MemberClicks

SEPTEMBER 21, 2022

To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies. If you’re struggling with low renewal rates, we talk about some strategies below to help you improve your numbers and member relationships. What is member retention?

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MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization.

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MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization.

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MemberClicks

FEBRUARY 9, 2023

That means clearly communicating your organization’s value proposition. To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. But creating a membership marketing strategy from scratch can be a daunting task.

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NXUnite

DECEMBER 13, 2023

These mission-driven companies place purpose at the heart of their business strategies. We even offer a Cause Coins system for our community, which they can redeem for rewards like discounts on technology and event tickets. They’re not just in it for profit; they’re on a mission to create positive societal change.

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EventMobi: Association Events

OCTOBER 19, 2023

After all, members are the lifeblood of your organization: they support your organization’s mission, attend events, and form your community! There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! Step 4: Budget!

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Reid All About it

MARCH 24, 2023

Sponsorship strategy. GrowthZone shares ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. 1 CAE credit.

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Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

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Freestone

APRIL 11, 2024

It can be costly, time-consuming, and overwhelming to develop a content strategy from scratch. A perfect time to repurpose content would be in your reoccurring member newsletter. Check out these sixteen strategies to repurpose your content: 1. Here are five strategies to follow: 1.

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MemberClicks

DECEMBER 14, 2022

Maybe that means mastering the art of writing funny and engaging subject lines or not abusing your org’s newsletter to the point that recipients audibly groan when they see another email from you. What’s more, 72% of customers say they prefer email as their main channel for business communication. You have to be strategic!

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Reid All About it

FEBRUARY 5, 2021

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Community manager survey. Association strategies. What deer hunting taught me about strategy. Quick hits.

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Freestone

APRIL 11, 2024

It can be costly, time-consuming, and overwhelming to develop a content strategy from scratch. A perfect time to repurpose content would be in your reoccurring member newsletter. Check out these sixteen strategies to repurpose your content: 1. Here are five strategies to follow: 1.

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MemberClicks

OCTOBER 10, 2023

It’s a win-win: nonprofits get the funding they need, and members gain access to exclusive experiences, events, training, discounted services, and other perks. Two considerations are: Leadership Strategy: Consider if staff or volunteers will helm the program. If your current team is stretched thin, think about bringing in volunteers.

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.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. She also makes an important point about the shift in persuasive strategies away from the aggressive sales pitch and toward a more genuine and personalized approach.

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MemberClicks

FEBRUARY 2, 2024

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Membership management software facilitates communication with members. Build an online member community.

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Achieve

MAY 21, 2019

Your events are a crucial part of your supporter engagement strategy, and they help your organization build community and move forward together. To ensure that doesn’t happen, your team will need to set up a stellar marketing strategy in the months leading up to your event. They’re engaging, informative, and fun!

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WBT Systems

SEPTEMBER 12, 2017

“Not only does our virtual audience grow from year to year, having hybrid access has motivated more people to come to the physical version of the same event the next year,” said Carolyn Clark, PCMA’s vice president of marketing and communications. Send a post-conference newsletter to attendees. Give attendees a call to action.

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Association Success

MARCH 12, 2019

I don’t mean just aligning various departmental visions, or stamping down silos that might be blotting out communication in your existing organizational hierarchy. The teams are: strategy, content, acquisition and retention. Simply put, we are of the mindset that multiple discounted products do not enrich the member experience.

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ISAE

APRIL 4, 2024

Essential legacy donor stewardship strategies So what are the specific strategies and best practices you can use to steward legacy donors? We recommend structuring your strategy into a stewardship matrix that lays out your segments and outreach cadences in an easy-to-reference way. Collect feedback and testimonials.

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MemberClicks

APRIL 11, 2023

For example, when someone searches for member John Doe, your directory listing will likely appear in the results.This additional traffic is ideal for building domain authority as part of your search engine optimization (SEO) strategy. Send reminders in your email newsletter or other organization publications.

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SilkStart

JANUARY 8, 2018

The right tech systems can help you serve the needs of your members, streamline your operations, and amplify communications. Anxiety and confusion are widespread, and tech is often considered unessential to strategy. Don’t forget to sign up for our newsletter and to find us on social media. Enter TechSoup Canada.

