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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

Revenue 231
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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

In the past, they achieved this in part by selling continuing education content to members, either directly or indirectly through conferences and forums. million open jobs in this country and only 98,000 were added in March 2017. Prior to the digital revolution, these credentials were called certificates of completion.

LMS 253
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Which Association Learning Trends Predictions Came True in 2016?

WBT Systems

With just a couple of weeks to the end of the year and a huge variety of association learning solutions being showcased this week at ASAE Technology Conference 2016 , it’s a good time to look back at the association learning trends that were predicted for 2016 and see which of these are still relevant.

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Association Brain Food Weekly: 6.25.21

Reid All About it

Most of the people I know who exhibited at virtual conferences this past year were not pleased with the results. Virtual conference pricing. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Virtual expo. Check out Cecilia’s Nonprofit Executive Spotlight series too.

LMS 361
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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. Gain or maintain professional certification (12 percent). Promotions to/at their association’s conferences or trade shows. Cross-selling to non-members who buy products or attend conferences. Email marketing.

Survey 150
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Find a Bureaucracy and Uncover Customer Service Opportunities

Association Success

billion dollars to do its job and in 2017 the IRS had 76,832 employees. Perhaps the job of the IRS is to boost the tech industry? They wonder about the 20 fields they have to fill out before they come to the conference. They wonder what comes next in the certification process. In 2009 the IRS spent 11.7

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How Is Your Association Using Learning Technologies?

Velvet Chainsaw

Improving digital learning and amplifying conference content to a larger audience is a high priority for many clients we consult with. Participants will also have the opportunity to win one of three $100 Amazon.com certificates in a random selection. Thanks for doing your part to improve our industry and advance the profession!