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How to Motivate Certification Candidates

WBT Systems

The candidates for your association’s certification programs face the same challenges as CAE candidates: Finding time and money to earn the required continuing education credits. How can you motivate certification candidates and keep them on the credential path? 3 intrinsic drivers that motivate certification candidates.

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Association Education and Certification: Best Benefit Ever

WBT Systems

Interestingly, Associations Now , the information resource for association executives from ASAE , has a long-running series of articles called “ Best Benefit Ever “, which highlights what innovative associations are doing from a benefits perspective to attract new members and reward membership renewals.

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A Futurist’s View: On The Amazon Of Certifications

Association Success

Associations are stronger together, how can they collaborate to create a place to develop, provide, and update certifications? What if that competitor also had a simple way to sell valuable certifications “in bulk” to your member’s employers? If you happen to work for LinkedIn, please stop reading this article and close this window.

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New Year Resolution: Invest in Association Learning Technology

WBT Systems

Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. Economies of Scale – reduce costs of delivering education programs.

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Challenges and Opportunities for Association Education Programs

WBT Systems

We have come across several interesting articles in the past couple of weeks, which discuss some of the social, political and economic changes that are currently impacting how we work and learn. Most certification academic standards have limited value – without the ability to apply learning.

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Association Brain Food: 2.9.24

Reid All About it

I find good reads there, including many of the articles I share here. New Year, More Questions Breakout group topics: #1: Learning Gaps – Leading up to a certification/assessment exam, what areas of learning would you like to see improved and what areas have been beneficial for your learners to utilize? #2: Twitter tips.

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New Article Posted – Sales is NOT a Dirty Word

Effective Database

Whether you’re selling membership, event registrations, products, or certification programs, the fact is, you’re selling. Click here to read the rest of the article. Of course, if you’re already on my announcements list , you would have received notice of this new article right in your email box. Not signed up yet?