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DECEMBER 18, 2020

Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. At the Harvard Business Review, Siri Chilazi and Iris Bohnet explain how to best use data to meet your DE&I goals. I love German Christmas markets. Virtual event risks.

Video 221

Video Certificate Review LMS 221

Aaron Wolowiec

JULY 12, 2016

According to Marketing General Inc. ’s s 2016 Membership Marketing Benchmarking Report , it’s issues such as balancing a limited budget, engaging younger members and understanding what members truly want, especially in terms of networking and professional development. What keeps association leaders up at night?

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Certificate Recruiting Recruitment Social Media 100

Reid All About it

SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Seth Godin ) The people, environment, and media around you shape your mindset: three steps to shape an abundance mindset. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. –

LMS 256

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Reid All About it

JANUARY 10, 2020

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Christine Exley and Judd Kessler, Harvard Business Review ). Elise Dopson, Databox ).

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MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Marketing in the AI Era: Tools and Techniques for Strategic Advantage Discover a range of easy-to-use AI tools tailored for marketing, membership, and communication roles.

Education 256

Education New Hampshire Tips Technology 256

WBT Systems

OCTOBER 18, 2016

There has been much discussion lately about the value of digital badges for both association education and certification programs. One aspect of digital badges and OpenBadges in particular that associations may have overlooked is their use as a promotional tool to market association education programs to a wider audience.

Education 150

Education Learning Management System LMS Certificate 150

WBT Systems

NOVEMBER 15, 2016

The results that Harley Davidson have achieved by leveraging the stories and passion of their community are incredible, and are outlined in this Harvard Business Review article. We have also posted in the past about how to successfully market your association learning management system to appeal to members and potential members.

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Learning Management System LMS Certificate System 150

BlogClump

JANUARY 26, 2010

Do We Need Social Media Certification? My friend Maddie Grant tweeted this post the other day about Social Media Certification. There is no authority in Social Media Marketing, there is no standard. But isnt that like all certifications? Do We Need Social Media Certification?

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Social Media Certificate Baltimore Review 28

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DECEMBER 3, 2021

70 content ideas for social media posts. Kat Sullivan, Marketing Solved ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Donna Sanford (moderator), Vice President, Sales & Marketing, Ascend Media. Data Analytics Network Year in Review.

Revenue 195

Revenue Technology Innovation Social Media 195

EventMobi: Association Events

SEPTEMBER 29, 2023

Precise attendance data can offer them insights into their marketing reach. Remarketing and nurturing Personalized marketing becomes a reality with precise data. Attendance tracking gives insights into attendee preferences, allowing for tailored marketing campaigns post-event. experience. Feedback integration: Direct insights.

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Higher Logic

NOVEMBER 8, 2018

This year, we’re extra excited to include awards for success in online community and marketing automation. Marketing Automation Masters: American Society of Heating, Refrigeration, and Air-Conditioning Engineers. Introduced marketing automation , powered by Informz. Congrats to our 2018 winners! An average of 5.32

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Michigan Certificate Handbook Directory 190

Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Member app. Member retention. 1 CMP credit.

Strategy 272

Strategy Video Technology Innovation 272

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OCTOBER 7, 2016

Class Central has reviewed and compiled a list of The Best Intro to Programming Courses for Data Science. Learn how Snapchat is different from other social media platforms; how to use Snapchat to engage event attendees; how to design an effective On-Demand Geofilter for your event; and how to market your organization with Snapchat.

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Mooc Certificate DC millennials 205

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JULY 2, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Sessions: How to Create an Effective Social Media Strategy for Your Event; How to Use Virtual Events to Promote Your In-Person Event; Reinventing Live, The Always-On Future of Events; The Future of the Event Industry – What Is Hybrid!?

Technology 370

Technology Strategy System Education 370

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FEBRUARY 1, 2019

Billhighway brings us a conversation between two component relations professionals (CRPs) about a wide range of topics, including marketing chapter membership in rural communities, selling organizational memberships, measuring chapter performance, and more. The Book Review (New York Times): my kitchen companion this morning.

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Certificate Chicago DC Washington 107

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MARCH 8, 2019

MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs. UCLA Anderson Review ). Presenter: Madison Layman, Senior Associate of Content Marketing at Cvent. Social Engineering – Your Biggest Security Threat, and How to Stay Safe.

LMS 170

LMS Price DC Washington 170

Associations Now

MARCH 29, 2019

Certifications are in high demand, so now’s a great time to update your association’s application process. With the increase in demand, now might be the perfect time to evaluate your certification application process. Credential holders want to be kept up-to-date on their certification status,” they say.

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MAY 21, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid.

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YourMembership

AUGUST 15, 2016

To remain competitive in business, we must move from annual reviews of our strategic plan to a much more dynamic shifting and assessment of our plan and our performance. The strong ROI for advertisers results in recurring media buys and ongoing campaigns that generate significant new revenue for the associations.

Certificate 150

Certificate Price Revenue LMS 150

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MARCH 12, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. Dive deeper into the foundational elements of digital marketing success. 1 CAE credit.

