Associations Now

OCTOBER 18, 2018

In October 2017, I co-presented a session, “Leading Change,” at ASCE’s Annual Convention based on John Kotter’s 8-Step Process for Leading Change. We used two exercises to demonstrate the importance of mindset and communication when planning for and implementing change. Change Leadership. Change Readiness.

Tools 103

Tools Committee Analysis Communications 103

Association Adviser

JANUARY 20, 2017

Have you resolved to network better in 2017? Take a cue from the old-fashioned networking tools of calling cards and open houses: Calling cards. Another networking tool was the New Year’s Day open house. Why not throw a simple open house and invite all members and professional contacts to reconnect for 2017? Open houses.

Florida 75

Florida Library Certificate Tools 75

Association Adviser

MARCH 27, 2019

Associations may say they don’t play favorites with members, but results from our 2018 Association Communications Benchmarking Study prove otherwise. Why customize member communication for certain groups over others? Fifty-six percent of respondents to our study reported customizing new member communication.

Communications 62

Communications Certificate Recruiting Recruitment 62

Association Adviser

AUGUST 20, 2018

The 2018 Association Communications Benchmarking Study results show the needs for a balanced approach to technology and tradition as association communicators strive to keep members’ attention. Communicating member benefits effectively” fell back to the second most frequently cited communication challenge.

Communications 60

Communications Newsletter Survey Report 60

Association Adviser

MARCH 26, 2018

Providing relevant and engaging content for members should always be at the top of an association’s communication strategy. In our 2017 Association Benchmarking Survey, “communicating member benefits effectively” was reported as the No. Member Communications Are a Valuable Member Benefit.

Communications 64

Communications Newsletter Directory Tips 64

Association Adviser

MAY 25, 2017

There were many great education sessions at ASAE’s 2017 Membership, Marketing & Communications (MM&C) Conference, held earlier this month in Washington, D.C. They estimated that in 2011, there were about 150 marketing technology companies/tools. By 2016, that number had jumped to more than 3,500.

Marketing 62

Marketing Guidelines millennials Washington 62

Association Adviser

NOVEMBER 6, 2017

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

Communications 109

Communications Puerto Rico Social Media Newsletter 109

Higher Logic

APRIL 9, 2020

If you want to create a customer hub that drives retention, reduces costs, creates a better product, and grows your brand, you have to build a true community network where people want to engage, and not just when they have a problem. Higher Logic has tools that encourage customers to come, return, and stay longer once there.

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Tools Products Software Innovation 296

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Communications 62

Communications Content Survey Social Media 62

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Communications 60

Communications Content Survey Social Media 60

Higher Logic

FEBRUARY 16, 2017

2017 is shaping up to be our best year yet! Last month we announced our acquisition of Socious, bringing the best minds in member engagement together to lead in product innovation and the community industry. We’re looking forward to incorporating Kavi’s Workspace tool into the Higher Logic community platform.

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Press Release Library Project Software 227

Associations Now

MAY 4, 2017

According to Forbes , millennial leaders struggle with their communication skills. “They have gotten so good at communicating through screens and haven’t focused on honing their face-to-face communication skills,” writes Brian Rashid. — Event Garde LLC (@EventGardeLLC) May 4, 2017.

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millennials Communications Social Media Leadership 53

Associations Now

JANUARY 31, 2017

Long neglected as part of the communications conversation, emails have become more essential than ever in 2017. So with that in mind, I wanted to update you guys on a few tools and a few current best practices for email production and acquisition. These tools make the job a bit less painful. But the ground is still messy.

Email Marketing 40

Email Marketing Marketing Tools Newsletter 40

.orgSource

OCTOBER 1, 2023

Whether it’s via a chatbot, a human, or some combination of the two, dialoguing in real time is a powerful tool to build sales and loyalty. Drift Research Report) 79% of consumers prefer live chat for quick communication. By answering the most predictable questions, chatbots free humans for more important communications.

Las Vegas 100

Las Vegas Marketing Software Tools 100

Associations Now

JANUARY 2, 2017

The need for direct communication with consumers is what drove development of the Automotive Social Portal, a joint effort of the Tire Industry Association and the Automotive Marketing Foundation. “We It’s a very powerful social media management tool for dealers,” Croswell said.

Communications 61

Communications Social Media Education Industry 61

Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.

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DC Washington Tools Education 150

Slice-Works

JANUARY 11, 2017

What dominates the social media scene in 2017? Here’s what a few pros had to say: “I see ecommerce brands investing a lot more in paid social and I think that trend will continue into 2017″ says William Harris, Ecommerce Growth Consultant at Elumynt.com. “It’s not enough to simply pay for ads on Google Shopping.

Social Media 28

Social Media Video millennials Strategy 28

Reid All About it

MARCH 17, 2017

Fisk, director of public and science communications, Soil Science Society of America. Join a gathering of like-minded folks from chapter-based associations to discuss ideas and solutions for: measuring and increasing the health of chapters and how it can be done; best practices for chapter operations (volunteer tools, processes, etc.);

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DC Washington America eBook 150

Higher Logic

NOVEMBER 21, 2017

In the digital landscape of 2017, online communities continue to make headway in the association market. Online communities help organizations to maximize retention rates, attract new members, and grow their relevancy.

Marketing 198

Marketing eBook Content System 198

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Join a discussion of Designing for Growth: A Design Thinking Tool Kit for Managers by Jeanne Liedtka and Tim Ogilvie. 2016 Learning Trends, 2017 Learning Forecast. Tech Tools for Managing Virtual Teams.

