Portage Group

MARCH 2, 2017

One association executive we’ve spoken to described this process as “replacing the engine while flying the plane.” Mobilizing members as change champions and/or using a “train-the-trainer” approach to consistently facilitate and communicate change across the organization can be extremely effective at generating wide-spread support.

Case Study 100

Case Study Course Revenue Strategy 100

Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.

DC 150

DC Washington Tools Education 150

Associations Now

FEBRUARY 6, 2020

Bringing a new staff member into the fold used to mean piles of paperwork and a high-touch process that often required a lot of communication across departments. To put it another way, it’s the perfect problem to be solved with a more digital process. Horror of horrors, you might have had to use a fax machine. Why It Matters.

Strategy 61

Strategy Process Recruiting Recruitment 61

Potomac Core

OCTOBER 30, 2018

With annual revenues reaching $66 million and a slate of offerings that align with their member’s challenges and outcomes, they pursued an opportunity to check in with their members through a Strategic Industry Business Planning process. Communications – Maintaining a positive reputation for boating. Thom Dammrich. Robert Newsome.

Industry 164

Industry Analysis Committee Team 164

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? After conducting in-depth interviews with more than 300 members, Amanda Kaiser learned that the membership process is not a year-long cycle. Thu 1/26 at 2 p.m. – #TrendingNow: Association Trends to Watch in 2017. 1 CAE credit. Host: iCohere.

LMS 150

LMS Arlington Content Review 150

Reid All About it

NOVEMBER 24, 2017

Megan Kueck, Manager of State and Local Affairs, Satellite Broadcasting and Communications Association. Using Content to Communicate Your Association’s Value. Membership Recruitment Tips from the Best Sales People. Tue 11/28 at 2 p.m. – #GivingTuesday LIVE with the ASAE Foundation (Association Chat). Wed 11/29 at 12 p.m.

Chicago 150

Chicago Recruiting Recruitment Video 150

Association Adviser

MAY 23, 2018

Each association is unique in their goals, needs, communication platforms, members and legislative functions. Source: 2017 Association Communications Benchmarking Survey. Source: 2017 Association Communications Benchmarking Study. Source: 2017 Association Communications Benchmarking Survey.

Revenue 69

Revenue Survey Communications Newsletter 69

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. Communicate more effectively with members. Discover opportunities to recruit new members. This process of working towards an error-free database is called data hygiene. Communicate more effectively with members.

Tips 52

Tips Recruiting Recruitment Tampa 52

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? After conducting in-depth interviews with more than 300 members, Amanda Kaiser learned that the membership process is not a year-long cycle. Thu 1/26 at 2 p.m. – #TrendingNow: Association Trends to Watch in 2017. 1 CAE credit. Host: iCohere.

LMS 150

LMS Software Arlington Cost 150

Nimble AMS

OCTOBER 2, 2019

Recruiting top notch employees. As people become increasingly tech savvy, the association technology you have in place will affect your ability to recruit talented employees today and for years to come. percent from 2017. You can’t deliver a great member experience without great staff. And mobile use is only growing.

Software 60

Software Association Management Certificate Recruiting 60

Nimble AMS

OCTOBER 2, 2019

Recruiting top notch employees. As people become increasingly tech savvy, the association technology you have in place will affect your ability to recruit talented employees today and for years to come. percent from 2017. You can’t deliver a great member experience without great staff. And mobile use is only growing.

Software 60

Software Association Management Certificate Recruiting 60

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. This webinar will look at board membership (recruitment, development, self-assessment), process (structure, meetings), capacity, and fiduciary concerns.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. This webinar will look at board membership (recruitment, development, self-assessment), process (structure, meetings), capacity, and fiduciary concerns.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

MAY 12, 2017

Hear about the future of learning technologies and how to support learning needs in 2017 and beyond, including: key insights into the future of eLearning; the importance of having the right technology to keep up with your learners’ needs; LMS features and capabilities to support next-level trends, including social, mobile, AI, etc.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

Association Adviser

OCTOBER 23, 2018

Okay, perhaps this is not exactly how association communication awards presentations really go down. However, the recognition and pride that communications awards bring to associations are no less than Oscar-worthy. There are many awards contests for which association communications are eligible.

