2008 Revenue Strategy System 
Association Success
NOVEMBER 10, 2020
The financial crisis of 2007-2008 was a teachable moment about the obscure risks of highly interconnected and interdependent systems. Prior to the almost complete meltdown of the world’s financial systems, few outside of bond traders and financial speculators had heard of Credit Default Swaps or Collateralized Debt Obligations.
Associations Now
APRIL 14, 2019
The temptations to dive in are obvious: A certification establishes authority for an association’s industry, helps unify practitioners around a body of knowledge, and can be a substantial revenue driver. Your market research is in beta-testing of those systems.”. You can start small with microcredentials,” she says.
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Membersuite
NOVEMBER 4, 2022
Temper your revenue projections. 2: Revenue Diversification. During the pandemic, many associations were caught short when they had to cancel or transform their major revenue generator —the annual meeting or trade show—and didn’t have a worthy virtual alternative for sponsors and exhibitors. 3: Membership Tiers and Pricing.
Reid All About it
JUNE 10, 2016
This webinar will share the findings of Nobel prize-winning author Daniel Kahneman, who described two systems of thinking—intuitive/automatic and logical/deliberate. Grow Sponsorships, Attendance and Revenue for your Virtual Conference. 1 CAE credit. Hoffman, CAE and Peter Houstle of Mariner Management. Thu 6/16 at 1 p.m. CAE credit.
Association Success
JUNE 7, 2018
We hear a lot about risk management these days, but when most organizations develop strategies for international growth or enter an international market, they tend to ignore political risks— the ways in which decisions by government or political actors in a country influence the organization’s activities. No, not right.
Jamie Notter
OCTOBER 25, 2011
The product starts valuing the great salesmen, because they’re the ones who can move the needle on revenues, not the product engineers and designers. The phrase that jumps out at me is “they’re the ones who can move the needle on revenues.” There’s nothing wrong with moving the needle on revenues of course.
Membership Marketing
DECEMBER 22, 2011
Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Labels: new products , Non-Dues Revenue. How to Recognize a Good Strategy? Non Dues Revenue and Affinity Programs for Members.
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