SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]
Higher Logic
AUGUST 9, 2018
However, when surveyed, members revealed that the most significant professional challenges they face are keeping up-to-date with trends and expanding their level of expertise. As part of their reinstatement campaign, SNMMI successfully completed four, unique automated workflows for three lapsed member categories.
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