Nashville 370

Nashville LMS North Carolina Recruiting 370

MemberClicks

DECEMBER 19, 2023

Your organization’s membership website is one of your most visible marketing assets. Build a Membership Website in 7 Steps Now that you’re more familiar with what a membership website is, this section will review the essential steps of creating one. What’s the first thing you do when you want to learn more about an organization?

Directory 52

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Reid All About it

OCTOBER 29, 2021

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. What does it take to set yourself up, market yourself, and actually get contracted for work? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. CMP credit.

Revenue 195

Revenue Survey Leadership Education 195

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NOVEMBER 19, 2021

Andrew Hutchinson at Social Media Today introduces a report from Reddit that may not at first seem applicable to associations, but it makes you aware of what’s going on out there and reminds you that not everyone lives like you—always a helpful mindset. Jodi Harris, Content Marketing Institute ). Cultural trends. Quick hits.

Revenue 195

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MARCH 5, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Sheri Sesay-Tuffour, CAE, CEO, Pediatric Nursing Certification Board. Sheri Sesay-Tuffour, PhD, CAE, CEO, Pediatric Nursing Certification Board. Director of Client and Market Success, ?rasa.io. Tue 3/9 at 12 p.m.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

MemberClicks

DECEMBER 21, 2021

Additional research forecasts that the virtual event market will hit $504.76 About half ( 49%) of marketers use attendee engagement as a primary indicator of a successful event. If a giveaway with your sponsors isn’t a good fit, you can also raffle off gift certificates to local businesses, cafes, or restaurants.

Social Media 52

Social Media eBook Price Content 52

MemberClicks

DECEMBER 21, 2021

Additional research forecasts that the virtual event market will hit $504.76 About half ( 49%) of marketers use attendee engagement as a primary indicator of a successful event. If a giveaway with your sponsors isn’t a good fit, you can also raffle off gift certificates to local businesses, cafes, or restaurants.

Social Media 52

Social Media eBook Price Content 52

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event Marketing Roadmap.

St. Louis 341

St. Louis Technology Strategy Conference 341

YourMembership

FEBRUARY 21, 2013

Jack is the inventor of Knowledge Direct ® - a robust learning management system (LMS) used by dozens of trade associations and professional societies including the Emergency Nurses Association, the Direct Marketing Association and the American Society of Clinical Oncologists, among others.

Certificate 150

Certificate Florida Learning Management System LMS 150

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JULY 15, 2016

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Kathy Cohen, Head of Marketing, EverThere. When an organization offers professional certifications, the amount of business rules required to complete the process can be staggering.

North Carolina 150

North Carolina Austin Innovation Washington 150

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APRIL 21, 2023

Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. They describe how webinars, blog posts, podcasts, YouTube, social media and influencer content can help you attract and retain members. AI and associations. . More info/register. More info/register.

Education 195

Education Committee Recruiting Recruitment 195

Fonteva

DECEMBER 19, 2019

However, with advancements in technology and an online world saturated with experiences, it’s always a good idea to review the basics and see if there is any room for improvement. In this guide, we’ll be reviewing some member engagement basics and walking you through a couple of questions. Email marketing. Email marketing.

Member Engagement 59

Member Engagement Strategy LMS Class 59

SCD Group

AUGUST 13, 2012

30 Marketing Tips for Associations: Highly Rated Ideas from ASAE12. At the ASAE annual meeting Sunday (8/12/12), five panelists from five accredited association management companies shared 30 Marketing Tips in the Social Media Age. Set up a “social media bar” during an annual meeting reception.

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JULY 8, 2022

In an article for MIT Sloan Management Review, Susie Lee from Degreed suggests four things leaders can do to foster a sense of belonging at their organizations. Lisa Vogel, Leader, Field & Event Marketing, Webex Events (formerly Socio). Host: Certification Network Group. This ‘ paper ceiling ’ holds back half the U.S.

San Francisco 39

San Francisco Certificate Technology LMS 39

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JUNE 12, 2020

Abby Ohlheiser, MIT Technology Review ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Identify signals in the market that can impact how you operate. Presenters: David Meltzer, co-founder of Sports 1 Marketing. Shawn Smajstrla, Multiview ). Mon 6/15 at 2 p.m.

Montana 243

Montana Leadership Tools Innovation 243

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DECEMBER 2, 2022

Word-of-mouth marketing. But 62,000 people completed the course and earned a certificate. WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. Data Analytics Network: Year in Review. Host: American Marketing Association.

Tips 41

Tips Video Content Marketing 41

Fonteva

OCTOBER 1, 2021

You can almost think of them as a part-catalog, part-social media service for your members. Yet while every membership directory looks a little different, each listing should include some common information and data fields: Name Phone number(s) Email address(es) Photo Location Social media handle(s) Join date.

Directory 52

Directory Software System Membership Management 52

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FEBRUARY 25, 2022

WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

Revenue 40

Revenue Analysis Strategy Technology 40