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How to Communicate Price Increases

Aaron Wolowiec

How do you raise the price of a virtual event when you did a free event or a very low cost event last year? Here are three key things that you need to include when communicating a price change, especially within the context of raising the price of a virtual event when you did one for free or low cost in the past year.

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How to Maintain Relevance and Revenue in Today’s Economy

Association Analytics

For some, it might feel like a continuation of the past three years – learning how to adapt, shift priorities, and engage with members in different ways. Product A’s price point is $1,000 so you only sold 20 units of that product. However, Product B’s price point is $100, which means you sold 200 units of that product.

Revenue 320
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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

How Do I Create a Membership Drive? Here’s how to organize and execute your campaign in 9 simple steps! Project management software to streamline internal communication, set deadlines, track outcomes, and more. Sometimes a brief price drop is enough to make people take the plunge. Step 7: Market, market, market!

How To 130
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Don’t stop learning: How to repurpose content for long-term revenue

Freestone

How to repurpose your content There are so many opportunities when the rewards from repurposing content can be used. Switch your key terms Shift the focus from one key term to another but remain intentional in being faithful to your communication aim. And what do we want them to attend this month?

Content 78
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How to use your learning management system (LMS) to generate non-dues revenue

Freestone

Learners could choose several pieces of content to customize their own experience at an affordable grouped price for them but providing more revenue for you. Use your LMS to personalize communications Sometimes reaching out to potential attendees on a first name basis can get them in the door.

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How to attract new members in a budget-conscious world

Nimble AMS

Here are six effective ways to get past the price barrier and encourage more members to join your association: Offer budget-friendly payment options. Price can be a barrier to joining – especially for those early in their careers and those between jobs. How to personalize the member experience.

How To 148
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How to use innovative technology to attract members to your association

Nimble AMS

Engage potential members through branded content and personalized communications. In your communications with non-members, recap their activity with your organization and promote relevant opportunities based on their previous engagement. . Here’s how to boost the effectiveness of your association’s career center: .