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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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How to Continue the Conference Learning Experience

WBT Systems

Conferences consume a great deal of your association’s time and financial resources. Should they take such a primary place in your association’s educational offerings? The truth is: conferences are not the most effective method of transferring knowledge. Why Continue the Conference Learning Experience.

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How to Motivate Certification Candidates

WBT Systems

Have you ever heard people talk about studying for and obtaining their Certified Association Executive (CAE) designation? The candidates for your association’s certification programs face the same challenges as CAE candidates: Finding time and money to earn the required continuing education credits.

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How to Create a Really Good LMS RFP

WBT Systems

You finally got the budget to purchase a learning management system (LMS). It gives technology providers an opportunity to understand your association and its resources, goals, challenges, and core requirements. Borrowing another association’s LMS RFP. How are you positioned in your market?

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3 Ways to Use Virtual Events to Promote eLearning Programs

Higher Logic

Electronic learning (eLearning) programs have taken on many shapes and sizes over the years, but sometimes it can be hard to drum up excitement for new (or existing) offerings. Virtual events can boost the consumption of your association’s eLearning content and promote ample engagement. Why is this? Enter: Virtual events.

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Association Brain Food Weekly: 1.8.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Virtual conference closing. I still remember the final moments of a virtual conference I attended last year. The conference experience just stopped. Virtual conference pricing. You and your association must do the same.

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

Member engagement is the #1 way to make sure your members recognize the value they get from your association. The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! The solution? Boost your non-dues revenue.