YourMembership

MAY 15, 2012

The following is a guest post from Lynda Baldwin at Communication Strategies Group, Inc., an award-winning communications firm based in Chicago, Illinois. But like many other membership-based organizations, the Moose often finds itself riding through the peaks and valleys of member recruitment. Associations. Advantages.

Recruiting 150

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NOVEMBER 20, 2020

Virtual conference pricing. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Maximizing Revenue through Smart Pricing Strategies. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Can I get an amen?!

Certificate 370

Certificate System Dallas Price 370

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Tools Member Engagement Revenue 254

EventMobi: Association Events

OCTOBER 19, 2023

After all, members are the lifeblood of your organization: they support your organization’s mission, attend events, and form your community! There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! Step 4: Budget!

How To 130

How To Discount Social Media Software 130

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JANUARY 21, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories. 5 Key Tactics for Financial Communications to Your Board. Learn how empathy needs to be incorporated into financial problem solving, messaging, and communications.

Survey 195

Survey Newsletter Price Technology 195

Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. So, what strategies guide your plan for recruiting these new members? So, what strategies guide your plan for recruiting these new members? And what tactics will you use to achieve your recruitment goals? How to create a membership recruitment strategy.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Content/education strategy. Hear how technology can help you use your member data to drive strategy at your organization.

Innovation 359

Innovation Las Vegas Communications Education 359

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SEPTEMBER 25, 2020

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

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SEPTEMBER 15, 2023

Data strategy. Dabdub, Director for Admissions and Recruitment Affairs at the American Association of Veterinary Medical Colleges Josie Hernandez, IOM, Account Executive with Bostrom and President of Association Latinos Carol Martinez, Manager of Community Impact at Project Management Institute Ben Yzaguirre, M.Ed.,

LMS 257

LMS Revenue Arlington Education 257

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NOVEMBER 12, 2021

Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. It’s a good list to compare against your marketing strategies and tactics. The quick way to price your hybrid and virtual events.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

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FEBRUARY 19, 2021

The weekly list of free educational events and resources for the association community…. Board strategy. Membership recruitment. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. I love Marketing General Inc.’s More info/register. Host: ASAE. More info/register.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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SEPTEMBER 1, 2023

They describe nine strategies for marketing membership to Gen Z. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Mark Wallach, Engagement Mobile Strategies ) Ugly numbers from Microsoft and ChatGPT reveal that AI demand is already shrinking.

Revenue 229

Revenue Survey Education Strategy 229

Membership Marketing

DECEMBER 2, 2014

The other day, I received a membership recruitment mailing offering an end of the year 50% off first year dues discount from a respected professional association. As a reader of this blog, you may know that I believe in making special offers available to recruit prospective members. Dues Discount price testing Test marketing'

Discount 40

Discount Recruiting Recruitment Price 40

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APRIL 16, 2021

Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. Laura Lewis, Chief Communications Officer, Commercial Real Estate Women Network. Quick hits.

Revenue 363

Revenue Strategy Team Content 363

Potomac Core

APRIL 23, 2019

Practice Transparent ROI – Frequently seek insights and communicate progress on investments made to grow the Industry with Board members. Some leaders already acknowledge that relevance by itself can’t be a winning strategy in a dynamic business environment. Findings include feedback from 200 food companies in 14 countries.

Recruiting 188

Recruiting Recruitment System Industry 188

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JUNE 18, 2021

How to conquer communication debt aka email/message overwhelm. Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Kim, Principal of Butterfly Strategies. Quick hits.

LMS 369

LMS Certificate America Committee 369

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APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. In this post, he focuses on data management and digital strategy. MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. More info/register.

LMS 276

LMS Pennsylvania Innovation Education 276

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MAY 12, 2023

WBT shares seven MOOC business model strategies you should definitely steal. Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process.

Chicago 200

Chicago Newsletter Mooc Education 200

MemberClicks

AUGUST 1, 2023

Include key highlights like: Your mission and vision Your ideal member profile Financial plan including funding requests Your competitive advantage Products and Services – Your products and services section communicates how you’re serving your unique audience, as well as how you plan to meet their needs and support their goals.

Recruiting 52

Recruiting Recruitment Cost Discount 52

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MAY 10, 2019

The weekly list of free educational events and resources for the association community… “5G, when fully implemented, is poised to be a very big deal, a far bigger transformation in mobile technology than any previous generational shift. Start Attracting Event Investors: How to Develop a Successful Sponsorship Strategy.

DC 170

DC FAQ Member Experience Project 170

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

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JULY 17, 2020

Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. 5 virtual conference pricing strategies. Presenters: Amanda Simons, Principal, Honeycomb Strategies. CAE credit.

Montana 341

Montana Revenue Strategy Conference 341

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MARCH 10, 2023

Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Hear strategies for addressing challenges you might face in your public affairs program and how to get more bang for your lobbying buck.

