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New Year Resolution: Invest in Association Learning Technology

WBT Systems

Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. Economies of Scale – reduce costs of delivering education programs.

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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. And that’s just the cost of joining. Recruitment strategy: help millennials get jobs. In a recent Associations Now article , they referred to their strategy as “priming the pump.”

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Strategies for driving non-dues revenue for your association

Nimble AMS

When memberships are flat or declining, raising the cost of membership dues is not the answer. You can sell multiple items to your members – everything from events to subscriptions to branded merchandise to training and certification courses. Invest in your training and certification programs. Offer an online career center.

Revenue 134
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Association Brain Food Weekly: 1.10.20

Reid All About it

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. In this Wired article, Dr. Esther Ngumbi and Dr. Brian Lovett discuss the need for exhausting, expensive, and exclusive science conferences to modernize and provide some ideas for improvement. Tue 1/14 at 1 p.m. –

LMS 243
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Defining Your Member Value Proposition

MemberClicks

In this article, we will explore the definition of a value proposition and why it is important. It should help balance the cost vs value scale, helping to make the membership decision easier. Quantification adds weight to the value side of the cost vs value equation. It can involve some soul-searching and honest assessment.

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Association Brain Food: 4.21.23

Reid All About it

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. With 20 years of experience developing mentoring programs, Art of Mentoring knows both the art and the science. Membership marketing. CAE credit.

Education 195
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Association Brain Food: 6.9.23

Reid All About it

This PCMA Convene article by Vanessa Page of mdg is essential and fascinating reading. Nimble AMS explains how an AMS can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs and deliver personalized emails and content. Event marketing. Membership engagement.

Revenue 205