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Do Millennials Define Engagement Differently?

Jamie Notter

Her Millennial daughter came home from work and told the mother that she had quit her job. When the mom asked why, the Millennial daughter replied, “because they wouldn’t listen to my ideas.” But the Millennials are not down at that level, and, honestly, it’s through no fault of their own.

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Association Brain Food: 3.8.24

Reid All About it

In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” Tech Tuesday Slam Dunk: Successful Strategies to Manage Your IT Project Portfolio Managing your IT project portfolio is like juggling multiple March Madness brackets—requiring skill, precision, and strategic thinking.

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Three Ways to Grow Membership With Mission

Association Freak

Millennials are skeptical, with a very high bar for trusting a brand. Your association can drive membership by recognizing the millennial mindset and adopting it in your marketing strategy. They dovetail perfectly with the Millennial mindset. The best way to do that is to attune to the Millennial mindset.

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Association Brain Food Weekly: 3.3.17

Reid All About it

I definitely agree with the #1 blogging tip: create a content strategy. A content strategy doesn’t have to be a complicated project. I’ve seen strategies of only a few lines that can keep people focused on goals, audiences and audience’s needs. How Millennials and Baby Boomers Can Work Together. Tue 3/7 at 2 p.m. –

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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Objection 1: Price.

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En Route For Next-Gen Conference Audiences

Velvet Chainsaw

Will Millennials be joiners and conveners? This is the first of two posts that are intended to be a helpful resource for conference organizers as they develop their attendee succession-plan strategy. Segmenting by age — like Millennials — can be divisive, and is rarely productive or effective. Engagement And Community Strategy.

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Association Brain Food Weekly: 04.26.19

Reid All About it

The weekly list of free educational events and resources for the association community… Millennials and Gen Z are joiners but only if they believe the ROI your association offers is worth the short-term sacrifice to their budget. How to Save Time Making Conference Education & Proposal Management Systems Work Together.