Achieve

FEBRUARY 2, 2015

Finding the right software doesn’t have to be as terrible or daunting as you think, and luckily there are a few easy rules that you can follow to make sure you are adopting one that meets your organization’s needs and also has the functionality that will help you grow your marketing reach. If yours does not, get rid of it.

Email Marketing 52

Email Marketing Marketing Software Content 52

Reid All About it

JANUARY 7, 2022

I keep seeing articles advising managers to coach, not command. Stowe Boyd shares excerpts from a Harvard Business Review article about three creativity fallacies , including practical advice for preventing brainstorming sessions from going off the rails. Email marketing automation software. How to get volunteers excited?

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Association Success

MARCH 27, 2017

If you’ve read my article on the pros and cons of hiring a freelancer , then you might be convinced at this point that it is the right move. How to Hire a Freelancer for Your Association. It took me 5 seconds just now to perform that search, and I found results for freelance marketers and email copywriters right in my backyard.

How To 76

How To New York City DC United States 76

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends. 1 CMP credit.

Price 150

Price Social Media Email Marketing Innovation 150

Reid All About it

JULY 21, 2017

Kai-Fu Lee debunks dystopian AI scenarios in a Wired article. He says love will always differentiate us from AI—a prediction that reminds me of an article I mentioned two weeks ago about the value of emotional labor in the future. Here’s another good article about phishing attacks—this time the focus is on chapters.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

JULY 16, 2021

In another ASAE article, Brooke Wilson of Live 360 Media, a YP herself, suggests five changes to consider if you’re serious about appealing to the next generation. How to create an editorial calendar that will streamline your content strategy. Presenter: Brudis Limar III, Head of Revenue – Sales and Marketing, e180. Quick hits.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

FEBRUARY 22, 2019

The weekly list of free educational events and resources for the association community… I was all excited to share a must-read article from ASAE (members-only) by Kaihan Krippendorff about how your association can lead your industry in the blockchain revolution. How to Design Meaningful Event Experiences . 1 CMP credit.

Social Media 170

Social Media DC System Washington 170

Disciple Media

MARCH 9, 2018

How to build a fanbase? So, the question “How to build a fanbase?” So we’ll start by looking at how to build a fanbase before moving on to the best way to turn that fanbase into a thriving community. Harness the power of email marketing. How to post on Facebook? How to post on Twitter?

How To 58

How To Social Media Email Marketing Video 58

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

JULY 28, 2017

“Look how great, Forbes gives me a quote of the day and a FREE BANNER AD before I am able to read the article I came here to read,” said no user ever. That’s just one of many user experience fails listed by Fabricio Texeira in an article titled “ Said no user ever.” Learn How to Take Your Email Game to the Next Level.

Chicago 150

Chicago Washington DC Social Media 150

Associations Now

SEPTEMBER 26, 2017

Social media is a great way to build excitement about your event—but don’t lose sight of these other tried-and-true marketing methods. Your social media channels are also a great medium for marketing your meetings and building excitement. Tout segmented programming via email. It seems like a lifetime ago, doesn’t it?

How To 49

How To Social Media Newsletter Video 49

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Learn how to raise awareness and increase engagement by using blogging tools. We’re committed to our community. More info/register.

Tools 175

Tools Social Media Case Study Marketing 175

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Learn how to raise awareness and increase engagement by using blogging tools. We’re committed to our community. More info/register.

Tools 150

Tools Social Media Case Study New York 150

Reid All About it

JUNE 2, 2017

As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. This article from Search Engine Journal explains how your website structure affects SEO. Learn how to craft the perfect pitch. 2017 Key Performance Benchmarks: Email vs. Automation.

Raleigh 150

Raleigh Chicago DC Washington 150

Associations Now

APRIL 11, 2013

40 % The percentage of emails being opened on mobile devices. For the first time, mobile readership surpassed desktop readership, which accounted for 35 percent of email opens. What’s the best time of day to send an email? How long should the subject line be? Worry less about day-of-the-week delivery.

How To 40

How To Email Marketing Analysis Marketing 40

Reid All About it

MARCH 17, 2017

Now, onto more mundane things… Is inbound marketing still a bit perplexing for you? Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. In the last few years, I’ve seen many articles in Associations Now about associations rethinking the chapter structure.

DC 150

DC Washington America eBook 150

MemberClicks

FEBRUARY 7, 2023

You should let them know where they can find information, how to access it and give them a point of contact for any questions they may have in the first few months. 3 ways to welcome new members When you get new members, knowing how to welcome them (especially virtually!) is what will set your new members up for success.

Learning Management System 98

Learning Management System Social Media System Video 98

Smooth The Path

JUNE 24, 2021

Emails should be quick to read but longer than texts. Short articles can take just a little bit longer. Related: How to write sunny and funny emails to your members. A phone or Zoom conversation will last even longer. We will allow even more time for an in-person conversation.

Communications 78

Communications Email Marketing Member Experience How To 78

Slice-Works

FEBRUARY 20, 2014

Content marketing satisfies your prospect’s need for essential information and your organization’s desire to shine as a trusted source of subject-matter expertise – subtly sparking “love-at-first-sight” resonance, laying foundations for long-term relationships and leading to a sale, membership renewal or other conversion to profit.

