Velvet Chainsaw

APRIL 14, 2021

For well over a year, we’ve consulted with dozens of associations on their go/no-go event strategies. One of our early — and still applicable — recommendations was for conference organizers to communicate and publish the date when they expect to make the decision for their in-person conference. It’s not going to happen overnight.

Revenue 98

Revenue Price Conference Marketing 98

Reid All About it

NOVEMBER 10, 2023

Unlike social media, a mobile app serves as a centralized communication channel for your members. If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). More info/register. 1 CAE credit. .

Certificate 284

Certificate Price Tools Technology 284

WBT Systems

MAY 9, 2017

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations. Value of Digital Badges for Association Members.

Revenue 230

Revenue Certificate Learning Management System Course 230

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Find out how to avoid common misconceptions and pitfalls of implementing AI, and stay ahead of the competition by utilizing emerging AI strategies to improve your business operations. Print magazines.

Certificate 268

Certificate Denver South Carolina Project 268

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JANUARY 12, 2024

She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Bulletin describes how a member app helps you nurture member engagement by providing a centralized communication channel for your members. Member mobile app. 1 CAE credit. More info/register.

LMS 268

LMS Member Engagement Education Revenue 268

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MARCH 24, 2023

Sponsorship strategy. In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. Non-dues revenue. Event scheduling. 1 CAE credit.

Revenue 229

Revenue Chicago Leadership Education 229

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SEPTEMBER 22, 2023

Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.” Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. More info/register. 1 CAE credit.

LMS 268

LMS Revenue Education Strategy 268

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Data strategy. Credit card processors. Peter Diamandis ) My summer with Leo Tolstoy and his War and Peace.

LMS 257

LMS Revenue Arlington Education 257

Reid All About it

JULY 21, 2023

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization?

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

JULY 31, 2020

– Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. Learn how virtual events can be part of a meaningful data-driven content strategy. Sponsorship and Pricing Methods for Virtual Events.

Montana 362

Montana Revenue Innovation Case Study 362

Reid All About it

MARCH 17, 2023

Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. The other ingredients are onion, garlic, marinara , red pepper flakes and parmesan-romano (instead the pecorino-romano she suggests which is more than twice the price at my store).

Revenue 205

Revenue Certificate Committee Leadership 205

Association Success

SEPTEMBER 24, 2020

As businesses switch their focus from o wnership to access, o ne-time to recurring payments, t ransactions to relationships and o ne-way communication to ongoing feedback, t hese four key trends should inform any effective membership strategy. . The membership economy transforms one-way communication into feedback.

Strategy 78

Strategy Social Media Revenue Discount 78

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

NOVEMBER 20, 2020

Virtual conference pricing. From the rise of the hybrid event model, rapidly emerging technologies, increased online communities, wider global reach and new revenue streams, one thing is certain, the future will open up more opportunities for events than ever before. Maximizing Revenue through Smart Pricing Strategies.

Certificate 370

Certificate System Dallas Price 370

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SEPTEMBER 1, 2023

They describe nine strategies for marketing membership to Gen Z. Mark Wallach, Engagement Mobile Strategies ) Ugly numbers from Microsoft and ChatGPT reveal that AI demand is already shrinking. Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. Workplace culture. Mon 9/4 at 7 a.m. – 1 CAE credit.

Revenue 229

Revenue Survey Education Strategy 229

Reid All About it

APRIL 16, 2021

Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. How Your Association Can Drive Revenue & Growth with AI-Based Personalization. Quick hits.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

JULY 10, 2020

They warn, “We are already paying the price in greater risk aversion among writers, artists, and journalists who fear for their livelihoods if they depart from the consensus, or even lack sufficient zeal in agreement.” Community karma, baby. Communications. Timely stuff. Event experience. Virtual conference sponsorships.

Montana 365

Montana Content Price Strategy 365

Reid All About it

FEBRUARY 19, 2021

The weekly list of free educational events and resources for the association community…. Board strategy. They also describe how credentialing programs can help your association increase member engagement and revenue. How Associations Implement AI-Based Personalization to Drive Revenue and Growth. Conference content.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Content/education strategy. Hear how technology can help you use your member data to drive strategy at your organization.

Innovation 359

Innovation Las Vegas Communications Education 359

Higher Logic

FEBRUARY 14, 2017

The best way for your association to provide long-term value to members is with an online community. You can increase non-dues revenue with an online store, deliver benefits with user-generated content, and engage members with discussion forums and blog posts. 6 Steps to Building a Business Case for Your Online Member Community.