Newsletter 62

Newsletter Communications Press Release Social Media 62

Associations Now

JULY 28, 2019

But more important, they’re not letting it sit on a shelf: Nearly three-quarters of respondents (72 percent) say they are actively implementing and adhering to the plan, and solid majorities were measuring progress toward strategic priorities, aligning the plan to the budget, and communicating the importance of the plan to staff.

Strategy 58

Strategy Committee Survey Report 58

Reid All About it

FEBRUARY 17, 2017

Need a fresh approach to association growth in 2017? Join a gathering of liked-minded folks from chapter-based associations that face similar challenges to discuss ideas and solutions for measuring and increasing the health of chapters and how it can be done; best practices for chapter operations (volunteer tools, processes, etc.);

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Need a fresh approach to association growth in 2017? Join a gathering of liked-minded folks from chapter-based associations that face similar challenges to discuss ideas and solutions for measuring and increasing the health of chapters and how it can be done; best practices for chapter operations (volunteer tools, processes, etc.);

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

MARCH 31, 2017

Aptify shares five under-utilized member recruitment tactics. One Brand…Many Audiences: An Integrated Approach to Communications. All too often, nonprofit communications are planned and executed in a silo. She also shares insightful observations about the other end of the age spectrum too. A must-read. Wed 4/5 at 1 p.m. –

Raleigh 150

Raleigh DC Washington Charlotte 150

Associations Now

MARCH 7, 2017

Ruha Benjamin, a professor and author, encouraged women executives at ASAE’s 2017 Great Ideas Conference to challenge social norms and systems in order to build a more inclusive society. Here are some of her suggestions for challenging the status quo: Authentic communication. It can’t be in name only; they have to care.

System 41

System Recruiting Recruitment Communications 41

Associations Now

MARCH 20, 2017

Also: Get basic with your member-recruitment strategies. — Greg Melia, CAE (@gmeliaCAE) March 20, 2017. “Evaluate why members joined initially, and use this as a narrative in your communications,” the company writes in its post. A few suggestions for keeping costs down when adding technology to your event.

Cost 47

Cost Recruiting Recruitment Technology 47

Associations Now

OCTOBER 30, 2019

But more important, they’re not letting it sit on a shelf: Nearly three-quarters of respondents (72 percent) say they are actively implementing and adhering to the plan, and solid majorities were measuring progress toward strategic priorities, aligning the plan to the budget, and communicating the importance of the plan to staff.

Strategy 43

Strategy Committee Survey Report 43

Reid All About it

APRIL 14, 2017

Storytelling in 2017: It’s Not About Content, It’s About Engagement. Presenters: David Schnabel, CAE, communications & events manager, NAES. Extend the Value of Your Conference Content: The Planning Process for Streaming Meetings & Conferences (Alexandria VA Brown Bag). Breakfast/lunch provided. CAE credits.

Content 150

Content Chicago Marketing DC 150

Associations Now

DECEMBER 14, 2016

We asked a few to share what they’d like to find in their stockings to help them meet member needs in 2017. And, boy, did they deliver—they want to be nerdier when it comes to membership data, deepen membership engagement and experience, and create automated marketing campaigns around recruitment with specific stories and messaging in mind.

Pennsylvania 40

Pennsylvania Membership Management Member Engagement Recruiting 40

Association Adviser

JULY 26, 2016

Her insight into their rebranding research process left us with the strong impression that their new tagline of “moving professionals forward” is much more than a platitude; but a promise to members. Is our name and messaging across all communications consistent and in step with what the organization stands for and delivers to its members?’

South Dakota 60

South Dakota North Dakota Proposal Minnesota 60

Association Adviser

DECEMBER 20, 2017

To close out 2017, we’re looking back at some of the most thoughtful insights these association professionals have shared: On creating content for members, by members: Meena Dayak, American Public Power Association. On the regulatory side, rulemaking starts out with a proposed rule.

North Carolina 60

North Carolina Georgia Virginia America 60

Association Adviser

DECEMBER 20, 2017

To close out 2017, we’re looking back at some of the most thoughtful insights these association professionals have shared: On creating content for members, by members: Meena Dayak, American Public Power Association. On the regulatory side, rulemaking starts out with a proposed rule.

North Carolina 60

North Carolina Georgia Virginia America 60