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Association Brain Food: 6.23.23

Reid All About it

WBT Systems goes over some ChatGPT basics, brings up some concerns—like why you shouldn’t rely upon it to do all your work, and explains how association professionals, including education teams, are using ChatGPT to save time and jump-start the creative process. Our AI future. Event apps. More info/register. Host: Leverage Assessments, Inc.

Metro 195
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4 Ways to Optimize Your Association's Sponsorship Program

ISAE

Not only do sponsorships generate important revenue for your day-to-day operations, but they also allow you to strategically plan for the future and expand the important work you’re doing to serve your members. Once you understand the data and the meaning behind it, take action on your analysis. so you can quickly act on them.

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Members Hire Industry Advocacy and Promotion

Potomac Core

With annual revenues reaching $66 million and a slate of offerings that align with their member’s challenges and outcomes, they pursued an opportunity to check in with their members through a Strategic Industry Business Planning process. NMMA (National Marine Manufacturers Association) is a highly respected organization. Robert Newsome.

Industry 164
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Report: The Story Machine Learning Tells About Nonprofits

Associations Now

The analytics firm Civis says that its topic modeling-based analysis of nonprofits highlights how there are different kinds of organizational hot spots around the country. Recently, the data analytics firm Civis teamed with the magazine Fast Company to dive into data about nonprofits in 15 different topic areas.

Report 77
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Top 11 Chamber Management Software AMS Systems

GrowthZone

Generate revenue. Ensure a prospective management system is a good fit for your team’s strategic plan, overall operations, and day-to-day tasks. It is a modern platform built by the team that brought you ChamberMaster. In 2017, the chamber-focused Weblink Connect became a smaller subsidiary of MemberClicks.

System 148
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How to Use Customer Engagement Data to Identify New Sales Opportunities

Higher Logic

Customer upsell and cross-sell is a huge revenue opportunity for subscription-based software businesses, but many sales teams tasked with account expansion face a similar problem: It’s not always easy to tell which customers are ready for an upsell or cross-sell pitch, and which ones you should continue to nurture.

How To 189
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Association Brain Food Weekly: 1.13.17

Reid All About it

Find out what meeting planners can expect from the industry in 2017. The panel will share experiences and best practices designed to: create event value (not limited to a specific time or place); be where members are (always on, globally connected); leverage data; personalize; and identify and drive new revenue opportunities.