things I know about human nature is that all of us tend to put off living. Dale Carnegie Non-dues revenue. Seriously consider attending if non-dues revenue is a concern for your association. Membership pricing.

Atlanta 195

Atlanta Price Revenue Denver 195

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Event trends.

Newsletter 268

Newsletter Certificate Denver Case Study 268

Reid All About it

FEBRUARY 2, 2024

The weekly list of free educational events and resources for the association community… Early-career microcredentials. The truth is, these events don’t always fulfill their purpose. They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Member connections.

Certificate 268

Certificate Denver South Carolina Project 268

Reid All About it

NOVEMBER 10, 2023

The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event.

Certificate 284

Certificate Price Tools Technology 284

Velvet Chainsaw

MARCH 15, 2023

According to a study by the World Scholarship Vault , event planner stress levels are hitting a new high — the third-most stressful job in the world for 2023. Shifting marketing budgets. Exhibit service contractors are now directly competing with the association for their share of exhibitors’ marketing budget. Price increases.

Event Planning 98

Event Planning Cost Revenue Conference 98

Reid All About it

JANUARY 12, 2024

The weekly list of free educational events and resources for the association community… Free education. They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. Scientific society events. More info/register.

LMS 268

LMS Member Engagement Education Revenue 268

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. Open Space events. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Curated reading lists are the best, right? Credentialing support. Credit card processors.

LMS 257

LMS Revenue Arlington Education 257

Reid All About it

MARCH 24, 2023

The weekly list of free educational events and resources for the association community… I’m going away for eight days on a hiking vacation in southern Utah, so I’m not publishing Association Brain Food the next two Fridays, March 31 and April 7. Data-informed event planning. Event scheduling. Non-dues revenue.

Revenue 229

Revenue Chicago Leadership Education 229

Velvet Chainsaw

FEBRUARY 27, 2023

Credit: iStock Event organizers are feeling the pinch as industry suppliers, venues and transportation companies rebound from the pandemic. Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients.

Cost 59

Cost Price Survey Revenue 59

Reid All About it

JULY 31, 2020

The weekly list of free educational events and resources for the association community… Economic outlook for associations. Please consider participating in Marketing General Inc.’s Event planners did it. Virtual event sponsorships. Virtual event tips. Here are the educational events scheduled for next week.

Montana 362

Montana Revenue Innovation Case Study 362

Reid All About it

JUNE 25, 2021

The weekly list of free educational events and resources for the association community…. Virtual conference pricing. Casey Gale at PCMA Convene writes about two associations that tweaked their plans for a second year of digital events. Amanda Milligan, Content Marketing Institute ). Chapter benchmarking data. Quick hits.

LMS 361

LMS Revenue Tips America 361

Reid All About it

SEPTEMBER 22, 2023

The weekly list of free educational events and resources for the association community… Event recordings. TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Make sure you go through this list before making any decisions about recording upcoming events.

LMS 268

LMS Revenue Education Strategy 268

Reid All About it

JULY 21, 2023

The weekly list of free educational events and resources for the association community… Association Brain Food is taking off next Friday, July 28 because I’m away all week at my state SAE conference and a family beach vacation. Good eats Skip down to the list of free educational events if you prefer takeout. Member education.

Atlanta 195

Atlanta millennials Price Technology 195

Higher Logic

OCTOBER 10, 2017

Eighty percent of your future revenue will come from 20 percent of your existing customers , according to Gartner. For businesses, that’s huge, underscoring just how important it is to focus on customer success and marketing. Price is often one of the biggest factors in purchasing decisions. They Forgot About You.

Revenue 159

Revenue Price Products Library 159

Expo Logic

FEBRUARY 5, 2020

Generating sponsorship revenue is crucial to the success of your event, and the success of your organization. Your event has a long lifecycle, and numerous opportunities to generate dollars. Uncover valuable ways to tap all your touchpoints at every stage of the event to sell sponsors. About the Author.

