Reid All About it

JANUARY 18, 2019

Find out how onsite event technology can enable you to gather invaluable data when it comes to measuring and tracking the attendee journey and proving the impact of your event. Learn how emerging reporting and tracking capabilities will help your event marketing team(s) better translate your event metrics and making future event decisions.

DC 293

DC Washington Member Engagement Content 293

Higher Logic

OCTOBER 23, 2018

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. While a poor retention rate is bad news, the good news is that each reported reason is preventable. 23% of associations reported members found l ack of value.

Tools 258

Tools eBook Report Learning Management System 258

Reid All About it

JANUARY 4, 2019

Inspired by a Harvey Nash/KPMG CIO survey report, David DeLorenzo at DelCor discusses the attributes of a transformational association CIO. The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Jim Lynch, Senior Writer, Nonprofit and Library Technology at TechSoup.

Video 285

Video Washington Social Media DC 285

Potomac Core

OCTOBER 30, 2018

GCCA is just one textbook case, several other organizations, including the American Bakers Association , the Association for Print Technologies , the American Staffing Association , and Jewelers of America are utilizing similar strategies. This strategic approach will likely energize member engagement and attract and retain members, too.

Industry 164

Industry Analysis Committee Team 164

Associations Now

SEPTEMBER 24, 2019

According to the 2018 Chapter Benchmarking Report, nearly all associations said chapters are a key channel for member engagement, retention, and acquisition. Yet the report also showed that chapters tend to underperform in those three areas. “If [link] #assnchat pic.twitter.com/vCciBBxcri. Are chapters worth it?

Marketing 65

Marketing Analysis Social Media Report 65

Associations Now

NOVEMBER 29, 2018

“After research and ideation, we determined that a chatbot, preloaded with our FAQs, would handle a large percentage of inbound inquiries, providing members with immediate and accurate responses to their most pressing questions,” said Chrissy Jones, AICPA’s lead manager of communications and member engagement.

San Diego 96

San Diego Conference FAQ Social Media 96

Potomac Core

FEBRUARY 28, 2018

Members hire Customized Advocacy because they have no choice. They face turmoil driven by ever increasing new technologies , evolving consumer preferences , and political polarization. What’s more member companies are facing increasing demands for transparency from their board members, shareholders, and also from their consumers.

California 132

California Analysis DC Products 132

Reid All About it

MARCH 30, 2018

I know how badly you want to put your technology project (and all that heavy drinking) behind you, but before you move onto your next big project, heed Gretchen Steenstra’s advice at the DelCor blog: before moving forward, do a technology project close. Search engine ranking signals that matter in 2018. Search Engine Journal ).

Project 150

Project Resources Software eBook 150

Associations Now

MAY 10, 2019

A lot of thought is often put into external communications, such as marketing materials and member engagement. As Workforce.com reports, a 2018 study from Arthur J. Think long and hard about the tactics you use to communicate to them—as well as how they can respond. So why bother with an elaborate strategy?

Communications 86

Communications Strategy Software Newsletter 86

CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Here’s the short list: 1) Lack of engagement with organization, 2) Lack of value and 3) Forgot to renew. Member engagement makes all of it happen.

Directory 52

Directory Social Media New Jersey Member Engagement 52

Nimble AMS

OCTOBER 2, 2019

As your association grows and your member programs advance, it’s time to look at new technology to support your evolving needs. Your business case for new association technology should, of course, address your organization’s current needs. You can’t deliver a great member experience without great staff.

Software 60

Software Association Management Certificate Recruiting 60

Nimble AMS

OCTOBER 2, 2019

As your association grows and your member programs advance, it’s time to look at new technology to support your evolving needs. Your business case for new association technology should, of course, address your organization’s current needs. You can’t deliver a great member experience without great staff.

Software 60

Software Association Management Certificate Recruiting 60

Reid All About it

FEBRUARY 2, 2018

The weekly list of free educational events for the association community… Amanda Kaiser (aka Smooth The Path) and Dynamic Benchmarking just published the New Member Engagement Study. Last week, I shared an excellent article from The New York Times Magazine about Bitcoin and its underlying technology. Host: Smart Meetings.

Chicago 93

Chicago Nashville DC eBook 93

Reid All About it

JULY 13, 2018

DelCor looked at some of the findings from the ASAE Foundation’s Tech Success for Associations study, specifically how associations rank on the IT maturity scale in four different functions: infrastructure, data management, technology management and strategy, and digital presence. The 2018 Membership Marketing Benchmarking Report.

DC 37

DC Washington Member Engagement System 37

Reid All About it

AUGUST 24, 2018

Mark Athitakis at Associations Now reports on disengaged employees—perhaps your members—who believe they lack opportunities to move upward from their “go-nowhere jobs.” And that’s just one of the reasons why a learning management system (LMS) can be a game changer for members and associations , says WBT Systems. 1 CAE credit.

Chicago 37

Chicago Innovation Washington Charlotte 37

Reid All About it

JULY 20, 2018

What does it take to be an association CIO in 2018? The 2018 Membership Marketing Benchmarking Report. Hear about the findings from the 10th anniversary edition of the Membership Marketing Benchmarking Report. Promote Your Content Effectively to Drive Member Engagement. Is your LMS evolving? 1 CAE credit.

LMS 30

LMS DC Washington Chicago 30

Reid All About it

MAY 11, 2018

The weekly list of free educational events and resources for the association community… DelCor consultant Mike Guerrieri explains how to build a strong business case for a new technology project. Just what the association community thought would happen: America’s fastest-growing technology conference is leaving the U.S.

DC 30

DC Washington Project Member Engagement 30

Reid All About it

APRIL 15, 2022

Please share this survey with your IT team and your technology consultants and partners. MemberSuite reveals the disconnect between what associations dedicate resources (staff time and money) to and what members consider the top benefit of membership: connections, aka networking. 10 ways to make your members happy to get your emails.

Proposal 39

Proposal Technology Revenue Marketing 39

Reid All About it

AUGUST 31, 2018

The course is designed to help organizations develop a means to effectively plan, produce and measure the results of their digital engagement practices, and develop a management pool strategically prepared and equipped to engage audiences using digital technology. The Top 10 Event Trends of 2018 Presented with IMEX.

Chicago 37

Chicago LMS Washington Tools 37

Higher Logic

SEPTEMBER 6, 2018

We recently released the 2018 State of Marketing Automation: Association Benchmark Report , which reported the three most popular automated campaigns for associations: New member onboarding. Membership renewals. Event promotion. You’re sending them confirmation that they joined and expressing your appreciation.

Marketing 250

Marketing Tips Communications Report 250

Reid All About it

SEPTEMBER 21, 2018

When you implement new technology, like an AMS or LMS, you don’t usually meet the brainiacs behind the scenes who created the software and map out the future of that software. Learn the basics of programmatic advertising and how it can help your association maximize non-dues revenue, drive member engagement, and add advertiser value.

North Carolina 34

North Carolina DC Washington New York 34

Reid All About it

NOVEMBER 9, 2018

The 2018 State of Marketing Automation Benchmark Report found that membership renewal campaigns are one of the top automated campaign types associations are leveraging with positive results. See real-life examples from your association peers using marketing automation to keep members coming back year after year. 1 CAE credit.

Chicago 174

Chicago DC Washington Software 174

GrowthZone

MAY 24, 2018

By now your association should be up-to-speed on General Data Protection Regulation (GDPR) that goes into effect May 25 th , 2018. It applies organizations located in the European Union (EU) or organizations that collect data from members in the EU. make the most of its current technology. See how your association can.

Social Media 79

Social Media Communications Software Products 79