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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value.

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Strategy + Innovation: Watchwords for 2018

.orgCommunity

For 2018, we think there are two words that should define the focus of associations: strategy and innovation. Innovation. This leads to our second watchword for 2018: innovation. As a result, there needs to be a greater focus on innovations—and an associated willingness to take risks.

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How advocacy fits into your organization’s fundraising strategy, and other top read association articles this week

Association Success

You can also read our interview with the two researchers here. Why associations should drive innovation. The post How advocacy fits into your organization’s fundraising strategy, and other top read association articles this week appeared first on AssociationSuccess.org. Bill Gates: How the pandemic will shape the near future.

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Association Brain Food Weekly: 1.22.21

Reid All About it

They share ten strategies for motivating members to volunteer and mentally show up for meetings. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. 8: Innovate. John Tramontana, CAE, CEO of the Michigan Veterinary Medical Association. Virtual volunteer fatigue.

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Not just any top five list: Innovative and interactive learning formats according to you

Aaron Wolowiec

On May 23, Destination Michigan hosted its annual Michigan Meetings Expo at the Bavarian Inn Lodge in Frankenmuth. This year, instead of a traditional keynote session, the opening general session comprised five different speakers – each delivering one of five top Michigan meetings trends in five minutes or less.

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Association Brain Food Weekly: 1.15.21

Reid All About it

Judges get an inside look at some of the most innovative and outstanding marketing, membership and communication projects and programs in the association profession. Content/education strategy. Hear how technology can help you use your member data to drive strategy at your organization. More info/register. Host: Wicket.io.

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Ngage Management Grows by 7 New Employees, 4 Serving as Association Directors

Ngage Management

She holds a master’s degree in Public Administration from Western Michigan University. Shelby recently earned her bachelor’s degree in marketing from Michigan State University and accepted a full-time position with Ngage in May after serving as an intern.