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The millennial mantra: give

Aaron Wolowiec

We give back, both personally and professionally, as responsible contributors to our community, and we welcome opportunities to partner and co-create with industry colleagues. And so the new study by Achieve , a research and creative agency for causes and The Millennial Impact Project, caught my attention. Engage your millennials.

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Help Wanted: Find Your Next Marketing and Communications Star

Associations Now

No fires to put out—and you actually made some progress on one of your long-term projects. And in today’s evolving communications and marketing environment, it’s important to find someone who has the right skills to take your associations to the next level. Is now a good time to talk?”. This is about what to do next.

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The Ultimate Tool for Managing Your Organization’s Social Strategy: LightBox Collaborative Editorial Calendar 2015 Edition

Beth Kanter

Note from Beth: Last week I was in New Orleans for the National Assembly of State Arts Councils meeting. I facilitated a peer session with Public Information Officers and a Mini-Workshop on managing and measuring a social media presence. Go get your free template right now so you are ahead of the curve for 2015.

Tools 28
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From the Corner Office: Carol Miller, MHI

Association Adviser

That’s the main message Association Adviser received from Carol Miller, vice president of marketing & communications at MHI , the nation’s largest material handling and logistics association. Association Adviser : Tell us about the marketing and communication goals of the MHI.

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Growth Hacking Your Community with Vanessa DiMauro

Higher Logic

The importance of the community builder within an organization has grown tremendously. Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day.

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15 Changes in the Learning Business Landscape

Leading Learning

What’s happened over the past 15 years, of course, is that social media has become a deeply ingrained part of everyday life for billions of people globally. As with video, it would be hard to underestimate the impact of social media. Google introduced Google Cardboard—basically a no-cost virtual reality headset—in 2015.

Course 101
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From the Corner Office: Tino Mantella, TAG

Association Adviser

Our ultimate goal is to make Georgia a Top 5 state for technology by 2015. TM: Young people will join communities if they see value. AA: How about social media? TM: Obviously that’s an important communication channel for us given our demographics and the industries we serve. TM: I’m not saying that.

Georgia 60