Revenue 36

Revenue Technology Price Strategy 36

Expo Logic

FEBRUARY 5, 2020

Generating sponsorship revenue is crucial to the success of your event, and the success of your organization. Your event has a long lifecycle, and numerous opportunities to generate dollars. Uncover valuable ways to tap all your touchpoints at every stage of the event to sell sponsors. About the Author.

Revenue 36

Revenue Technology Price Strategy 36

Association Success

MAY 21, 2019

Is your association paying attention to trends and changes in market behaviors? In Segmenting Your Market - Part 1 , we introduced the topic of how associations have more than just diverse members, but how industry suppliers or similar communities present a varied market to be examined.

Case Study 103

Case Study Marketing Price Products 103

Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

AUGUST 11, 2023

The weekly list of free educational events and resources for the association community… Association community. I’ve always been an advocate of well-designed, interactive virtual events because many people don’t have the time or money to attend in-person events. Scientific society events. More info/register. Caputo, J.D.

Chicago 195

Chicago Certificate Marketing Content 195

WBT Systems

JULY 11, 2017

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Develop a content marketing funnel.

Course 186

Course Marketing eBook Content 186

Blue Sky eLearn

JULY 24, 2019

For an association, hosting events like conferences, networking meetups, and learning sessions is an effective way to bring people who share a common goal or passion together. Plus, events are one of the ways that your association can raise non-dues revenue. . Every event-planning team struggles with this question.

Tips 201

Tips Software Recruiting Recruitment 201

Reid All About it

SEPTEMBER 11, 2020

The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Virtual conference FOMO.

LMS 329

LMS Montana Revenue Price 329

Velvet Chainsaw

DECEMBER 11, 2019

If your conference is like most, sponsorship revenue is underperforming. There are two benchmarks we like to use to identify healthy conference revenue business models: Industry revenue — 30 percent or more of a conference’s total revenue should come from the combination of sponsor, exhibit and advertising revenue.

Revenue 72

Revenue How To Discount Price 72

WBT Systems

AUGUST 15, 2017

An effective online learning marketing plan has three phases. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing. Expeditionary Marketing. Colleges and universities have also identified the lifelong learning market as a promising source of new revenue.

Education 155

Education Marketing Class Mooc 155

Reid All About it

SEPTEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Because I’m away most of next week at the Non-Dues-A-Palooza conference, Association Brain Food isn’t publishing next Friday, September 8. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. Count me in.

Revenue 229

Revenue Survey Education Strategy 229

EventMobi: Association Events

SEPTEMBER 21, 2023

In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Acquiring new members comes with upfront costs, especially those tied to marketing.

Strategy 130

Strategy Software Social Media Discount 130

YourMembership

APRIL 17, 2012

We all have financial goals to obtain, be it membership goals, sales goals, event ticket goals or any other. But knowing what you want to sell from a dollar/revenue standpoint is not the same thing as developing the strategy behind it. To reach your revenue goals you must also have a strategy. . Associations. Chambers + EDCs.

Revenue 150

Revenue Strategy Software Membership Management 150

Membersuite

SEPTEMBER 10, 2022

You should reassess your existing membership model to see if it’s still meeting the needs and preferences of your market. It’s a good time to also expand membership to new market segments by offering something different. A trade association’s market has companies of different sizes, budgets, and membership goals. .

Price 135

Price Discount Marketing Newsletter 135

YourMembership

MARCH 20, 2012

Improving the Bottom Line with Non-Dues Revenue. While I’m not going to weigh in on either side (that is a decision best made by individual associations on a per case basis), what does become even more important is alternate forms of non-dues revenue. Potential sponsors are looking for year-round value at a multitude of price points.

Revenue 150

Revenue Directory Price Software 150

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Velvet Chainsaw

APRIL 13, 2020

This is the third in a series of blogs posts, written collaboratively by our team, which uncover lessons learned in advising dozens of our clients on their events in the time of COVID-19. As a hotel or supplier, how do you plan to work with your event clients moving forward? Help your customers now for your long-term survival.

Revenue 106

Revenue Conference Price Marketing 106