Spark Consulting

DECEMBER 17, 2018

First of all, to quote Sohini Baliga’s and my recent whitepaper, Steal Like a Fundraiser : Let’s say you get a new member who joins on the last day of early-bird registration for your annual conference and picks the “membership + member registration rate” package. Your conference is in Seattle, and he lives in Seattle.

Seattle 297

Seattle Maryland millennials Boston 297

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. According to the ASAE Foundation’s Association Operating Ratio Report , membership dues make up 45.4% The solution? Implementing proactive member engagement strategies!

Member Engagement 130

Member Engagement Strategy Software Social Media 130

WBT Systems

JULY 24, 2018

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI). The state of association membership. Email marketing.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

JULY 31, 2020

Survey participants will receive the study’s final report. If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Planning virtual conferences. Virtual certified. Event planners did it. 1 CAE credit.

Montana 362

Montana Revenue Innovation Case Study 362

Higher Logic

AUGUST 1, 2019

The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional). The report is built on survey responses from over 800 associations. The Top 3 Ways Associations Recruit New Members. Local Events/Meetings.

Recruiting 195

Recruiting Recruitment Certificate Discount 195

Aaron Wolowiec

JULY 12, 2016

s 2016 Membership Marketing Benchmarking Report , it’s issues such as balancing a limited budget, engaging younger members and understanding what members truly want, especially in terms of networking and professional development. Slightly up from last year’s report, this year 49 percent of associations reported a growth in membership.

Certificate 140

Certificate Recruiting Recruitment Social Media 140

Nimble AMS

MARCH 30, 2023

Organizations that choose a CRM invest for the following functionalities: Lead management Contact management Reports and analytics Process automation Artificial intelligence What is association management software ( AMS ) ? Your organization can also use an AMS to help set up, manage, and run webinars, conferences, and events.

Software 138

Software Member Experience Technology Certificate 138

Reid All About it

OCTOBER 30, 2020

WBT Systems explains how virtual conference session recordings can serve as a launchpad for an association’s online learning portfolio. Lee Gimpel of Better Meetings describes the promises by virtual conference hosts of attendee engagement as a “bait and switch.” Read the article (and report) to get the exhibitor perspective.

Revenue 341

Revenue Learning Management System Certificate LMS 341

Reid All About it

APRIL 2, 2021

By participating in Association Adviser’s annual Association Communications Benchmarking Survey , you can help yourself and others benchmark member communication challenges and improvements—and you’ll get the first look at the report this summer. Future conference attendance. Hybrid conferences. Educational coaches.

Revenue 335

Revenue Conference Industry Strategy 335

Reid All About it

SEPTEMBER 29, 2023

In this post, they describe the basics and the advantages Open Space has over the traditional conference session format. Association Adviser’s annual Association Benchmarking Report begins with an interesting look at association communication challenges and trends over the past 12 years Naylor has published this report.

Revenue 272

Revenue Innovation Education Tools 272

Freestone

FEBRUARY 29, 2024

Now more than ever, members are turning to their professional associations for continuing education, certifications, and career advancement resources. Training opportunities 51% of association members report training opportunities as a top membership benefit.

LMS 52

LMS How To Certificate Learning Management System 52

Reid All About it

AUGUST 11, 2023

But there’s no replacement for conferences. Yes, our conferences are places, but they’re also where we double-down on this feeling. CDT – Chicago Roundtable Event (Chicago IL) CNG is bringing together industry experts to discuss topics pertinent to your work with certification programs. Leadership pipeline. More info/register.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

DECEMBER 15, 2023

This Guild report on online community trends put together by Michelle Goodall focuses on brands, but many of the trends pertain to associations and their communities too. He saw the idea in action at the Social Media Market World conference. PYMNTS reports that Tinder is promoting short-term subscriptions for Gen Z.