Committee 195

Committee Education Software Technology 195

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MAY 8, 2020

Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Hear small-staff executives share their “on the ground” experiences and strategies for the future and join an open-ended discussion of the unique challenges you are facing. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment.

North Carolina 221

North Carolina Montana Conference Revenue 221

Nimble AMS

APRIL 22, 2022

When the time comes to introduce new prices at your association, transparency is key. Creating a clear communication plan to detail the shift in offerings and address potential member concerns is a necessary strategy in navigating change. . How to brainstorm and build a communication plan?. Form a member focus group.

Price 117

Price Communications FAQ How To 117

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JULY 16, 2021

How to create an editorial calendar that will streamline your content strategy. Join an insightful discussion on how you can unlock the true value of community-driven business. Host: Community by Association. Tirza Austin, Manager, Online Community, American Society of Civil Engineers. Quick hits. Neil Patel ).

Revenue 195

Revenue Video Strategy Industry 195

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JUNE 2, 2023

Learn how integrating culture, strategy, and execution can make things happen in associations that are, frankly, long overdue—like being wildly profitable, attracting the best talent in the world, and being nimble and agile. I’m making an exception to list this $25 event because lunch and happy hour are included in the price.)

Technology 195

Technology Chicago Education System 195

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OCTOBER 27, 2017

Find out the difference between traditional LMS, Learning Experience Platforms, and Program Experience Platforms; the artificial intelligence necessity for personalized learning; how mobile implementation is paramount to a successful online learning strategy; and how and why subject matter experts need phone-based authoring capabilities.

LMS 150

LMS millennials Blended Learning System 150

MemberClicks

MAY 13, 2022

The robust tools contained within this software option provide value to members, improve recruitment and retention, and save organizational leaders time and effort from having to jump between multiple systems. . You can make changes to your strategy based on these results. Pricing and demo available upon request.

Software 52

Software Association Management Price System 52

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JULY 23, 2021

The weekly list of free educational events and resources for the association community…. Webinar pricing/sponsorships. They suggest tactics for establishing boundaries, such as shut-down rituals, and protocol for meetings and communications. Mixed-age learning programs. 1 CAE credit. Tue 7/27 at 1 p.m. More info/register.

Video 195

Video Technology Content Strategy 195

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JANUARY 18, 2019

Some quick hits before we get to next week’s free webinars: 5 content strategies for niche B2B industries. A classic marketing mantra (about pricing) is flawed. Presenter: Carol Vernon, executive coach, founder, Communication Matters. He’s spot on, but, thankfully, provides advice on how to overcome these challenges.

DC 293

DC Washington Member Engagement Content 293

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SEPTEMBER 17, 2021

Sponsorship strategy. Learn the importance of including an effective DEI approach to any social responsibility strategy. Learn about key tips and strategies for executing an event with purpose, inclusion and authenticity at its core. Advocacy: 5 Effective Strategies for Managing Fast-Moving Issues. 1 CMP credit.

Content 195

Content LMS District of Columbia Tips 195

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JANUARY 20, 2017

After all, if young professionals will inherit the organizations of tomorrow, they should be an equal player in the strategy conversations today. Fuel Exceptional New Member Experiences: 3 New Strategies for Onboarding, Engagement and Retention. Hear some straight talk about membership software pricing. 1 CAE credit. Host: Hubb.

LMS 150

LMS Software Arlington Cost 150

MemberClicks

SEPTEMBER 1, 2023

Topics include business strategy and innovations, thought leadership,business practices, HR, TED talks, economy, renewals, eCommerce, and DEI. If you want your educational institution to operate at the highest level of communication and engagement this year, it’s time for you to get active on social media, too.

Social Media 52

Social Media Cost Strategy Team 52

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JANUARY 14, 2022

Volunteer recruitment. Why do some associations have a tough time recruiting volunteers and others don’t? Learn uncommon strategies that will help you move forward with more confidence, more certainty, and more purpose in 2022. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. Tue 1/18 at 2 p.m. Host: Grype.

Team 195

Team Technology Certificate Revenue 195

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DECEMBER 9, 2022

At EventMobi, he shares advice for structuring and pricing sponsorship programs that deliver value to sponsors, members, and associations. Moderator: Heather Story, consultant, Volunteer Strategies. Nonprofit Conversations features guests from around the world discussing topics of interest to the nonprofit community.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Associations Now

JANUARY 15, 2019

Try these free strategies, from the Event Manager Blog. You’ve planned out every last detail of your event, and now it’s time to plug in your marketing strategies to create buzz and boost registration numbers. All event communication should be personalized to its audience. Also: embracing remote workforce culture.

Marketing 69

Marketing Discount Price Recruiting 69