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Association Brain Food: 2.23.24

Reid All About it

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. They share five steps for designing digital experiences that encourage engagement and deliver value to your participants, partners and association. Gen Z and millennial marketing.

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Association Brain Food Weekly: 5.21.21

Reid All About it

Association fortune-telling. At LeadershipNow, Lance Mortlock explains the difference between scenario planning and forecasting , and offers six questions to help you identify which tool will provide the outcomes your association needs. Peter Houstle, CEO, Mariner Management. Workforce Strategy Webinar: Tools You Can Use.

San Jose 369
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Five Essential Takeaways from #AskJP

YourMembership

Here are the five essential takeaways you should know: Shifting requires accommodating the millennials entering the workforce. Without question, associations are interested in connecting with millennials as both members and leaders. Millennial needs and wants are different than those of generations past.

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

A successful member engagement strategy broadens the networking reach of your association. Boost your non-dues revenue. According to the ASAE Foundation’s Association Operating Ratio Report , membership dues make up 45.4% of revenue for trade associations, and 30% of revenue for professional associations.

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Association Brain Food: 1.19.24

Reid All About it

I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. More info/register (PAR members only).

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Survey Reveals Top Community Association Manager Challenges

AvidXchange: Association Management

In this episode, our Jarett Tran, senior account executive, Community Association Management, interviewed Maegan Woytek, a senior account executive at Vantaca. Both Tran and Woytek have worked as community association managers, bringing decades of experience to their current roles.

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Association Brain Food Weekly: 8.27.21

Reid All About it

Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success. So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. Associations need more ideas for generating more non-dues revenue.

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