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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value.

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Association Brain Food: 4.5.24

Reid All About it

They’re looking for a 501(c)(3) organization whose powerful mission could impact more people more deeply if it had marketing and branding help. Blue ocean strategy. They describe strategies for applying game mechanics to influence attendee behavior , including incentives and technology that can help you achieve event goals.

Revenue 256
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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Member recruitment. More info/register. More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

Revenue 256
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Association Brain Food: 11.10.23

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Armentrout CAE, DelCor Technology Solutions, HighRoad Solutions, PerByte, and Qiqo—have put together a “powerhouse panel” and “expert-led sessions.” If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest).

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Association Brain Food: 2.9.24

Reid All About it

eShow predicts five event trends for 2024 and describes how technology can help you stay on top of them. Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. They describe how technology can help strengthen your organization’s culture. AI literacy.

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Association Brain Food: 2.2.24

Reid All About it

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Tune in for an engaging blend of technology insights and personal stories, all aimed at leveraging AI for effective team empowerment. Print magazines. More info/register. 1 CAE credit. More info/register.

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Association Brain Food: 1.12.24

Reid All About it

They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Is your organization prepared for the exodus?

LMS 266