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Is Influencer Marketing Part of Your Nonprofit’s Social Media Strategy in 2018?

Beth Kanter

Rob Cottingham, Social Signal – Cartoon for Measuring the Networked Nonprofit. It is not too early to start thinking about your nonprofit’s social media strategy for 2018, including how you want to capitalize on social media trends that will have maximum impact in 2018.

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8 Practical Ways to Boost Engagement with Mobile Event Apps

Higher Logic

Let’s get ‘appy and talk about how organizations can cost-effectively enable staff, attendees, speakers, and sponsors to connect and provide feedback during a conference or other event. In the months leading up to the event, we shared content like this: Super Forum 2018: We’re Back, and Better Than Ever. Mobile Event Apps: No Laptop?

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Membership Hack: Get Social With Onboarding

Associations Now

But one association goes a step further and recognizes new members on social media platforms. We want to recognize our new members via social media because it’s an easy and low- or no-cost tool,” she says. “It It creates traffic for their social media pages, and, most of all, it creates brand recognition.”.

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Association 4.0: 2018’s Transformation Imperative

.orgCommunity

This is occurring with more regularity to attract and retain workers and reduce costs. There’s a rising tide of younger association members who embrace rapidly evolving media technologies. They question the reason for the classic association model because they believe they can create their own peer groups through social media.

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Association Brain Food Weekly: 11.30.18

Reid All About it

Before you go, check out DelCor’s Guide to the 2018 ASAE Technology Conference. Are closed (and secret) Facebook groups the future of social media? 2018 has been a year of innovation and evolution, especially in the world of event technology, but have these new advancements proven effective for live experiences?

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Tuesday Buzz: Targeted Event Sign-Ups

Associations Now

Driving people to events via social media can feel like a crapshoot sometimes. What makes Custom Audiences so effective is that they’re built using your own event data—data that you already have and doesn’t cost you anything,” she writes. — Contently (@contently) September 10, 2018. Content Marketing Chatter.

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For Member Onboarding, Think Outside the Inbox

Associations Now

According to a 2018 new member engagement study [PDF] from Dynamic Benchmarking, LLC, and Kaiser Insights, LLC, association professionals said email was the top communications tool of choice to welcome members: 96 percent of respondents send at least one new-member email as soon as an individual clicks the join button.

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