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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association communityMarketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Member app.

Maryland 272
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Employee Spotlight: Heather Hughes, Marketing Communications Specialist

Protech

When the COVID-19 pandemic brought in-person events to a halt in early 2020, the Protech marketing team joined so many others in the association community in scrambling to shift gears. As Protech’s event guru, Marketing Communications Specialist Heather Hughes’ event planning skills were put to the test – and she delivered. .

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Association Brain Food: 4.12.24

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SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256
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Association Brain Food: 4.5.24

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The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Organizer: Association Women Technology Champions Wed 4/10 at 1 p.m. Dull new world.

Revenue 256
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Association Brain Food Weekly: 5.15.20

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The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Marketing virtual/online education.

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Association Brain Food Weekly: 3.12.21

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The weekly list of free educational events and resources for the association community…. Association technology and analytics. Consider the challenges and opportunities of going live, and how you can make the best technology decisions for your participants. Host: Brandt Krueger, founder Event Technology Consulting.

Nashville 370
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Association Brain Food Weekly: 9.30.16

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American Water Works Association’s strategic objective to expand into seven priority markets was accompanied by the mission statement, “Better World Through Better Water.” Hear about the opportunities and challenges faced by a US association in penetrating the India market as well as the lessons they learned. Maryland Dept.

Maryland 150