Fonteva

NOVEMBER 10, 2021

So to help you out, we’ve made this concise guide on how to market and drive attendance for your virtual events. So why bother with virtual event marketing? Well, 93% of event marketers believe events lead to valuable one-on-one customer engagement. So the big question is, how to create a killer content marketing strategy ?

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Marketing How To Discount Content 52

Higher Logic

MARCH 29, 2018

When you send a marketing email with a weak subject line or awkward copy, the interaction with the recipient ends right there – with your message in the digital trash. Even if you convince someone to open your email, how compelling is your content and the offer? Test and refine.

Email Marketing 209

Email Marketing Content Marketing Examples 209

Reid All About it

JANUARY 7, 2022

I keep seeing articles advising managers to coach, not command. Stowe Boyd shares excerpts from a Harvard Business Review article about three creativity fallacies , including practical advice for preventing brainstorming sessions from going off the rails. Email marketing automation software. Chapter coaching. Quick hits.

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GrowthZone

DECEMBER 3, 2021

In one of his newsletters, he sent a word find similar to the one in this article. engage GrowthZone AMS leads database email marketing. Check out Frank’s blog post: 5 Social Media Marketing Tips for Associations. Can you find the words we’ve scrambled in the puzzle?: Looking for more social media tips?

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Social Media Newsletter Email Marketing Member Engagement 78

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. reaching 277.7 of the U.S. population.

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Association Briefings

OCTOBER 21, 2020

Artificial intelligence (AI) is a huge part of today’s marketing ecosystem. But AI has also started to penetrate deeper into smaller marketing departments, helping brands enhance the customer buying journey. Then, it starts to serve up similar articles in subsequent publications, specific to their learned “interests.”

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Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. In a year when worldwide email open rates decreased, nonprofits bucked the trend. Nonprofits were behind only government organizations in email open rates last year. When should nonprofits send an email? 1 day for nonprofit emails,” he wrote.

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Las Vegas Email Marketing California Software 97

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends. 1 CMP credit.

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Price Social Media Email Marketing Innovation 150

Aptify

FEBRUARY 3, 2021

Digital.com evaluated each membership management software company on what’s most important to associations – membership management features, marketing features, and the integrations that each software offers. For a more in-depth look at the process and research that Digital.com took to select Aptify, you can read the full article.

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Software Review Directory Membership Management 72

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.

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Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.

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Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

JULY 21, 2017

Kai-Fu Lee debunks dystopian AI scenarios in a Wired article. He says love will always differentiate us from AI—a prediction that reminds me of an article I mentioned two weeks ago about the value of emotional labor in the future. Here’s another good article about phishing attacks—this time the focus is on chapters.

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EventMobi: Association Events

SEPTEMBER 28, 2023

In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from. WildApricot also offers some other features like email marketing.

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Directory Organization How To Kansas City 147

Reid All About it

FEBRUARY 22, 2019

The weekly list of free educational events and resources for the association community… I was all excited to share a must-read article from ASAE (members-only) by Kaihan Krippendorff about how your association can lead your industry in the blockchain revolution. I suppose nothing’s truly secure these days. Thu 2/28 at 2:30 p.m.

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Reid All About it

JULY 16, 2021

In another ASAE article, Brooke Wilson of Live 360 Media, a YP herself, suggests five changes to consider if you’re serious about appealing to the next generation. Presenter: Brudis Limar III, Head of Revenue – Sales and Marketing, e180. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing.

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Revenue Video Strategy Industry 195

Reid All About it

JULY 28, 2017

“Look how great, Forbes gives me a quote of the day and a FREE BANNER AD before I am able to read the article I came here to read,” said no user ever. That’s just one of many user experience fails listed by Fabricio Texeira in an article titled “ Said no user ever.” Learn How to Take Your Email Game to the Next Level.

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Chicago Washington DC Social Media 150

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Presenters: Grazia Mohren, vice president of marketing, BizBash. Kerry Plowman, product marketing manager, Quickmobile.

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Tools Social Media Marketing Case Study 175

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Presenters: Grazia Mohren, vice president of marketing, BizBash. Kerry Plowman, product marketing manager, Quickmobile.

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Tools Social Media Case Study New York 150

Reid All About it

JUNE 2, 2017

As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. This article from Search Engine Journal explains how your website structure affects SEO. With 28 countries, the European Union is one of the largest and most profitable markets in the world.

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Expo Logic

NOVEMBER 20, 2018

Events are connecting with their attendees through new experiential marketing techniques that increase brand engagement and build a stronger connection between them and your brand. Experiential marketing is used to connect with an audience in an interactive and engaging way. Article Photo Credit: [link]. About the Author.

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San Diego Marketing St. Louis Social Media 31

AssociationChat

JULY 14, 2020

In a previous article, we discussed the different methods of creating an effective content strategy. Inbound Marketing. As mentioned in the previous article, content is the cornerstone of Inbound Marketing , where you draw in customers with your knowledge and experience. Engage your current audience . Conclusion.