Iowa 256

Iowa millennials Texas Strategy 256

Reid All About it

MARCH 8, 2024

You’ve probably seen survey reports about people registering later for events than in the past. Higher Logic’s 2023 Association Email Benchmark Report rounds up data and trends based on the emails of 1500 associations. Their solutions will help some people, but can’t association chapters play a role too? Event marketing.

Social Media 250

Social Media DC Strategy Education 250

NXUnite

FEBRUARY 15, 2024

According to an Independent Sector report , 48.5% Fortunately, there is a wealth of high-quality resources that you can offer to employees, from certification programs to online advice shared by nonprofit thought leaders. Conferences. of nonprofits increased their staff workloads to meet rising demands for services last year.

How To 130

How To Class Resources Course 130

Nimble AMS

AUGUST 26, 2022

The Community Brands 2022 Association Trends Study reports that 90% of association professionals seek to enhance engagement opportunities for their members. Events : Ask yourself if a member is a regular event participant or supports association conferences through sponsorships or advertising. .

Member Engagement 129

Member Engagement Member Experience LMS Software 129

Aaron Wolowiec

JULY 12, 2016

s 2016 Membership Marketing Benchmarking Report , it’s issues such as balancing a limited budget, engaging younger members and understanding what members truly want, especially in terms of networking and professional development. Slightly up from last year’s report, this year 49 percent of associations reported a growth in membership.

Certificate 100

Certificate Recruiting Recruitment Social Media 100

Blue Sky eLearn

MAY 13, 2019

Selling conference recordings and courses can seem pretty obvious and straightforward, but what else? Offer online practice tests for certificate/certification examinations. Offer add-on pre- and post-conference workshops and courses. Anything you think we are missing? Comment below! Heck, you may listen to them daily!

Revenue 168

Revenue Certificate Social Media Course 168

Reid All About it

JUNE 26, 2020

The weekly list of free educational events and resources for the association community… Inclusive conferences. Barbara Palmer at PCMA Convene lists eight ways conference organizers, sponsors, speakers and attendees can make conferences more racially diverse. Conference and education teams. Virtual conference advice.

Montana 370

Montana Conference Content Education 370

Membersuite

FEBRUARY 17, 2022

Host webinars, live and on-demand online courses, on-demand recordings, and virtual and in-person conferences and other educational events. Other revenue-generating programs include: Certification programs. Certification exam study aids , such as study groups, prep courses, flashcards, and practice exams.

Revenue 135

Revenue Certificate eBook Education 135

Reid All About it

AUGUST 28, 2020

The organizations behind it, Conference & Incentive Travel and Event First Steps, believe the results “will enable our industry to develop, and make the work we create more diverse in terms of workforce, audience and representation. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Montana 359

Montana North Carolina Content Certificate 359

WBT Systems

JULY 3, 2018

A Pew Research report found that 87 percent of working adults believe it’s either “essential” or “important” to get training to update skills throughout their work lives. A Rockefeller Foundation survey reported that 49 percent of recent college graduates said they didn’t need to go to college to learn the skills required for their job.

Marketing 150

Marketing Certificate Education Michigan 150

Leading Learning

AUGUST 20, 2020

We have been tracking and reporting on virtual conferences—not to mention hosting our own—for years, but clearly interest in and demand for them has skyrocketed in the midst of the COVID-19 pandemic. As a result, interest in finding the best virtual conference platforms has also risen dramatically. What Is a Virtual Conference?

Conference 52

Conference LMS Learning Management System Video 52

Reid All About it

OCTOBER 1, 2021

Achurch Consulting and Association TRENDS just released a must-read report, State of Association Workplaces Post-Pandemic Survey , that answers the question: “How will the acceleration of remote work impact the association workplace?” Virtual conference coffee breaks. “At Future of the association workplace. Group think run amok.

LMS 195

LMS Conference Technology Content 195

Nimble AMS

MAY 6, 2022

Business intelligence + reporting/dashboards? . Event management (including meetings and annual conferences)?. Certification management?. Association-specific templates for email communications, processes, dashboards, reports, and more? . Process automation?. Artificial intelligence (AI)/predictive analytics?.

