MemberClicks

APRIL 26, 2024

The target market is often more well-defined, and the ongoing commitment is longer. How can your association or organization sell more memberships? In this article, we will take a deep dive into how to sell memberships and steps to making memberships more appealing. Are you actively marketing?

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Socious

DECEMBER 28, 2016

Just think of all those industry blog posts and articles that fill your inbox daily. So here goes – your summary of the best association articles on the web for 2016. Article #1) 20 Guerilla Marketing Tactics to Promote Your Next Event. Article #2) 3 Ways to Bring Entertainment to Your Attendees. Double bonus.

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WBT Systems

JANUARY 16, 2018

Every January, articles about trends take over the internet. But every association has a distinct audience who may behave differently than how trend-spotters predict. If you want to identify the most relevant trends for your membership, learn how to think like a futurist. Here’s how to practice this mindset.

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EventMobi: Association Events

SEPTEMBER 29, 2023

In this article, we’ll cover why attendance tracking matters for event professionals, the different options for tracking event attendees (including the pros and cons of each!), and how to track attendance at an event using software. Precise attendance data can offer them insights into their marketing reach.

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Higher Logic

OCTOBER 4, 2018

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

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Wild Apricot

MAY 15, 2017

In this article, I’ll share 15 time-tested tactics for encouraging word of mouth conversations, and give you tips on how to encourage people to spread the word about your organization.

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MemberClicks

JANUARY 9, 2024

Here, we’ll cover a general overview of association bylaws such as what to include, how to write them, and an essential association bylaws template. Are articles of association the same as bylaws? How to write bylaws [+ template] How to amend association bylaws What are association bylaws? What are association bylaws?

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Association Success

OCTOBER 8, 2020

Have you ever wondered how to get those coveted “As Seen On” logos for major publications and shows? Well, I’m going to tell you to get that kind of publicity without having to hire a PR consultant or marketing agency. You usually don’t need to learn SEO or any crazy marketing. How to get started.

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CMA Solutions

AUGUST 31, 2022

And that’s the short answer about why video marketing is quickly becoming the norm for businesses. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are.

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Association Success

JULY 3, 2020

Every Friday, we pull five articles our audience liked most from our weekly newsletter to help us all keep up with what’s trending. We look at the most-read articles from subscribers to our personalized biweekly newsletter, which is powered by rasa.io. You’ve got leadership in mind. If you’re not subscribed, make sure you do ! .

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WBT Systems

MAY 23, 2017

Learning is part of their character and they seek it out wherever they can find it by: Reading blogs, articles, reports, tip sheets, white papers, ebooks, and books. They’re more receptive to your marketing messages about educational programs, and will turn to you when they’re ready to invest in their education. Listening to podcasts.

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Socious

JANUARY 4, 2017

No one is sure how that mission will evolve in 2017, but we know we can learn from the changes and advances from last year. That’s why we’ve put together our 12 top articles from 2016. These articles will give you a head start on 2017, covering topics from member engagement to business management.

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MemberClicks

APRIL 16, 2024

In this article, we will explore why a membership agreement is critical and what it should include. We’ll demonstrate the value of a well-crafted agreement and how it can minimize misunderstanding, provide clarity, and help your organization progress. Don’t wait any longer. Start with your free trial today.

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WBT Systems

SEPTEMBER 12, 2017

Cannibalization is people’s biggest fear of the hybrid space,” says Jennifer Kush, PCMA’s director of experience marketing. “It Speakers either must be motivated to participate by marketing or “giving back” reasons, or they must be compensated for the additional time and effort. It doesn’t happen. Give attendees a call to action.

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Association Success

JULY 16, 2020

Content curation is a way to strengthen your content marketing efforts without having to invest a ton of time and money in creating original content like blog posts. Fortunately, marketers have access to a range of free and paid tools designed to help small teams curate better and faster. We also detail how you can use rasa.io

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Higher Logic

MARCH 6, 2018

The Top 5 Barriers to Executive Participation and How to Fix Them. Then move up to more time-consuming activities like writing articles, hosting regular events (such as AMA chats), and even mentoring a few of your members. Show them where they can find people who have recently joined and how to contact them. Don’t See Value.

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Higher Logic

OCTOBER 2, 2018

Marketing to your customers is hard work – sometimes it can feel like you’re pushing the same boulder up a hill every day, like good ol’ Sisyphus. Customer marketing can come with great rewards, though, especially if you’re using tech tools to make your life easier. Customer Marketing and Community Go Hand-In-Hand.

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MemberClicks

OCTOBER 11, 2023

If you want to know how to start a nonprofit in Illinois, here are the important steps to getting your organization or association up and running smoothly and quickly. How much does it cost to start a nonprofit? For more information, see Article 4. What is a nonprofit organization?

