Reid All About it

JANUARY 15, 2021

In response to the pandemic, many associations hosted new virtual events, took down their members-only content paywall, and reduced fees for virtual conferences and education—changes that affect their membership value proposition. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

AUGUST 21, 2020

Bruce Rosenthal (Bruce Rosenthal Associates and Partnership Professionals Network) and Christopher Gloede (Ricochet Advice) recently published a useful report, The New Sponsorship Model for Virtual Events. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. Host: ASAE.

millennials 307

millennials Montana Class Education 307

Reid All About it

JANUARY 28, 2022

Learn about the importance of properly positioning your benefits, how to best communicate the value of your member benefits, drive member engagement and member retention, how to present your benefits for maximum engagement, and how to deliver a better member experience. More info/register. Host: Grype.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

MARCH 5, 2021

Laura Cappelle, New York Times ). The nerdy dopamine pathway: a well-traveled route if, like me, you get excited and energized by the possibility of learning something new. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Scott Barry Kaufman ).

North Carolina 370

North Carolina Certificate Strategy Case Study 370

YourMembership

DECEMBER 11, 2014

The ongoing race to identify and recruit qualified talent will only increase as we move into 2015. In New York City alone, there are 25,000 unfilled middle-skill jobs in the health care sector, a major industry among the association career centers we work with daily.

New York City 150

New York City New York Newsletter Social Media 150

Reid All About it

APRIL 29, 2022

Applicants must be ASAE members. Non-dues revenue incubator. Three association execs will get help fleshing out the contours of a new non-dues revenue program and bringing it to life. Evaluating non-dues revenue. What can you do to give every community member good reasons to attend your events? 1 CMP credit.

Revenue 39

Revenue Louisiana Technology Recruiting 39

Reid All About it

SEPTEMBER 6, 2019

The Harvard Business Review describes how the New York Public Library involved employees from 93 branches in innovation communities —could be a good model for chapters. I started this weekly publication because young members of my state SAE lamented not having a big enough PD budget to acquire all the CAE credits they needed.

Chicago 37

Chicago LMS New York Content 37

Reid All About it

JANUARY 6, 2023

Non-dues revenue. After attending the RevUp Summit hosted by the Professionals for Association Revenue, WBT Systems says one lesson from the painful past few years is the need to diversify revenue. At The Free Press (my new favorite daily), Amanda Fortini reminds us that commonly held stories are often untrue.

Revenue 42

Revenue North Carolina Education System 42

Reid All About it

FEBRUARY 4, 2022

Whether you are looking to hire new staff or are in the market for a new position, it’s important to know what to expect in 2022. Host: New York Society of Association Executives. CEO Update LIVE: Recruiting. Hear about the tools and tactics organizations are using to recruit and retain top talent.

Content 39

Content Education Recruiting Recruitment 39

Reid All About it

AUGUST 20, 2021

Recruiting and retaining volunteers is a mighty challenge when members have no time to spare. But what if you could show members a pathway that allows them to develop the skills and experience not only for the task at hand but for the next level of volunteering—or the next step in their career? Member engagement.

Revenue 195

Revenue Content Resources Strategy 195

Reid All About it

AUGUST 19, 2022

If a new AMS is in your future, read about the factors you should consider when comparing software —and then the Ellipsis guide will help you prepare for implementation. Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. Quick hits.

Technology 43

Technology Software Cost Products 43

Reid All About it

AUGUST 9, 2019

Oh well, you could sub another fish in this pan-seared mackerel with sweet peppers and thyme recipe from the New York Times. Hear about findings on recruitment, engagement, retention, and reinstatement, what’s working, what’s not, and challenges in today’s membership organizations. Good eats: Give mackerel a chance.

Columbus 39

Columbus North Carolina LMS millennials 39

Reid All About it

MAY 1, 2020

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Gabrielle Hamilton, New York Times ). Are you finding board members more receptive to change? Host: New York Society of Association Executives.

North Carolina 273

North Carolina Revenue Strategy Education 273

Reid All About it

FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. On the side, not her broccoli purée, but thanks for the idea, Nigella, but the New York Times version , which we really loved. It’s fun to have broccoli in a new format. Host: Fridays@4.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

DECEMBER 4, 2020

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. Host: New York Society of Association Executives. More info/register (fee for ASAE non-members).

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

OCTOBER 16, 2020

Anna Goldfarb, The New York Times ). Hear about a different way of thinking about how to successfully engage the audience you want while fostering robust participant communication and interaction. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

OCTOBER 18, 2019

It feels like fall, finally, so I took out the Instant Pot and three-plus pounds of short ribs from the freezer to make this New York Times recipe. Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing.

North Carolina 34

North Carolina Education Project Communications 34

Reid All About it

NOVEMBER 27, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Generating Revenue in a COVID World. Host: New York Society of Association Executives.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

JUNE 14, 2019

Good eats: One of the best dishes I’ve ever made in my Instant Pot: pressure cooker spicy Korean pork shoulder from Melissa Clark at the New York Times. 1 CAE credit More info/register – free for DFWAE members, $15 for non-members. Membership Recruitment Tips and Tricks. (Suzanne Rowan Kelleher, Forbes ).

Fort Worth 170

Fort Worth Tips Dallas Social Media 170

Reid All About it

SEPTEMBER 9, 2022

David Brooks, New York Times paywall-free view). Battle for the Inbox: How to Boost Email Engagement, Outplay Competitors, and Earn More Revenue in Q4. Hear examples of successful association podcasts and how non-dues revenue comes into play. The Other Side of Member Engagement: A Rich Volunteer Experience.

Education 41

Education Project LMS Technology 41