Content 28

Content How To Email Marketing Strategy 28

Reid All About it

NOVEMBER 10, 2017

I must admit I exceeded 140 characters a few times already but only to add a bit of commentary to articles I shared. If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. .

DC 150

DC Washington Tools Education 150

MemberClicks

JANUARY 18, 2024

To help you out, we’ve selected the best WordPress membership plugins, as well as how to choose the best one for your organization, and more. How to choose a WordPress membership plugin Top 7 WordPress MEmbership Plugins Membership Website and More: An All in One Solution Can I create a membership site in WordPress?

Price 52

Price Membership Management Software LMS 52

MemberClicks

OCTOBER 28, 2022

Having data, feeling comfortable poking around it and knowing how to use it are all different things. In this article, we’re talking about the last two; How to empower your staff — and you! — This will help them understand the importance of your system early on while giving them some basic understanding of how to use it.

Discount 52

Discount Library Project Software 52

Associations Now

OCTOBER 12, 2018

The Wild Apricot blog explains how to get started. If you’re unsure how to boost your organization’s engagement and following on the platform, the Wild Apricot blog offers these first steps : Determine your objectives, whether it’s raising awareness, membership, engagement, or donations. Also: what food can do for your meeting.

Social Media 58

Social Media Class Email Marketing Tools 58

Associations Now

MARCH 2, 2017

Also: Simple steps to help you improve your email marketing campaign workflow. In a recent article , Amanda Kaiser from Smooth the Path implores leaders to ask themselves if their association environment is one where staff and board members are too afraid to put forth an idea that might fail. How to be of service.

Email Marketing 40

Email Marketing Social Media Tips Team 40

Achieve

MARCH 16, 2022

How you phrase the message containing your survey has a dramatic effect on whether or not surveys are even opened. For now, let’s focus on the most common medium for sending surveys: emails. She leads the marketing teams and strategy at Fonteva and Protech. Ask key post-event survey questions.

Survey 59

Survey Tips Tools Communications 59

Association Adviser

MAY 19, 2014

Avid readers of the Association Adviser hub may have noticed a recent change that we have implemented with our newer articles. Instead of posting key “Takeaways” at the top of each article, we’re now posting “Tweetables,” which are hyperlinked takeaways that you can share via Twitter with a click or a tap.

Content 60

Content Email Marketing Social Media Communications 60

Associations Now

JUNE 14, 2017

How to use the latest Facebook and Instagram features to reach and engage with millennials online. Keeping up with the latest product developments and figuring out how best to deploy them can be tricky—especially when you have to figure in how a diverse audience of millennials uses these platforms. Rallying Cry.

Social Media 53

Social Media millennials Email Marketing Recruiting 53

MemberClicks

FEBRUARY 2, 2023

In this article, we’ll be discussing membership site platforms and paid membership website builders. MemberClick’s membership site platform offers dozens of flexible features including member management tools, website and content management tools, email marketing tools, financial processing tools and financial reporting tools.

Software 52

Software Course Content Tools 52

Associations Now

JUNE 15, 2015

Ann Smarty , brand and community manager for Internet Marketing Ninjas , has a stern warning against being lulled into a false sense of security by auto-publishing social media tools. “In fact, publishing your article is just the first step,” she writes in a post on SocialFish. Email Marketing Tool.

Tools 40

Tools Social Media Email Marketing Report 40

Association Adviser

JULY 10, 2014

All of your organization’s emails must clearly identify the name of the sender and how to contact your organization and/or the sender directly. This can (and should) include a reply email address, your organization’s physical address, your website address, and a phone number for general inquiries.

Email Marketing 60

Email Marketing Communications Social Media Marketing 60

Reid All About it

FEBRUARY 25, 2022

WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

Revenue 40

Revenue Analysis Strategy Technology 40

Reid All About it

MAY 27, 2022

Most course (and conference) evaluations are pretty useless, says WBT Systems, because they measure how a learner felt about the course, not whether the course was effective. Relying on the expertise of Will Thalheimer, they describe how to improve the typical “smile sheet” evaluation and better measure a course’s effectiveness and value.

Technology 41

Technology Case Study Education System 41

Reid All About it

JULY 14, 2023

WBT Systems explains how professional learning plans benefit both your association and members and how to get them going. In an article at the Institute of Corporate Directors, Jeff De Cagna of Foresight First says intentional learning is a non-negotiable requirement for board members. Gen Z, AI and marketing.

Education 39

Education Price Tools Technology 39

Fonteva

DECEMBER 19, 2019

Using a data-driven approach, observe how your members engage with those experiences, including: Social media platforms. Email marketing. Consider measuring how often you gain and lose followers, level of post engagement, amount of profile tags or references, and which of your posts get the most attention. Live events.

Member Engagement 59

Member Engagement Strategy LMS Class 59

Reid All About it

JULY 13, 2018

Two good articles about LinkedIn: Chuck Hester, a LinkedIn expert, explains how to use the platform for content marketing. Callie Walker at MemberClicks wrote a step-by-step guide for association professionals on how to advertise on LinkedIn. A really good list of email marketing best practices. Host: PCMA.

DC 37

DC Washington Member Engagement System 37

Beth Kanter

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Identify Your Unique Value Proposition & Broadcast it to Your Audience.

Marketing 28

Marketing Social Media millennials Video 28