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Corn Growers Group Launches Innovation Challenge

Associations Now

The National Corn Growers Association is relying on some friendly competition to crowdsource innovative ways to use corn products. billion bushels, the National Corn Growers Association is hosting a global open innovation challenge to explore new solutions for turning the crop into bio-sustainable chemicals and molecules. “We

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Higher Logic Acquires Socious: Building Better Communities Together

Higher Logic

For those who aren’t familiar with Socious, they’re a smaller community software company with clients in the association and B2B enterprise markets. Read more about the acquisition in our press release. The expanded platform capabilities will help us compete in the growing customer community market.

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Daily Buzz: When It’s OK to Break the Rules

Associations Now

Why is it that some organizations treat their members poorly? “My My guess is that it is unintentional,” says Colleen Dilenschneider on Know Your Own Bone , which focuses on the needs of cultural organizations like museums. What’s your marketing IQ? While membership rules are important, Dilenschneider recommends easing up some.

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Onboarding the Board—Your Opportunity to Promote Peak Performance

.orgSource

Is it even possible in organizations where the staff has little control over who fills those seats? It’s a good idea to include people from outside your organization’s playing field who can introduce a different point of view and push the group forward.”. And individual participation is seldom evaluated in any meaningful way.

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IAB Expands Membership Offerings From Advertisers to Brands

Associations Now

The Interactive Advertising Bureau, noting a recent trend of direct-to-consumer brands online, is making an effort to bring those brands into the organization—both as members and within the organization’s board. And it’s doing so by adding a place for the brands themselves.

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Goodbye Conference Emcee, Hello Content Weaver

Associations Now

moments,” she said in a press release. “My by connecting them to colleagues and innovative actions they can immediately implement in their hospitals.”. As part of the role, he or she should help your association debrief participants and assist with future marketing efforts. “I hope to be the catalyst for many ‘AA-HA!’

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Managing the Communications Plan for Your Association’s Virtual Event

Protech

By Heather Hughes, Marketing Communications Specialist. I n a moment of crisis, innovation accelerates. Social media posts with marketing, product updates with customer service, software platforms with IT, so on and so forth. . So, let’s break it down further. . This can be broken down further by department.