Higher Logic

OCTOBER 19, 2017

Advocates are five times more valuable than average customers because they spend more on products and increase product purchases, according to Advocate Marketing. How about marketing? Marketing, for example, was looking for more case studies and blog posts. How Did You Market the Champion Program?

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Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. The blog recommends roasted potatoes with dill as a side. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Strategy 272

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Reid All About it

JANUARY 4, 2019

Tony Rossell at Marketing General Inc. identifies six bad marketing habits that are killing membership marketing and growth —fodder for your association’s New Year’s resolutions. Some quick hits before we get to next week’s free webinars: How event planners can use content marketing to raise awareness and drive attendance.

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NXUnite

FEBRUARY 19, 2024

Additionally, big data analytics solves the problem of healthcare’s formidable data volume problem, as it’s estimated that the average hospital produces roughly 50 petabytes of data every year—more than twice the amount of data housed in the Library of Congress. A Mini Guide + Examples appeared first on NXUnite by Nexus Marketing.

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Reid All About it

DECEMBER 21, 2018

Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. B2B content marketing predictions and trends for 2019. TopRank Marketing ). Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Follow Blog via Email.

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Higher Logic

FEBRUARY 27, 2018

Each community has its own discussions, email, and resource library filled with relevant content. Teams now post business information, such as meeting notes, in community discussions, or upload documents to file libraries instead of using email. Ascend Learning has more than 450 blogs, each with an average of 210 views.

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WBT Systems

APRIL 25, 2017

and international institutions of higher education, corporations serving the higher education information technology market, and other related associations and organizations. Young Adult Library Services Association. Membership is open to U.S. EDUCAUSE implemented a digital badge program in 2014. Badging Platform: Acclaim.

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Reid All About it

SEPTEMBER 22, 2023

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. 1 CAE credit. More info/register.

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Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Copyright infringement?

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Association Success

OCTOBER 27, 2020

Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . Think of the last excellent blog post or article you read, then ask yourself two questions: Did you care more about where it was published, or the ideas it put forth?

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Higher Logic

MARCH 6, 2018

Use your executives’ profiles to post blogs and announcements. Do they want to know more about trends in the market and what your members want? For example, executives who want to learn about the market can use the community as a conduit to member needs. Don’t See Value. As activity increases, so does member engagement.

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Reid All About it

DECEMBER 7, 2018

Check out the tips, habits and tools recommended by several successful association professionals over at the WBT Systems blog. Sounds like the perfect match in the competitive lifelong learning market. “ 71% of marketers use personalization in marketing, and 8 in 10 of them see results. Marketing Charts ).

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NXUnite

DECEMBER 13, 2023

At NXUnite by Nexus Marketing , we provide a platform where brands and organizations within the mission-driven sector can collaborate, learn, and grow. Explore trusted solutions, stay up-to-date on industry events , and discover nonprofit podcasts to add to your library. They strive to invest in ideas that can make a true impact.

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Reid All About it

JANUARY 5, 2024

The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. If any of these topics are on your mind, you’ll find lots of good reads on their blog. Non-dues revenue. 1 CAE credit.

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Higher Logic

FEBRUARY 27, 2018

Each community has its own discussions, email, and resource library filled with relevant content. Teams now post business information, such as meeting notes, in community discussions, or upload documents to file libraries instead of using email. Ascend Learning has more than 450 blogs, each with an average of 210 views.

Kansas City 136

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Higher Logic

FEBRUARY 12, 2019

Customer onboarding usually crosses interdepartmental lines – your new customer could interact with anyone from sales, marketing, implementation, support, and success. Related : Blog Post - The Value of Community in Customer Success. Related : Blog Post - The Value of Community in Customer Success. Show Them What’s Available.

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Higher Logic

SEPTEMBER 21, 2017

Videos can be embedded in your discussion posts or uploaded into your file libraries, but make sure you have a variety of valuable content for people to consume. For example, you can turn a great video into a blog post in your community simply by transcribing the audio and cleaning it up with a good editor. Marketing Reminders.

Social Media 189

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EventMobi: Association Events

SEPTEMBER 21, 2023

In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Acquiring new members comes with upfront costs, especially those tied to marketing. Market like a pro.

Strategy 130

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AMR Management Services

JUNE 15, 2011

Content Marketing: A Practical Approach for your Association. A Practical Approach to Content Marketing for your Association. Stronger by Association is a blog for members, volunteers and staff of nonprofit organizations. Content Marketing: A Practical Approach for your A. Association for Rural and Small Libraries.

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Nimble AMS

FEBRUARY 3, 2022

You can think of your AMS as a foundational program, and it often links with supporting platforms such as advanced event management or marketing tools. For instance, Nimble AMS has Salesforce, one of the leading CRMs on the market. Subscribe to Our Blog for More Industry News. An AMS might include the following.

