Aaron Wolowiec

JULY 12, 2016

s 2016 Membership Marketing Benchmarking Report , it’s issues such as balancing a limited budget, engaging younger members and understanding what members truly want, especially in terms of networking and professional development. Slightly up from last year’s report, this year 49 percent of associations reported a growth in membership.

Certificate 100

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Reid All About it

NOVEMBER 13, 2020

Participants receive complimentary access to a customizable dashboard allowing you to view the data and download a unique report to guide you, your staff and volunteer leadership. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Professionals in Certification Networking Event.

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EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. According to the ASAE Foundation’s Association Operating Ratio Report , membership dues make up 45.4% The solution? Implementing proactive member engagement strategies!

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Reid All About it

AUGUST 28, 2020

The organizations behind it, Conference & Incentive Travel and Event First Steps, believe the results “will enable our industry to develop, and make the work we create more diverse in terms of workforce, audience and representation. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Montana 359

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Freestone

FEBRUARY 29, 2024

Now more than ever, members are turning to their professional associations for continuing education, certifications, and career advancement resources. Training opportunities 51% of association members report training opportunities as a top membership benefit.

LMS 52

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Nimble AMS

MAY 6, 2022

Business intelligence + reporting/dashboards? . Event management (including meetings and annual conferences)?. Certification management?. Association-specific templates for email communications, processes, dashboards, reports, and more? . Process automation?. Artificial intelligence (AI)/predictive analytics?.

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Reid All About it

APRIL 5, 2024

While reading GrowthZone’s 2024 association survey report , I noted a few common problems. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. To keep them at bay, find a new blue ocean.”

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Reid All About it

AUGUST 21, 2020

One virtual conference pretty much looks like another—”talking heads on a screen, chat boxes on the side and maybe some Zoom breakout rooms.” The report also includes a sample virtual event prospectus to give you additional ideas. Dating app Happn uses geolocation tools to recreate chance encounters , reports Fiona Zublin at Ozy.

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Reid All About it

APRIL 2, 2021

By participating in Association Adviser’s annual Association Communications Benchmarking Survey , you can help yourself and others benchmark member communication challenges and improvements—and you’ll get the first look at the report this summer. Future conference attendance. Hybrid conferences. Educational coaches.

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EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. And if you’ve got an upcoming event, that’s the perfect time to start recruiting new members. Annual conference For many organizations (especially associations!),

How To 130

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WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Recruitment strategy: help millennials get jobs.

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Reid All About it

JANUARY 12, 2024

Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. Learn how to navigate the new reporting dashboard and its various features to gain deeper insights into your marketing performance. (Kimeko McCoy, Digiday ) The rules have changed.

LMS 266

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Nimble AMS

JULY 28, 2022

The Community Brands 2022 Association Trends Study has also noted this trend, reporting half of all professionals say their IT budget will increase over the next year. In a post-pandemic world, Gartner reports traditional fixed IT budgets aren’t working. Four key features that make up your flexible IT budget.

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Nimble AMS

JUNE 27, 2022

Community Brands’ research reports the numbers for members’ loyalty and likelihood to renew are down from last year. 49% of members report a code of ethics as their most important member priority. Certifications and credentials. What values do members prioritize at their associations? Code of ethics. Targeted, valuable content.

Leadership 117

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Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. My kitchen report this week will only interest you if you’re looking for fish recipes. Membership marketing. Jessica Stillman, Inc.

Education 195

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Nimble AMS

DECEMBER 16, 2022

Regardless of your goals for 2023, AI has the potential to help you exceed member expectations, boost recruitment and retention efforts and alleviate staff stress. Individuals join organizations to complete certification/credentialing requirements and for professional development opportunities. Online community. Automation.

Innovation 99

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Reid All About it

SEPTEMBER 18, 2020

That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Virtual conferences. Not going virtual is not an option for association conferences , says MemberSuite. Virtual Event Reporting: Everything You Need to Know. 1 CAE credit. More info/register.

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Reid All About it

OCTOBER 1, 2021

Achurch Consulting and Association TRENDS just released a must-read report, State of Association Workplaces Post-Pandemic Survey , that answers the question: “How will the acceleration of remote work impact the association workplace?” Virtual conference coffee breaks. “At Future of the association workplace. Group think run amok.

