Is Your Sales Commission Plan Working Against You?
Association Success
MAY 21, 2018
When asked what the rate was for an online ad, she indicated that it was $2000. Then I asked her to do the math: 20% of $8000 = $1600; 20% of $2000 = $400. Where did she think her commissioned sales team was focusing its efforts? And isn’t the association better off keeping 50% of $2000 rather than 80% of $0?
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