Tools 140

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.orgSource

DECEMBER 26, 2022

Once associations had an automatic corner on their markets. She explained how to use Blue Ocean Strategy to give your organization the edge in crowded digital markets. To succeed in digital markets,” he advises, “leaders must learn to think differently. Digital venues and options put an end to that peaceful era.

Technology 88

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WBT Systems

NOVEMBER 28, 2017

First, you have to understand the needs of the different segments of your market. Then, inventory your existing content to see where you fit in the market and what approach you should take. Website and blog analytics. Don’t rely solely on your volunteer leaders for information about market needs. Clicked links in emails.

How To 202

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GrowthZone

JUNE 14, 2018

Blog like you mean it. Get the ultimate association blogging guide. Before you know it, you will have a video library to inform and entertain members and get the attention of prospective members. Using video is a powerful way to drive engagement, educate, and demonstrate member value and ROI – from your office to theirs.

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Higher Logic

NOVEMBER 30, 2017

In addition to providing signatures for emails and other communication, executives can: Write blogs. Marketing and Content Expert. If possible, choose a content creator who understands marketing strategies as well. Marketing skills can help further your customer community’s acquisition, retention, and advocacy goals.

Team 174

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Higher Logic

FEBRUARY 25, 2016

While they wait for their picture, hand out helpful marketing material with quick instructions for using the community that they can take with them. Make sure the community URL/name/logo is on every marketing material possible. Step 8: Have Speakers Blog on Your Community. Step 5: Make Your Logo Visible.

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AMR Management Services

MAY 18, 2011

Cause Marketing Tips - Target Prospects. Chesterfield Arts Make Your Mark Campaign and DrakeCo Marketing Specialist Jill Mahoney are mentioned in an article on securing company donations: [link]. Stronger by Association is a blog for members, volunteers and staff of nonprofit organizations. AMR MANAGEMENT SERVICES.

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AMR Management Services

JULY 25, 2011

How to Create a Content Marketing Strategy. Joe Pulizzi did an excellent job of breaking down the meaning of content marketing and how to maximize your organizations content during The Drake Forum. Content Marketing for Associations and Non-Profits. Lastly, make sure to measure your content marketing back to your objective.

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AMR Management Services

JULY 6, 2011

Implementing a Successful Cause Marketing Campaign. Drake & Company recently donated 100 hours of staff time to build a cause marketing program for the Chesterfield Arts “Make Your Mark” levee mural project, held June 4. Enter Cause Marketing. How to Create a Content Marketing Strategy. CONTRIBUTORS.

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Forj

JUNE 7, 2021

However, as you begin searching for your association’s next solution, you’ll quickly come across a new option on the market— learning experience platforms (LXPs). Rather than learners accessing content as it becomes available, learners always have access to a vast library of on-demand courses. Even further, should you invest in one?

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YourMembership

JULY 6, 2012

YourMembership.com Blog. So I figured this would be a good book when I got around to it but as I was browsing the library shelves looking for some books on engagement it was there. Smith is the Director, Inbound Marketing at YourMembership.com. Add-On Products. News + Press. Technology. Management Team. Partner Programs.

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Forj

JUNE 15, 2021

Matt kicks off the episode with a definition of digital transformation: the process of using digital technologies to create new or modified existing business processes, culture, and customer experiences to meet the changing businesses and market requirements.

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Reid All About it

MAY 29, 2020

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Shoshana Friedman shared a detailed recap on the WalkMe blog and Dayana Nevo wrote about lessons learned on the MarTech Advisor blog. Intriguing. More info/register.

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Associations Now

APRIL 15, 2020

The new tool gives users the ability to animate static assets, use music from YouTube’s free audio library, and pick from a variety of customizable layouts to put together a six- or 15-second video. The tool is now one of many DIY solutions on the market for businesses looking to create their own video ads,” Perez says.

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SilkStart

JANUARY 8, 2018

We’re a nonprofit that helps Canadian charities, nonprofits, and libraries use technology more effectively achieve their missions. Our Technology Donations Program offers donated and discounted technologies to qualified charities, nonprofits and libraries for an administrative fee that’s typically 90% less than the retail market value.

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Higher Logic

DECEMBER 11, 2018

If there are already multiple communities doing what you want to do, figure out a way to make yourself different by courting a different segment of a market or doing something new. Since communities have been around for a while now, you need a way to set yourself apart from market. How do you incentivize participation in communities?

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Higher Logic

OCTOBER 10, 2017

For businesses, that’s huge, underscoring just how important it is to focus on customer success and marketing. This is not just PR or clever marketing. This is one of many reasons why companies use blogs, emails, and online communities to connect with their customers regularly. They Forgot About You.

Revenue 159

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Mariner Management

NOVEMBER 5, 2020

Or make that a gift card to a larger library like Barnes & Noble. Write a blog post highlighting the results of the work of volunteers the past year or a series – like the Daily Point Light , post a story each day of the month or week . . Prepare a short video montage that celebrates the employee’s accomplishments.

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