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OCTOBER 6, 2023

The weekly list of free educational events and resources for the association community… Industry careers website. Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. This page from SEMI about the semiconductor industry is an example of what I mean.

Revenue 257

Revenue Certificate Tools Innovation 257

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APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. See how your association’s performance compares to your peers, and get ideas for measuring your own data and improving your email, community, and member engagement strategies. 1 CAE credit.

Content 268

Content Survey Education Strategy 268

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OCTOBER 20, 2023

Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape.

Maryland 274

Maryland LMS Revenue Strategy 274

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SEPTEMBER 29, 2023

Does your association have a career section for people curious about entering your industry or profession? I love this page from SEMI about the semiconductor industry. One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.”

Revenue 274

Revenue Innovation Education Tools 274

Potomac Core

OCTOBER 30, 2018

What they are looking for are opportunities to address their company’s challenges and help position their Industry for growth. As Associations ponder their future strategies, the message is clear: Members hire industry advocacy and promotion. This is helping the Industry position itself with its global customer base.

Industry 164

Industry Analysis Committee Team 164

Reid All About it

FEBRUARY 16, 2024

The weekly list of free educational events and resources for the association community… Competition-beating strategies. Impexium shares seven strategies to differentiate your association from the competition in 2024. Quick hits Five ways to tell if your data management strategy is ready for AI. | Post-event attendee engagement.

Case Study 268

Case Study Newsletter Strategy Revenue 268

ISAE

SEPTEMBER 14, 2023

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Let’s get started!

Revenue 52

Revenue Learning Management System Course eBook 52

Reid All About it

JANUARY 12, 2024

She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. PAR GOAT Awards: Advancing Association Business Join association revenue producers from across the globe as we celebrate 12 months of great conversation, learning, and subject matter leadership. Young member engagement.

LMS 268

LMS Member Engagement Education Revenue 268

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DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric.

Arlington 268

Arlington Technology Strategy Los Angeles 268

Higher Logic

AUGUST 9, 2018

The need for a new messaging strategy. In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI identified a need to address these technical challenges and appeal to lapsed members with a new messaging strategy.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Reid All About it

OCTOBER 27, 2023

In seven minutes, you can help our community learn about association industry trends in membership engagement and retention levels, digital transformation, the adoption of AI, generational priorities, and more. Many associations are putting great emphasis on career websites , so they can help industry employers with workforce development.

LMS 257

LMS North Carolina Recruiting Recruitment 257

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NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. Please email me if you have something to discuss.

Tools 274

Tools Strategy Revenue Technology 274

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NOVEMBER 17, 2023

The resulting data will help associations understand the professional development landscape, plan learning strategy, and budget for learning programs. 501Works invites association execs, consultants, and industry partners to participate in a survey about AMS/CRM selection. Content strategy. AMS/CRM selection survey. Membership.

Price 263

Price Survey Team Recruiting 263

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SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Data strategy. Credit card processors. More info/register. Host: Fridays@4 Speakers: Diana L. 1 CMP credit.

LMS 257

LMS Revenue Arlington Education 257

Associations Now

FEBRUARY 11, 2020

If you have members who are influential in your industry or profession, consider putting them to work as ambassadors. Regardless of where your association’s influencers reside, consider if they could serve as an ambassador for your industry or profession. A look at some roles to consider them for. Social media ambassadors.

Industry 96

Industry Social Media Recruiting Recruitment 96

Reid All About it

APRIL 28, 2023

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Online communities are extremely popular with younger audiences—the toughest ones to recruit and retain. Frankly, we’re smarter about it now. Online community.

DC 205

DC Recruiting Recruitment Washington 205

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JANUARY 19, 2024

Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Building Your 2024 Video Strategy: A Guide for Associations To acquire and retain your membership and drive non-dues revenue, you need to include member-driven video in your strategy. Membership, again. 1 CAE credit.

Revenue 257

Revenue Strategy Member Engagement United States 257

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SEPTEMBER 1, 2023

They describe nine strategies for marketing membership to Gen Z. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Mark Wallach, Engagement Mobile Strategies ) Ugly numbers from Microsoft and ChatGPT reveal that AI demand is already shrinking.

