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Balancing Traditional and Trending Member Communications

Association Adviser

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. At the same time, print media is seeing a resurgence. Live events remain the No. Live events remain the No.

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[GUEST BLOG] Why Didn’t You Tell Me? A Better Way to Reach Your Audience

GrowthZone

Do people in your community ever ask you, “Hey, how come you didn’t tell me about such and such?”. It’s so frustrating, especially if you posted the event or program on social media again and again. The fact is, it’s virtually impossible to dependably reach the people in your audience through social media.

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The communications struggle continues

Aaron Wolowiec

If you’ve been following this blog for the past five years (heck….even even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. you guessed it.

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Association Brain Food: 4.26.24

Reid All About it

I feel bad for kids and young adults who never played outside unsupervised, socialized without distraction, entertained themselves or, as one commenter says, been “completely present.” Mark Athitakis at Associations Now dug into new research about membership organizations from iSeatz, a loyalty technology company. Content marketing.

Content 222
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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.

Strategy 169
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Stop Wasting Time with Social Media

YourMembership

Technology. YourMembership.com Blog. Put an End to Your Social Media Efforts. September 18th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Social Media and Business Trends. News + Press. Management Team. Partner Programs. Corporate Responsibility.

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Cut through communication clutter

Aaron Wolowiec

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Or even worse yet, companies.