Strategy 168

Strategy How To Software Team 168

Reid All About it

MAY 12, 2023

WBT shares seven MOOC business model strategies you should definitely steal. Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process.

Chicago 200

Chicago Newsletter Mooc Education 200

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JULY 17, 2020

Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. 5 virtual conference pricing strategies. Presenters: Amanda Simons, Principal, Honeycomb Strategies. CAE credit.

Montana 341

Montana Revenue Strategy Conference 341

Reid All About it

AUGUST 11, 2023

Impexium recommends five strategies for a change management framework. – Onboarding Strategies for All Stages of Membership Does your onboarding strategy include new members and renewing members? TopClass LMS suggests your association offer management training programs for industry professionals. Change management.

Chicago 195

Chicago Certificate Marketing Content 195

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AUGUST 18, 2023

Chief Communications Officer/Owner, CQbd Wed 8/23 at 1 p.m. Learn about marketing AI tools you can begin using right now to optimize your marketing strategy, how to embark upon easy marketing AI experiments, and use marketing AI to enhance your processes and make workflows less time consuming. Host: UST Education Speaker: Jay S.

Certificate 195

Certificate Education Revenue Marketing 195

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MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Before it’s too late, establish a daily oral hygiene habit that includes flossing and purple Listerine, or pay the price. Hear ideas for collecting non-dues revenue (sponsorship, job boards, merch, etc.),

Chicago 205

Chicago Education Certificate Revenue 205

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JANUARY 21, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories. 5 Key Tactics for Financial Communications to Your Board. Learn how empathy needs to be incorporated into financial problem solving, messaging, and communications.

Survey 195

Survey Newsletter Price Technology 195

Expo Logic

FEBRUARY 5, 2020

Generating sponsorship revenue is crucial to the success of your event, and the success of your organization. Discover how to develop a sponsorship strategy, the revenue power of event technology and pre-event, onsite, and post-event methods to generate dollars. We’ve outlined the first few strategies right here.

Revenue 36

Revenue Technology Price Strategy 36

Expo Logic

FEBRUARY 5, 2020

Generating sponsorship revenue is crucial to the success of your event, and the success of your organization. Discover how to develop a sponsorship strategy, the revenue power of event technology and pre-event, onsite, and post-event methods to generate dollars. We’ve outlined the first few strategies right here.

Revenue 36

Revenue Technology Price Strategy 36

Reid All About it

JULY 16, 2021

The weekly list of free educational events and resources for the association community…. Online education revenue. How to create an editorial calendar that will streamline your content strategy. Join an insightful discussion on how you can unlock the true value of community-driven business. Host: Community by Association.

Revenue 195

Revenue Video Strategy Industry 195

Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. For example, they could assist with the search for a learning management system or consult on the pricing of your courses. Creating a content development strategy. That’s great!

LMS 172

LMS Course Price Team 172

Reid All About it

MAY 21, 2021

Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. Workforce Strategy Webinar: Tools You Can Use. 1 CAE credit. More info/register.

San Jose 369

San Jose Email Marketing Tools millennials 369

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Cost-plus pricing doesn’t cut it anymore: [link] @AssocAdviser.

Revenue 60

Revenue St. Louis Price Cost 60

Association Adviser

APRIL 15, 2014

out of 5) among nearly two dozen member communication vehicles we examined in our annual Association Communications Benchmarking Report. No other member communication channel came close. Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require.

Revenue 60

Revenue Georgia Price Newsletter 60

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SEPTEMBER 25, 2020

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

Case Study 285

Case Study Content Montana Price 285

Reid All About it

DECEMBER 6, 2019

Hear practical suggestions for designing more effective outreach, engagement and retention strategies to ensure your monthly giving program can take your NPO to the next level. – Strategic Revenue Growth: Thinking Beyond Members and Sponsors. We need to allow member data to tell us how to communicate, not the other way around.?A

LMS 221

LMS Software Revenue Cost 221

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JUNE 18, 2021

How to conquer communication debt aka email/message overwhelm. Effective Strategies for Leveraging Local Media to Advance Advocacy Efforts. Hear the panel’s insights on the importance of media advocacy and how to effectively incorporate local media engagement into your association’s overall lobbying strategy. Quick hits.

LMS 369

LMS Certificate America Committee 369

Reid All About it

OCTOBER 30, 2020

Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. Jimmy Le, Senior Conference Planner for the IEEE Communications Society. Association websites compete with for-profits, media, and other associations for eyeballs, mindshare and even revenue. CAE credits.

Revenue 341

Revenue Learning Management System Certificate LMS 341