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San Jose millennials Revenue Content 188

.orgSource

MARCH 20, 2023

Unfortunately, despite the hefty price tag, the mechanics are meaningless without the philosophy, strategy, and culture that maximizes those tools. Back in 2017, a Wipro study found that one in five executives secretly believed that digital transformation initiatives in their companies were a waste of time.

Leadership 88

Leadership Process LMS Technology 88

Reid All About it

NOVEMBER 25, 2016

The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Discover the best practice tools to secure your association and your member data and the risks associated with not taking action. Jim McCaul, director of communications, Destination Marketing Association International.

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DC Project Ohio Washington 184

Associations Now

DECEMBER 15, 2016

For recruiting purposes, we make every effort to communicate these advantages to prospective employees,” she says. To encourage this, ACS has planned and created tools that allow people to understand what is required for success in any given job or at any level in the organization. Career development.

How To 40

How To Recruiting Recruitment Press Release 40

Higher Logic

DECEMBER 7, 2017

The natural next step was to create a secure online community to streamline communication, build new engagement, and increase participation within affinity groups. After a few years, AACSB saw how well the affinity groups used the community platform and decided to open the community to all members, without filtering by affinity group.

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Analysis United States Member Engagement Strategy 252

Associations Now

JULY 1, 2019

A new report from Heinz Marketing and PAN Communications notes that even as content marketing programs mature, many organizations find issues like ROI and strategic integration hard to solidify. That’s a point that the 2019 Content Fitness Report [registration], from Heinz Marketing and PAN Communications, hits on. percent in 2018.

Content 98

Content Marketing Report Tools 98

.orgSource

AUGUST 21, 2023

When we began that project in 2017, we knew business was changing quickly. And, in an environment where every aspect of operations depends on digital capacity, leaders can’t remain isolated from these tools. Fast Track New Technology Use your ambassadors to fast-track tools, like AI, to manage your digital ecology.

Leadership 68

Leadership Innovation Project Analysis 68

Reid All About it

DECEMBER 1, 2017

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); – 2017 Learning Trends, 2018 Learning Forecast. Lunch provided. 1 CAE credit.

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North Carolina Chicago Washington DC 158

Reid All About it

JUNE 23, 2023

For now, it is a tool to help planners around the world to make inclusive events that resonate deeply with participants. Host: Fridays@4 Speaker: Carolyn Nopar, former Chief Development Officer for the YWCA Metro Chicago and Director of Development & Communications for Family Focus Mon 6/26 at 8 a.m. More info/register.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

JANUARY 21, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories. A specific type of physical tool (planner, calendar) or maybe it’s a daily mantra that keeps you focused. 5 Key Tactics for Financial Communications to Your Board.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Join a discussion of Designing for Growth: A Design Thinking Tool Kit for Managers by Jeanne Liedtka and Tim Ogilvie. 2016 Learning Trends, 2017 Learning Forecast. Tech Tools for Managing Virtual Teams.

San Jose 150

San Jose millennials Revenue Content 150

Reid All About it

NOVEMBER 25, 2016

The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Discover the best practice tools to secure your association and your member data and the risks associated with not taking action. Jim McCaul, director of communications, Destination Marketing Association International.

DC 150

DC Project Ohio Washington 150

Reid All About it

JUNE 9, 2017

Tue 6/13 at 1 p.m.* – 2017 Membership Marketing Benchmarking Report. Find out about the latest association growth trends revealed in MGI’s 2017 membership marketing benchmarking survey. Find out which skills are necessary and which online tools work the best for live reporting. 1 CAE credit. *All Tue 6/13 at 1 p.m.

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DC Marketing System Report 150

Association Adviser

MAY 23, 2018

Each association is unique in their goals, needs, communication platforms, members and legislative functions. Source: 2017 Association Communications Benchmarking Survey. Source: 2017 Association Communications Benchmarking Study. at Naylor Association Solutions. Sometimes, they are. Hear me out.

Revenue 69

Revenue Survey Communications Newsletter 69

Higher Logic

AUGUST 9, 2018

SNMMI is a dedicated society that proudly represents 17,000 nuclear and molecular imaging professionals worldwide, working to facilitate the knowledge, tools, and resources necessary to strengthen and advance their meaningful careers in the field. From the technologist campaign alone, we more than made up our services expenses.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Higher Logic

OCTOBER 30, 2018

New capabilities coupled with engagement strategies have helped us gain greater insight into the needs of our customers and the community.". John Boyle, Technology Alliances & Community, Zenoss. For us, this was a way for the management team and the whole company to communicate and help with organic interactions.

Case Study 120

Case Study Austin Products Library 120

GrowthZone

JUNE 21, 2021

Manage membership data and communications. Communications module. Chamber Nation provides AMS software geared toward chambers of commerce and other member-based associations and delivers full-service economic development tools for members and staff. Email and text communications. Event and all-community calendars.

System 148

System Software Directory Membership Management 148

.orgSource

SEPTEMBER 19, 2023

Our goal is to be a source of inspiration and to offer the tools that make for outstanding careers and associations. Back in 2017, we could see that business was changing. Nor could we have imagined the rapid development of new AI tools like ChatGPT and Bard. But answers aren’t enough anymore. Navigate Industry 4.0 leadership.

Revenue 88

Revenue Chicago Leadership Content 88