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Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Conference/abstract management. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic society events. More info/register. 1 CAE credit.

Arlington 266

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Reid All About it

JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. Do we have approval to book live conferences? Breakout room topics will include asynchronous virtual education, virtual conferences, and Zoom tips. Virtual volunteer fatigue.

Innovation 370

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Reid All About it

SEPTEMBER 11, 2020

The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Virtual conference FOMO.

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Reid All About it

MAY 15, 2020

Virtual conference success story. I’m going to keep my eye out for good stories since everyone’s trying to learn about virtual conferences right now. Virtual conference of the week. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Tue 5/19 from 9 a.m.

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Reid All About it

JANUARY 10, 2020

Maybe one sign of a looming implosion… your conference is stuck in the dark ages. In this Wired article, Dr. Esther Ngumbi and Dr. Brian Lovett discuss the need for exhausting, expensive, and exclusive science conferences to modernize and provide some ideas for improvement. All times are Eastern Standard Time unless otherwise noted.

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Reid All About it

MAY 12, 2023

I love the idea of a small, focused conference where you can actually get to know people, so I hope to meet many of you there. This past week, I was still on a “softer” foods diet thanks to periodontal surgery, so nothing outstanding to report. It’s not until early September, but put NDP on your radar. Learning business. to 2:45 p.m.

Chicago 200

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EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. How to Increase Membership Retention According to the 2022 Membership Marketing Benchmark Report , the median membership renewal rate currently sits at around 84%. Why does member retention matter?

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Reid All About it

SEPTEMBER 25, 2020

Virtual conference communications survey. The ASAE Communication Professionals Advisory Council requests your participation in a short, 11 question survey to help the community understand the challenges of planning virtual conference communications. Conference attendee learning journey. Virtual conference experience.

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Reid All About it

SEPTEMBER 15, 2023

Boring conferences. Dean West at Association Laboratory bemoans the state of association conferences because “nothing is different” despite associations knowing the same ol’ same ol’ is boring the hell out of attendees. Here’s a cure for boring conferences. Open Space events. More info/register. Location: Arlington VA.

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LMS Revenue Arlington Education 256

Reid All About it

MARCH 5, 2021

After collecting and synthesizing the data, he’ll share a report summarizing the ideas submitted. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: Fridays@4.

North Carolina 370

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Membersuite

MARCH 16, 2022

You need AMS reports that filter data by empty fields so you can spot missing information, such as addresses, emails, parent company, billing contacts, and key contacts. Regularly review bounced email reports. A few years ago, a conference I attended had a lounge where members could get a professional headshot.

Directory 141

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Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Example: “Our conference is coming up. Growing Non-Dues Revenue. Objection 3: Timing.

Social Media 254

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Reid All About it

APRIL 22, 2016

If you’re at the digitalNow conference when this is published on Friday, please find me and say hello. EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . Happy Passover! Tue 4/26 at 1 p.m.

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Reid All About it

APRIL 22, 2016

If you’re at the digitalNow conference when this is published on Friday, please find me and say hello. EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . Happy Passover! Tue 4/26 at 1 p.m.

Certificate 150

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MemberClicks

SEPTEMBER 20, 2023

Now, members are looking for medical associations that can support their needs and career growth, whether that be through certifications and training or collaboration and networking. Professional associations are responsible for education standards, exams, training, and certifications.

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Reid All About it

OCTOBER 9, 2020

At MIT Technology Review, Tanya Basu shares ideas for helping remote workers recreate watercooler moments —the same ideas can help you simulate conference hallway conversations too. Virtual conference sponsors. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Utah 370

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MemberClicks

AUGUST 3, 2023

According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. Associations, educational institutions, chambers of commerce and corporations can all leverage an LMS to present online training and certification opportunities.

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Reid All About it

APRIL 28, 2023

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Audience avatar.

DC 205

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Aaron Wolowiec

JULY 22, 2014

recently released the results of its annual Membership Marketing Benchmarking Report , in which 53 percent of associations reported membership growth throughout the last year. In the study, the majority of associations reported a two- to three-month grace period for membership benefits once memberships expire.

Social Media 100

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