Revenue 229

Revenue Survey Education Strategy 229

Reid All About it

JULY 21, 2023

In their report, Next-Level Governance : Leading with Strategic Agility , they describe the critical elements for reinventing governance so you can position your association to deliver value to your members and industry amidst any disruption. What is IT’s accountability/role in developing overall strategy for their organization?

Atlanta 195

Atlanta millennials Price Technology 195

Potomac Core

MARCH 7, 2016

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? While the possibility of a recession seems unlikely this year, growth remains a challenge for many industries. Foundation for Disruptive Advocacy Strategies. growth in 2016 is forecast at 2.0%

Strategy 100

Strategy DC eBook United States 100

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NOVEMBER 13, 2020

It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. If you’re seeing lots of movement in your industry—members losing jobs, employers hiring for new positions—consider hosting a virtual job fair. The future of work. Now that the future is here, what’s next?

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. The weekly list of free educational events and resources for the association community… Got a writing project ? More info/register. 1 CAE credit. .

Certificate 284

Certificate Price Tools Technology 284

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. But creating a membership marketing strategy from scratch can be a daunting task.

Marketing 98

Marketing Strategy Tips Email Marketing 98

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APRIL 2, 2021

The greater the participation, the richer the data available to you on industry trends regarding workforce models, compensation, and security, so please participate. Non-Dues Revenue, Partnerships & Sponsorships: What’s Working & What’s Not. COVID has cut into associations’ non-dues revenue streams in a major way.

Revenue 335

Revenue Conference Industry Strategy 335

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FEBRUARY 23, 2024

TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Digital initiatives. 1 CAE credit. More info/register. More info/register. CAE credit.

DC 263

DC Washington Member Engagement Innovation 263

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SEPTEMBER 4, 2020

Looking for job advice from an executive recruiter? Julien Bois, Accounting/Finance Recruiter. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Learn how virtual events can be part of a meaningful data-driven content strategy. More info/register. Host: PCMA.

Montana 322

Montana LMS Revenue Recruiting 322

Reid All About it

JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. They share ten strategies for motivating members to volunteer and mentally show up for meetings. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

MARCH 11, 2022

Past surveys revealed predictive variables that helped advocacy professionals wisely invest their time and resources in strategies and tactics that lead to legislator influence. Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. Virtual conference attendee’s attention.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Protech

JUNE 11, 2020

It can also serve as the central hub for members to interact, share content and manage industry resources. . To help get your online career center off and running, here are a few pieces of advice association managers can immediately implement to engage with and serve members, all while growing non-dues revenue. .

Revenue 83

Revenue Tips Social Media Communications 83

Reid All About it

JUNE 25, 2021

– Revenue Success from Scratch: One Association’s Story. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. ” In honor of PRIDE month 2021, this day will promote self-affirmation, dignity, equality, and increased visibility of diversity in the meetings and events industry.

LMS 361

LMS Revenue Tips America 361

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FEBRUARY 19, 2021

Board strategy. They also describe how credentialing programs can help your association increase member engagement and revenue. Membership recruitment. The two-day event features presentations from a limited number of industry partners that offer AMS platforms. Conference content. I love Marketing General Inc.’s

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Ready, Set, Meet: Coronavirus Event Safety Strategies.

LMS 329

LMS Montana Revenue Price 329

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APRIL 23, 2021

Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Content strategy. Building Trust with Evidence: Using Data and Communications to Advance Your Industry and Your Impact. Member communications.

Revenue 370

Revenue Strategy Content Education 370

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MARCH 12, 2021

This investment can produce great returns to retention and revenue.”. EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. Innovation method. It means “jumping out of the system.” More info/register. CAE credits.

Nashville 370

Nashville LMS North Carolina Recruiting 370

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NOVEMBER 27, 2020

They suggest strategies for making the case for investing in online learning programs. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. 3 sessions: What SuperSolvers Know, Industry Recovery Panel, and Hurdle Adversity: Amputate Fear and Embrace Your New Normal.

Las Vegas 369

Las Vegas Virginia Content Washington 369

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JULY 17, 2020

Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset.

Montana 341

Montana Revenue Strategy Conference 341

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254