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3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

You don't have to test every communication channel to find out the best way to reach your prospects, thanks to data from fellow associations. In the survey, associations were asked to select “Which recruitment marketing channels get your organization the most new members?”. However, the outlook isn't all bleak. Local Events/Meetings.

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An Adept Lesson in Crisis Communications on Social Media

Associations Now

In reality, it was the opposite, something that seems surprising for a web browser company to miss: The company failed to update a security certificate. Mozilla is a big organization and has a lot of areas to cover institutionally, and it’s in a tough field where its main competitors are now working together. Learn from your mistakes.

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Association Brain Food Weekly: 6.21.19

Reid All About it

This methodology helps you identify and solve the problems that are costing your organization revenue, attention, engagement, time, and/or relevance. As jobs change, career pathways and certification programs must change as well, says The Urban Institute. Organizer: ASAE Technology Professionals Council. 1 CAE credit.

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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Staying Relevant.

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Association Brain Food Weekly: 12.7.18

Reid All About it

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Hear advice and stories on how other organizations are finding success. How to Prepare for the 2019 Hospitality Market. More info/register. Host: TechSoup.

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Association Brain Food Weekly: 11.29.19

Reid All About it

The March/April 2019 issue of Cook’s Illustrated has the recipe. Check out this 15-minute web series covering hot topics and issues related to 501c organization management. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Let sit to absorb custard. 1 CAE credit.

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Association Brain Food Weekly: 3.15.19

Reid All About it

Here’s a quick path to burnout: all the tedious tasks associated with certification processes , yuck, been there. Hear how Chai and Becker create, communicate, and inspire their colleagues, partners, and users with foresight and insight. The Greatest Ideas for Associations in 2019 (Association Chat – online and Denver CO).

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