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Association Brain Food: 4.12.24

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Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Gen Z education. Staff meetings.

Revenue 257
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Association Brain Food: 11.10.23

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If you’re feeling nostalgic about ASAE TEC, a new online event, People Powering Tech on December 14 from 10:30 a.m. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. Bulletin describes how a member app enhances and fosters member engagement.

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The Power of Content Marketing: Attracting and Retaining Members

Membersuite

Recruiting and retaining members at the same time is a lot of work and usually requires different tactics—but not always. They become warmer leads for membership or for bigger purchases, like a conference or online course. Meanwhile, your association can generate new member and customer leads.

Content 93
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Association Brain Food: 9.15.23

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I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Hear about ways AI can be used to help promote a webinar.

LMS 257
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Association Brain Food: 10.20.23

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Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Bulletin describes several ways a member app can enhance and foster member engagement. Online community. Why do members join associations? Market perception. Ross Barkan ) Wow. More info/register.

Maryland 274
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Association Brain Food Weekly: 6.18.21

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Membership committees. Is it difficult to find members to serve on your membership committee? MemberSuite discusses the challenges faced by staff in charge of membership committees and suggests ways you can make improvements by revamping (or retiring) your membership committee. A terrific idea to steal!

LMS 369
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Association Brain Food Weekly: 3.5.21

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Maybe you received an engagement box from a virtual event you attended. WBT Systems explains how these boxes enhance the online course experience and provides ideas for box content and logistics. Skip down to the list of free webinars if you prefer takeout. We all love receiving unexpected gifts in the mail.