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Blue Sky eLearn

OCTOBER 11, 2017

Associations have a tendency to use language and abbreviations that are only meaningful to them internally without realizing the public won’t understand their system of communication. Send an email blast giving away a teaser or sneak peek of your new product, plus a promo code for a discount off their purchase. Make it a party!

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MemberClicks

FEBRUARY 15, 2023

Likewise, member appreciation efforts are crucial to your overall membership retention strategy and are a key way for how to boost membership. As mentioned above, having a concrete member appreciation strategy benefits both you and your members. People like to be acknowledged and appreciated for their contributions.

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MemberClicks

JULY 31, 2023

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Membership management software facilitates communication with members. Build an online member community.

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Disciple Media

MAY 24, 2023

In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. How often will you be sending out newsletters, promo emails and triggered emails? How will your emails fit into your larger marketing strategy? Will you use email to augment digital ads? Doesn’t matter.

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Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). Strategies for identifying your ideal audience Identifying your ideal audience is what will set you up for success in selling your membership.

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MemberClicks

JULY 12, 2022

In other words, a tiered dues model enables chambers to stop limiting member organizations’ choices by forcing a one-size-fits-all strategy. Application fee waived Discounted mailing list/mailing labels Complimentary conference room rental (certain dates or times could be excluded depending on tier). Begin by selecting a core message.

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Virtual

SEPTEMBER 26, 2013

Take an integrated approach, and reframe the story for your newsletter, your blog, and other communication channels, which we’ll discuss below. 4. Plan ahead with your social strategy. In 2013, no promotional strategy would be complete without a social media component. 2. Create a regular “value report. ”.

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Protech

MARCH 30, 2023

Whatever the reason, exploring different solutions to support your association management strategy can help you find a platform to make your operations more efficient. For example, you can offer discounted bundle options or set customized pricing for members if your association uses tiered membership. Financial management. E-commerce.

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Blue Sky eLearn

OCTOBER 11, 2017

Associations have a tendency to use language and abbreviations that are only meaningful to them internally without realizing the public won’t understand their system of communication. Send an email blast giving away a teaser or sneak peek of your new product, plus a promo code for a discount off their purchase. Make it a party!

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MemberClicks

APRIL 5, 2022

Springtime cleaning tips Holiday buying guides Seasonal celebrations of business anniversaries and new members Buy-one-get-one promotions across multiple businesses (book a stay at a hotel, get a discount at a partner restaurant). Get Your Local Community in On the Action. New to social media? Share Your Members’ Success Stories.

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MemberClicks

JANUARY 6, 2022

Providing a reward—a discount on dues, a gift card and handwritten note, a gift card for a fancy dinner—shows your appreciation for current members. To help members get engaged, offer door prizes for people who bring a plus-one, or incentivize them with discounts on dues or other rewards. Offer a discount or promotion.

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MemberClicks

JANUARY 6, 2022

Providing a reward—a discount on dues, a gift card and handwritten note, a gift card for a fancy dinner—shows your appreciation for current members. To help members get engaged, offer door prizes for people who bring a plus-one, or incentivize them with discounts on dues or other rewards. Offer a discount or promotion.

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YourMembership

MARCH 8, 2013

What makes the Facebooks, Amazons and Starbucks of the world become the first resource people turn to when they think of communicating, shopping or meeting a friend over a cup of coffee? If your company or business doesn’t have a social-media strategy, it better get one. 4) Can Your Conference Really be Personalized?

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Association Subculture

DECEMBER 11, 2012

The best games also include an epic storyline, memorable characters that you come to care about, strategy and tactics as well as something I refer to as "gifts, surprises and serendipity.". We sort of give gifts in terms of communications such as magazines and newsletters. But in the information age, that isn't enough.

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Associations Now

APRIL 23, 2015

In an effort to help nonprofits better engage with those who contribute to their organizations, the study surveyed both sides of the equation to determine how much donor preferences and the organizations’ donor engagement strategies coincide or diverge. Here are a few highlights: You may be communicating too much.

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Socious

JANUARY 12, 2017

Frequent communication also helps keep your business top of mind and ensures that customers know about new offers that they can discussion with friends and colleagues. Email interviews published on blog posts, in newsletters, or in case studies. Rewards might include discounts, free merchandise, or a complimentary upgrade.

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