article thumbnail

Why You Should Participate in the 2017 Association Communications Benchmarking Survey

Association Adviser

The 2017 Association Communications Benchmarking Report provides this type of data. Based on the survey participation of association professionals like you, this comprehensive study will highlight overall communications best practices within the association marketplace while revealing areas where associations can make improvements.

Survey 68
article thumbnail

Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. It’s human nature—the ego at work. The state of association membership. Membership numbers look good.

Survey 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2017 SilkStart Blog Roundup

SilkStart

In 2017, we published 19 blog posts and 10 release notes. 2017 Association Cyber Security Best Practices. Leverage this tool to transform your association marketing. A Prospecting Tool to get New Members. 10 Post-Event Survey Questions you Need to Ask. Happy New Year from SilkStart! Did you miss any?

article thumbnail

The Ideal vs. the Reality of Content Marketing in 2017

Associations Now

Many organizations are diversifying their marketing strategies beyond email, but they have much progress to make to maximize the tools they use, according to a new report from the Content Marketing Institute. The post The Ideal vs. the Reality of Content Marketing in 2017 appeared first on Associations Now. Email often wins out.

Content 84
article thumbnail

Ask Your Members the Right Survey Questions

Association Adviser

Part 2 of our 2017 Association Communications Benchmarking Study series. Recently, we conducted our 2017 Association Communications Benchmarking Study , and in reviewing the results, we learned that 84 percent of respondents believe they are good at creating relevant content. Start by asking the right survey questions.

Survey 61
article thumbnail

Survey Results Inform Literacy Group’s Next Steps

Associations Now

A new survey conducted by the International Literacy Association revealed significant gaps between attention-getting topics and critical topics when it comes to literacy education. This survey makes us ask more questions than it answers,” Post said. These misalignments will help ILA plan for future research, content, and education.

Survey 66
article thumbnail

How to Develop an Effective Omnichannel Marketing Campaign

ISAE

You may have used single-channel audience-building tools on social media platforms like Meta and TikTok before, selecting demographics or qualities of the audience you’d like to reach on that specific platform. Additionally, you can survey your members to capture their feedback on your campaign. Which channel(s) did you find it on?