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Nimble AMS

JANUARY 13, 2022

Here are some tips on how to get started with them for your organization. If you read this blog, you’ve probably come across articles about artificial intelligence and predictive analytics for associations. How to get started with AI and predictive analytics for associations. Learn how to work smarter, not harder.

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Membersuite

SEPTEMBER 29, 2021

No one knows what will happen in the months ahead, but this sobering article from Science advises us to be ready for anything: “The most tumultuous period in SARS-CoV-2’s evolution may still be ahead of us… There’s now enough immunity in the human population to ratchet up an evolutionary competition, pressuring the virus to adapt further.

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WBT Systems

NOVEMBER 28, 2017

First, you have to understand the needs of the different segments of your market. Then, inventory your existing content to see where you fit in the market and what approach you should take. Don’t rely solely on your volunteer leaders for information about market needs. Is there a segment of the market they’re not serving?

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Membersuite

JUNE 21, 2023

With the affordable technology on the market, it’s easy to launch a paid membership community. How Can Associations Compete With These New Communities? Loyst didn’t mention associations in her article except for a comment about the age of the Society for Human Resource Management.

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Higher Logic

FEBRUARY 7, 2019

Can we talk about how glamorous the life of a marketer is for a moment? …I While the role of a marketer can be incredibly interesting and rewarding, it doesn’t come without challenges. You’re not alone, you hardworking marketer, you! As HL Marketing Specialist Amie Perrott put it: “ The staying up-to-date battle is real.

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Membership Marketing

JANUARY 4, 2023

With the New Year, it is time to evaluate what worked and what did not in your membership marketing efforts. Here are five of the common membership marketing impediments. Undefined Value Proposition Presenting a clear value proposition is foundational to membership marketing. But this year, why not try a different approach?

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Higher Logic

JUNE 14, 2018

That’s a little harder to do when it comes to resources, so we wanted to make it easier for you and create a trusty list of blogs and podcasts that we follow for updates about communities and marketing automation. Their blog articles are well-researched and very in-depth. Marketing Automation. Content Marketing Institute.

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Disciple Media

DECEMBER 27, 2023

Whether it’s video tutorials, interactive workshops, or insightful articles, your content should educate, inspire, and engage. Some platforms come with extra bells and whistles like community forums and marketing tools. Market your business Marketing your business is where the fun begins.

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WBT Systems

FEBRUARY 13, 2018

46 percent more likely to be first to market. Tag resources, such as articles, videos, on-demand webinars, podcasts, and your own online courses, by topic. You can track how employees are using the content in your LMS and identify those who aren’t dedicating sufficient time to learning. Use your learning management system (LMS).

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Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). If you’re looking for more detail, check out our blog on how to create a membership. But how do you harness this power? Share this story across all marketing channels.

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Higher Logic

APRIL 17, 2018

But writing an 800-word article on a topic of your interest isn’t enough to engage your members these days. Content may be king (or queen, or fearless overlord – whichever moniker you prefer), but your topic, and how it’s presented, must interest your audience. How many articles do you read in their entirety?

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Higher Logic

FEBRUARY 20, 2018

How to Tackle It. Make a plan on how to deal with significant changes quickly. Create a dedicated resource hub in your private member community with educational documents, webinars, and videos to help members understand how new technology and industry trends impact them. How to Tackle It. How to Tackle It.

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GrowthZone

JULY 10, 2019

Below, Membership Expert Frank Kenny shares his thoughts on marketing automation for associations: When you ask associations if they are using marketing automation to gain back time or get more done, the answer is still usually no, not really. Then watch their free video training series that explains how to set up your Bot.

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GrowthZone

DECEMBER 18, 2018

This article has been updated since it’s original publication in 2017. A critical component to marketing your organization’s program should be a letter/proposal template that can be used by potential attendees to pitch the idea to their boss/board, etc. Get the Guide: Successful Association Event Planning.

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Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. I’m hoping to somehow. Learning subscriptions.

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MemberClicks

OCTOBER 24, 2023

This support network can be a big help in assisting you with industry challenges, staying up to date with changing trends, and doing well in competitive markets. We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success.

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Reid All About it

AUGUST 11, 2023

Nick Wignall ) A moving article about women artists, with a focus on Emily Dickinson and Sinead O’Connor. Please also read the article she links to in Rolling Stone by Shirley Manson about Sinead. Learn how to implement innovation into your onboarding process to encourage all members to be committed, engaged and value-driven.

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Aptify

OCTOBER 30, 2022

Here’s how to get non-techy staff on board with new membership management software. I’ll go prepare an email reminding our members how careful we are with their data. Where could I learn more about how this works? . Programmer: I’ll send you a link to an article with a great explanation.

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Associations Now

JANUARY 27, 2020

With a new decade underway, here are content marketing ideas to help you stay ahead of the association pack. In recent years, few aspects of marketing have drawn more advocates yet also sparked more debate than personalization. On top of that, millions of long-form articles are posted each and every day. By Eric Goodstadt.

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