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The benefits of educating about benefits

Aaron Wolowiec

I’ll mention it again: With extensive media coverage of the Affordable Care Act, benefits are on everyone’s mind. In fact, just the other day while I was grocery shopping, two women were discussing their benefits while they compared the price of cheese. Communicate with your employees on a regular basis. So why does this matter?

Education 100
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Membership Marketing Blog: Fundraising with Social Media

Membership Marketing

Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. Labels: Social Media. There is no doubt that social media efforts can be a challenge. Pricing Your Product, Service, or Membership.

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When the Going Gets Tough, Smart Advertisers Dig In

Association Adviser

Associations that publish advertiser-supported media may hesitate to continue asking for advertising dollars during an economic recession or crisis, but as Sir Martin Sorrell of WPP noted in 2009 , it often costs firms more in the long run to recover the resulting lost ground. Use online media to communicate more.

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Mizz Information: United Breaks Guitars.and Still Treats.

Mizz Information

In the case of United Breaks Guitars, the figure of $180 million has been tossed around, which I think is a bit of a reach, but even without the drop in stock price allegedly caused by the incident, there are certainly costs associated with managing a brands reputation in this age of social sharing. at 11:54 AM. Email This BlogThis!

Class 40
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Membership Marketing Blog: ASAE Marketing, Membership.

Membership Marketing

ASAE Marketing, Membership & Communications Conference. There promises to be many great speakers and sessions at the upcoming ASAE Marketing, Membership and Communications Conference held May 23 and 24 in Washington, DC. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ► 2009.

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Association Subculture: Innovation in Association Management

Association Subculture

I dont watch stock prices and I dont read SEC reports so I am sure that I was blindsided only because I wasnt paying attention. They are on an upturn now but they paid a heavy price. communications. (4). community. (3). social media. (3). ► 2009. (14). And devastating. And all too real.

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Membership Marketing Blog: Helpful Membership Marketing and.

Membership Marketing

Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ASAE Marketing, Membership & Communications Confer. Fundraising with Social Media. ► 2009. (69). ► 2009. (69). 2009 Benchmarking Survey. (12). price testing. (5). Network with Me.