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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results. Strategy 1: Innovate and Differentiate What can your association do for members that others can’t? Look to create new and innovative products and services for an underserved population in your membership.

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How to plan a professional development day for your association  

Freestone

A Professional Development Day is an innovative way to keep members engaged with your learning program. While your members are creating their roadmap for self-improvement, be sure to show how your association can support them. You might consider scheduling an annual Professional Development Day!

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Association Brain Food: 3.8.24

Reid All About it

The Art of Mentoring’s guide on association mentoring programs explains how to address potential pitfalls and design issues you might encounter around chapter relations, funding, code of conduct, CE credits, matching and success metrics. Humans… so persuadable! Mentoring programs. Opportunity or doom. More info/register. More info/register.

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Benefits of Trade Associations: How to Attract More Members  

MemberClicks

Certifications: Many trade associations offer certification programs to validate your expertise and boost your professional credibility. Access to Research Let’s talk about how trade associations can provide you with valuable research. They focus on specific challenges and best practices.

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Association Brain Food: 11.10.23

Reid All About it

Unlike social media, a mobile app serves as a centralized communication channel for your members. Bulletin describes how a member app enhances and fosters member engagement. Learn how to take your SOARS and STARS stories to the next level through the art of storytelling. Member app. Fri 11/10 at 4 p.m. More info/register.

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Daily Buzz: Don’t Forget About Small-Scale Innovation

Associations Now

Big idea: Successful innovation can be small, too. How do you define innovation? I want to invite you to the real world of innovation: small-sized innovation,” Tatonetti says on Association Success. One way to implement this vision of innovation is to focus on streamlining workflows. Other Links of Note.

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Association Brain Food: 4.5.24

Reid All About it

TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets.

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