Class 129

Class System Software Tools 129

Reid All About it

MAY 12, 2023

I love the idea of a small, focused conference where you can actually get to know people, so I hope to meet many of you there. This past week, I was still on a “softer” foods diet thanks to periodontal surgery, so nothing outstanding to report. It’s not until early September, but put NDP on your radar. Learning business. to 2:45 p.m.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

MAY 5, 2023

Associations’ Role in Climate Change: The UN Climate Conference, COP27, and Beyond Either as part of ESG initiatives or looking at impact and legacy, associations are increasingly grappling with the role sustainability plays in supporting their work and advancing their missions. 1 CAE credit. More info/register. . 1 CAE credit.

Chicago 205

Chicago Education Certificate Revenue 205

Membersuite

MARCH 17, 2023

For example: Position or professional specialty Career stage or aspiration Region, if local/state regulations are an issue Alumni of a specific course or certificate program Look at the geographic distribution of members to determine where you can plan local or regional meetups or conferences. Are they engaged in other ways?

Event Planning 150

Event Planning Marketing Discount Conference 150

Aaron Wolowiec

JUNE 14, 2016

As markets grow, businesses will increasingly need the services associations provide, such as professional development, knowledge transfer, networking, education and professional certifications, according to Globalstrat , which recently released, “ 2016 Association Growth Global Trends Survey Report.”.

Strategy 167

Strategy Social Media America Survey 167

MemberClicks

AUGUST 3, 2023

According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. Associations, educational institutions, chambers of commerce and corporations can all leverage an LMS to present online training and certification opportunities.

Software 52

Software LMS Certificate Learning Management System 52

Reid All About it

SEPTEMBER 18, 2020

That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Virtual conferences. Not going virtual is not an option for association conferences , says MemberSuite. Virtual Event Reporting: Everything You Need to Know. 1 CAE credit. More info/register.

Montana 350

Montana Certificate Conference Content 350

Reid All About it

AUGUST 6, 2021

AMS reports. You can’t expect your reports and dashboards to prompt action all by themselves, says MemberSuite. Reports are just one piece, but an essential piece, of a strategic framework for decision-making and action.” Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Reid All About it

AUGUST 21, 2020

One virtual conference pretty much looks like another—”talking heads on a screen, chat boxes on the side and maybe some Zoom breakout rooms.” The report also includes a sample virtual event prospectus to give you additional ideas. Dating app Happn uses geolocation tools to recreate chance encounters , reports Fiona Zublin at Ozy.

millennials 307

millennials Montana Class Education 307

Reid All About it

APRIL 5, 2024

While reading GrowthZone’s 2024 association survey report , I noted a few common problems. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. 2024 membership pains. Gamification at events.

Revenue 256

Revenue Price Denver Tools 256

Nimble AMS

MAY 25, 2022

Nimble AMS delivers a highly personalized member experience with the power of AI and predictive analytics, configurable reports and dashboards, and easy integration with career center resources and learning management software (LMS). Develop education training and certification program. Innovative e-commerce.

Innovation 130

Innovation Technology How To Recruiting 130

Reid All About it

SEPTEMBER 15, 2023

Boring conferences. Dean West at Association Laboratory bemoans the state of association conferences because “nothing is different” despite associations knowing the same ol’ same ol’ is boring the hell out of attendees. Here’s a cure for boring conferences. Open Space events. Location: Arlington VA. More info/register.

LMS 256

LMS Revenue Arlington Education 256

MemberClicks

SEPTEMBER 20, 2023

Now, members are looking for medical associations that can support their needs and career growth, whether that be through certifications and training or collaboration and networking. Professional associations are responsible for education standards, exams, training, and certifications. It also: Adds member value.

Association Software 52

Association Software Software Organization Certificate 52