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10 Association Communications Stats with Tips to Reach Younger Members More Effectively

Higher Logic

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. 10 Association Communications Stats + Membership Tips.

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Member Retention in 2019: Why They Leave & 3 Ways to Keep Them

Higher Logic

In 2019, how do you plan to get your members to stick around? They’ll share their needs, interests, and problems as they engage with their fellow members, and you get to hear it all because your organization owns the conversation. Follow Through: Communicate and Check In. Communicate. Refinement: Rework Your Offerings.

Marketing 289
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Making Connections at Higher Logic’s Annual Conference: Super Forum 2019

Higher Logic

Editor's note: Anne-Margaret, online community manager for the American Association for Clinical Chemistry (AACC), shares her perspective on Super Forum 2019. Meet Other Community Managers. Once you learn there is an entire community just waiting for you in HUG, you realize you’re not alone.

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Ace 2019 with 6 Expert Marketing Strategy Tips

Higher Logic

Ensure s ales operations and marketing operations are in close communication. Using the data: Personalization can happen anywhere – emails, your website, your online community – and your goal for the data you pull should be to improve the experience your user has with your organization. How Will You Adapt in 2019?

Marketing 184
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2019 State of Community Management: What Now? 5 Stats with Action Items for Executive Stakeholders + Community Leaders

Higher Logic

The data published in The Community Roundtable’s 10th Annual State of Community Management report was collected from 325 community programs between January and March 2019. Communities are change agents, there’s no doubt about it. Remember: To build a successful, impactful community, you must do it All Together.

Report 166
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It’s about good old communications

Mariner Management

One thing is certain; if there is one essential truth about component relations it’s that we are in a partnership with our chapters and nothing is more effective at maintaining those partnerships than good old fashion communications. Two-thirds of the battle is just communications. Not everyone communicates or learns in the same way.

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Use a Content Calendar to Engage Members in 2019

Associations Now

The member experience ebbs and flows with activity throughout the year, which is why a content calendar can help you plan for member engagements in 2019. At the start of a new year, it’s a good idea not only to set a few New Year’s resolutions , but also to think about upcoming activities and ways you’ll engage your members in 2019.

Content 108