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My free White Paper launched – Membership Retention Essentials!

Optimist Consulting

I was delighted to be asked to write a White Paper for Sterling, one of the leading membership and communication consultancies. I’d love to know what you think of the Paper, so do leave a comment below. Click HERE to download the paper for free. It looks very nice thanks to Sterling’s designers. Engagement.

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Creating an Event Communication Plan

MemberClicks

…but, that said, do you have a plan for communicating with your attendees? That’s why you’ll want to put together an event communication plan that takes into account what you should tell them about before, during, and after the event. What is an Event Communication Plan? Attendee Feedback : Communication got both ways.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.

Strategy 169
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What sponsors want – and don’t want – from virtual conferences

Association Success

Many associations are missing the mark – and missing revenue potential – when it comes to their conference sponsorship offerings, according to the findings in our new white paper, “The New Sponsorship Model for Virtual Events.”. Our white paper provides examples of these marginal-value benefits include: Logo Placements.

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Run Your Next Dues Renewal Effort Like a Fundraising Campaign

Eric Lanke

Spark Consulting is out with another white paper -- this one on what associations can learn about relationship building, campaign management, and attracting Millennials from charitable fundraising organizations. Different audiences receive appeals on different communications platforms. Older donors get direct mail.

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How to use your learning management system (LMS) to generate non-dues revenue

Freestone

Offer dynamic and diverse content On-demand content is any learning material that can be downloaded at any time. This kind of content can come in all shapes and sizes ranging from re-broadcasts , webinar recordings, white papers, course materials, and more. Your LMS should make it easy to capture data and segment your learners.

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Avoid Application Sprawl by Taking a Strategic Approach to Office 365

Delcor

Assign someone the responsibility for monitoring the updates to determine which are applicable and which new features need to be communicated throughout the organization. Like all SaaS-based tools, Office 365 updates and new features are available on a regular basis.

Tools 72