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Association Brain Food: 2.16.24

Reid All About it

by Daniel Zagales, Datanami More workers want to change jobs, but the market is getting tougher. | by Anne Marie Chaker, Wall Street Journal <Gift linkā€”and by the way, have you adapted your marketing and programming strategies to this different job market?> More info/register. 1 CAE credit. . 1 CAE credit.

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New Year, New Newsletter?

Multiview

Your email newsletter is one of the best channels for developing stronger relationships with your members, but when was the last time you updated it? Like anything in marketing, email trends and tactics that were top tier last year may be outdated, uninspiring, or unengaging in 2022.

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Association Brain Food: 4.19.24

Reid All About it

Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. Discuss synergies between social media teams, digital marketing teams and org-wide employees in scaling the social media efforts of a brand. Membership mobile app. More info/register.

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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your associationā€™s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. What about your managers?

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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

Marketing ā€“ This person targets specific audiences with messaging about opportunities or activities that aim to increase member participation, and subsequently, scores. Next, discuss how often your association will review your engagement analytics data and improve audience targeting. Set a member engagement goal.

Review 169
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Association Brain Food: 2.9.24

Reid All About it

The weekly list of free educational events and resources for the association communityā€¦ Employersā€™ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employersā€™ job market, itā€™s tougher for members, customers and prospects to find a better position. More info/register.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Signing up for a membership is not something todayā€™s professionals shy away from, so itā€™s critical for todayā€™s associations to discover how to get in front of their target market and successfully communicate their value. In this blog, we outline how you can use the same framework to improve new member acquisition at your association.

Strategy 169