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The Impact of Marketing and Public Relations on Associations

Ngage Management

Though we are not certain there is no such thing as bad press, we do believe that reputation is everything and that a steady stream of efficient marketing strategies is what build an interactive audience and create a distinctive brand that ultimately drives revenue. Without proper publicity, an association simply cannot grow.

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GrowthZone | ChamberMaster Customers Recognized at 2023 ACCE Annual Convention

GrowthZone

Award of Excellence Winners ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. Chambers of commerce play a critical role in driving success for their communities,” said ACCE President & CEO Sheree Anne Kelly.

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8 Award-Winning Success Stories from Super Forum 2018

Higher Logic

This year, we’re extra excited to include awards for success in online community and marketing automation. Marketing Automation Masters: American Society of Heating, Refrigeration, and Air-Conditioning Engineers. Introduced marketing automation , powered by Informz. Congrats to our 2018 winners! An average of 5.32 Highlights.

Michigan 190
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Sharing our Great Ideas

Aaron Wolowiec

Scott Oser is the president of Scott Oser Associates and has more than 17 years of marketing experience in the association and publishing industries. Donna Oser, director of executive search services, Michigan Association of School Boards. Together, Scott and I will present: Under Pressure: Navigating Extreme Association Trends.

Michigan 100
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What’s trending?

Aaron Wolowiec

From the minute we get up to the minute we go to bed, we’re surrounded by it: social media. But whether you dub it a blessing or a curse, there’s no denying social media platforms have made it easier to learn, to connect and to engage. Sometimes it’s hard to keep up.

Georgia 100
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[GUEST BLOG] If Everyone Goes Left, Go Right

GrowthZone

Another example is from Rebecca Wildeboer, now with the Allendale Area Chamber of Commerce in Michigan. Over the past 10 years, Frank has helped hundreds of chambers reach their goals with staff and member training, strategic planning, board retreats and orientations, social media, digital marketing, technology, and more.

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Mission possible: Finding and keeping volunteers

Aaron Wolowiec

She and Peggy Hoffman , president of Mariner Management and Marketing, LLC , recently co-authored a whitepaper, “ The Mission Driven Volunteer.”. Peggy Hoffman, president of Mariner Management and Marketing, LLC. For more information on this topic, please read Aaron Wolowiec’s column in the fall issue of Michigan Meetings.

Michigan 100