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Content Strategy Social Media Case Study 52

Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). Are you planning to provide insightful articles, exclusive videos, interactive courses, or perhaps a mix of these? Share this story across all marketing channels.

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How To Social Media Content Price 36

GrowthZone

JULY 24, 2018

This article will help you evaluate ten association software options. These membership management tools – contact database, email system, billing and payment options, event platform, website builder, and other useful services – will streamline your association’s operations and drive growth for your organization.

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Reid All About it

MARCH 17, 2017

Now, onto more mundane things… Is inbound marketing still a bit perplexing for you? Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. In the last few years, I’ve seen many articles in Associations Now about associations rethinking the chapter structure.

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Smooth The Path

JUNE 24, 2021

Emails should be quick to read but longer than texts. Short articles can take just a little bit longer. We expect texts to be super short. A good voicemail takes no more than 30 seconds. A phone or Zoom conversation will last even longer. We will allow even more time for an in-person conversation.

Communications 78

Communications Email Marketing Member Experience How To 78

Associations Now

OCTOBER 12, 2018

“Each and every day the food we choose—including what we order as meeting professionals—brings up many questions related not only to our health, but also to the environment, social justice, economics, politics, and many other issues that impact our world,” says Tracy Stuckrath in an article for Meetings Today. Need more volunteers?

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Social Media Class Email Marketing Tools 68

MemberClicks

FEBRUARY 7, 2023

If you’re a visual learner, check out this article for a sample template and example to guide your letter-writing process. To make sure these communications actually happen (especially given how busy you are), we recommend setting up an automated email marketing campaign targeting your new members exclusively.

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Learning Management System Social Media System Video 98

MemberClicks

OCTOBER 28, 2022

In this article, we’re talking about the last two; How to empower your staff — and you! — You likely spend some time marketing to prospective members, but how are you actually nurturing them so that they become members? Could you pull a list from your database and create an email marketing campaign for those prospect attendees?

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Discount Library Project Software 52

MemberClicks

JANUARY 18, 2024

Here’s a rundown of what Thrive Apprentice includes: Features Student progress tracking and management Payment integration Comprehensive marketing tools Course customization Why Choose Thrive Apprentice? Features MemberClicks has many features including dues and renewals, event management, email marketing, payment processing and more.

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Price Membership Management Software LMS 52

Associations Now

MARCH 2, 2017

Also: Simple steps to help you improve your email marketing campaign workflow. In a recent article , Amanda Kaiser from Smooth the Path implores leaders to ask themselves if their association environment is one where staff and board members are too afraid to put forth an idea that might fail. Raise more money.

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Email Marketing Social Media Tips Team 40

Achieve

MARCH 16, 2022

For now, let’s focus on the most common medium for sending surveys: emails. According to Re:Charity’s article on increasing participation with email marketing , personalizing your messaging is one of the first and most important aspects to immediately engage recipients and boost the probability of a response.

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Survey Tips Tools Communications 59

Association Adviser

JULY 16, 2013

5 ideas in this article. Which Tactics Work Best for Email Marketing? Email is still a marketer’s workhorse because it’s relatively cheap and usually the most effective form of marketing at our disposal. eMarketer recently ranked the most effective email tactics. 2 and 3; guess what No.

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Directory Newsletter Email Marketing Social Media 60

Associations Now

JUNE 14, 2017

Deliver disappearing messages in the form of articles and photos by sending them to specific friends and followers. MeetingsNet shares ways to effectively use email marketing to boost registration. Social Media Examiner reveals how to leverage the latest in Facebook and Instagram features to connect and engage with millennials.

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Social Media millennials Email Marketing Recruiting 73

Association Adviser

MAY 19, 2014

Avid readers of the Association Adviser hub may have noticed a recent change that we have implemented with our newer articles. Instead of posting key “Takeaways” at the top of each article, we’re now posting “Tweetables,” which are hyperlinked takeaways that you can share via Twitter with a click or a tap.

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Content Email Marketing Social Media Communications 60

Reid All About it

NOVEMBER 10, 2017

I must admit I exceeded 140 characters a few times already but only to add a bit of commentary to articles I shared. Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. Distributed Commerce: The Future of Event Marketing? 1 CAE credit.

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DC Washington Tools Education 150

Association Success

MARCH 27, 2017

If you’ve read my article on the pros and cons of hiring a freelancer , then you might be convinced at this point that it is the right move. It took me 5 seconds just now to perform that search, and I found results for freelance marketers and email copywriters right in my backyard. Finding a freelancer is easy.

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How To New York City DC United States 76

Associations Now

SEPTEMBER 26, 2017

Social media is a great way to build excitement about your event—but don’t lose sight of these other tried-and-true marketing methods. Your social media channels are also a great medium for marketing your meetings and building excitement. Tout segmented programming via email. It seems like a lifetime ago, doesn’t it?

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How To Social Media Newsletter Video 68